From the FTC to SCOTUS, the ad tech world has its hands full of privacy and policy issues

FTC drama, Congressional subpoenas, Supreme Court arguments, antitrust cases and privacy laws are all in play. February 20, 2023 From the FTC to SCOTUS, the ad tech world has its hands full of privacy and policy issues FTC drama, Congressional subpoenas, Supreme Court arguments, antitrust cases and privacy laws are all in play in the ad tech world at the moment. [We break down the issues.]( Additional coverage: - The next video in our series of explainers breaking down the DOJ's ad tech antitrust case against Google covers [how Google used its combination of ad tech tools]( to seize a competitive advantage over competing ad tech firms. - Arielle Garcia became the first-ever chief privacy officer at UM Worldwide, a reflection of the fact that media agencies have to be ready for the likelihood of increased privacy regulations. More in this [Digiday+ Media Buying Briefing](. - AI can give most knowledge workers across industries their very own assistant because of the myriad of different websites being introduced. We've rounded up [10 of the most interesting free AI workplace apps]( that can help boost productivity. Other things to know about - The [Digiday Media Awards]( recognize companies modernizing digital media. This year we added three new categories including Best Use of Emerging Tech, Best Commerce Strategy and Best Editorial Video Series. Submit by March 9 to save on entries. - Publishers of all sizes are [preparing for new personal data requirements](, as technology partners and other vendors are also subject to the new laws. Sponsored by Sovrn. - According to Keith Bryan, president at Best Buy Ads, channels like [programmatic and CTV are ripe for retail media](. Sponsored by Best Buy Ads. Top Stories Ivy Liu [Data Regulation]( [From the FTC to SCOTUS, the ad tech world has its hands full of privacy and policy issues]( FTC drama, Congressional subpoenas, Supreme Court arguments, antitrust cases and privacy laws are all in play. howdy! [Marketing on Platforms]( [WTF is the Justice Department's ad tech antitrust case against Google?]( This series of explainer videos breaks down the primary aspects of the Justice Department’s accusations that Google has monopolized the ad tech market. [Sponsored by Bet Buy Ads]( [Best Buy Ads is seeing a fork between opportunity and strategy in the RMN roadmap]( Retail media networks continue to evolve, with brands increasingly looking to create more content or invest in new customer value propositions. Advertisement howdy! [Privacy]( [Media Buying Briefing: UM's chief privacy officer prepares for privacy suggestions to become restrictions]( Arielle Garcia became the first-ever chief privacy officer at UM Worldwide, a reflection of the fact that media agencies have to be ready for the likelihood of increased privacy regulations [Sponsored by StackAdapt]( [Survey: How is the agency-brand partnership changing in times of economic uncertainty?]( Agencies: What shifts are you making in investments, goals and technology to remain crucial partners for your clients? And brands, we want to know how you’re engaging with agencies. Tell us in this survey and we’ll send you a $5 gift card. howdy! [Beyond Ads]( [ChatGPT just the start: Here are 10 AI workplace tools that can boost productivity]( AI can give most knowledge workers across industries their very own assistant because of the myriad of different websites being introduced. We’ve rounded up 10 of the most interesting free AI workplace apps that can help boost productivity. Advertisement [Sponsored by QuickFrame by MNTN]( [How marketers are navigating social media video growth, audience, creative and optimization]( With social media and video capturing the attention of so many consumers, marketers are increasing investments in both mediums to reach audiences where they are. howdy! [The Programmatic Marketer]( [The Trade Desk’s bumper quarter has some important caveats]( The Trade Desk revealed its latest earnings report on Wednesday with Q4 revenue up 24% year-on-year totaling $491 million while its income for the entirety of 2022 exceeded $1.5 billion, up 32%. howdy! [Gaming & Esports]( [How the owners of that 'Dumb Ways to Die' jingle are benefitting from its TikTok virality]( This isn’t the first time “Dumb Ways to Die” has gone re-viral in the years since its inception, but this is shaping up to be its biggest viral moment yet. After a TikTok user created a video template using the campaign’s titular song in late January, online searches for the phrase “Dumb Ways to Die” increased tenfold. [All Latest Stories]( You received this email because you’re a member of the Digiday community. If someone forwarded this to you, [subscribe for yourself here](#). [Unsubscribe from this newsletter or update your preferences](. I don't want to hear from Digiday anymore. [Stop receiving all Digiday emails](. Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006 [Forward to a Friend](