'We’re putting the power back in our employees' hands': Why a marketing tech company is giving employees a paid week off

Marketing tech company Kinesso is taking the idea of Summer Friday a step further, offering employees a summer break to combat burnout. August 06, 2021 As employee burnout reaches a pandemic-induced fever pitch, more companies are desperately looking for ways to keep staff productive and happy with perks like Summer Fridays, fitness programs, and getting creative with remote work by partnering with local coffee and bike shops. One company has decided to give U.S. employees a paid week off. Read more below. - Marketing tech company Kinesso [is taking the idea of Summer Friday a step further](, offering employees a summer break to combat burnout. - Emergency measures and adaptations among publishers' ad sellers [led to a new normal this year](. It will soon face off against new advertiser uncertainties. - In a nutshell, [AMM is an agreement individual advertisers could sign]( with Facebook to get access to granular data (view-through and click-through conversions) on their ads via their mobile measurement partner. - While videos [need to be a creator’s own original work](, videos do not need to be exclusive to YouTube Shorts in order to be eligible to receive payment. - B/R Kicks initially began [with a focus on sneakers]( but has since expanded out to sports lifestyle in order to bring new, non-endemic advertisers into the mix. Other things to know about - The pandemic and other industry factors are impacting the publisher sales cycle. Publishers, [take this survey and tell us how you’re evolving your ad sales tactics](. Sponsored by DoubleVerify. - Join this webinar on August 24 at 2 p.m. EDT to discover how grocery giant [Albertsons pivoted to a highly successful automated customer journey](. Sponsored by Merkle. - From Modern Retail: With commerce firmly rooted in online environments, [download this report to learn how brands are staying connected to their customers by accessing multiple commerce channels simultaneously](. Sponsored by Linnworks. Top Stories [Agency Culture]( ['We’re putting the power back in our employees' hands': Why a marketing tech company is giving employees a paid week off]( Marketing tech company Kinesso is taking the idea of Summer Friday a step further, offering employees a summer break to combat burnout. howdy! [Coronavirus Fallout]( ['Test and learn as we go': Publishers' new mode of ad selling faces first test as delta variant spreads]( Emergency measures and adaptations among publishers’ ad sellers led to a new normal this year. It will soon face off against new advertiser uncertainties. [Sponsored by Dashlane]( [How marketers can improve security and productivity with a password manager]( Password managers are helping marketers create, manage and share the passwords they need easily and securely, eliminating the risk and time associated with traditionally managing passwords. Advertisement howdy! [Marketing on Facebook]( [Cheat Sheet: What Facebook's decision to nix Advanced Mobile Measurement means for marketers]( In a nutshell, AMM is an agreement individual advertisers could sign with Facebook to get access to granular data (view-through and click-through conversions) on their ads via their mobile measurement partner. [Sponsored by Revcontent]( [How publishers are conquering the core vitals space]( Page load time affects all elements of Google’s Core Web Vitals. Publishers who successfully reduce this metric are breathing easier with higher scores. howdy! [Streaming Outside The Box]( [YouTube’s creator fund for YouTube Shorts will not exclude videos posted to other platforms]( While videos need to be a creator’s own original work, videos do not need to be exclusive to YouTube Shorts in order to be eligible to receive payment. Advertisement [Sponsored by Acxiom]( [Survey: How the ad ecosystem is approaching identity in 2021]( Brands, agencies and publishers: What is your plan for solving identity challenges once third-party cookies are phased out? Take this survey and we’ll send you a $5 Starbucks gift card with the results. howdy! [Beyond Ads]( [How Bleacher Report is using sneaker and fashion content to bring new advertisers into the fold]( B/R Kicks initially began with a focus on sneakers but has since expanded out to sports lifestyle in order to bring new, non-endemic advertisers into the mix. howdy! [Publishing in the Platform Era]( [Post-COVID traffic declines set some sites back two years]( For sites that get less than 10 million pageviews per month, traffic hasn’t just fallen from 2020 highs. In many cases, it’s fallen below where it was in 2019. [All Latest Stories]( [Content & Commerce]( [Hearst UK wants all of its brands to have Good Housekeeping’s authority in product testing]( The Good Housekeeping Institute set the precedent for Hearst UK and the new Hearst Institute is looking to replicate those successes across all its brands. You received this email because you’re a member of the Digiday community. If someone forwarded this to you, [subscribe for yourself here](#). [Unsubscribe from this newsletter or update your preferences](. I don't want to hear from Digiday anymore. [Stop receiving all Digiday emails](. Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006 [Forward to a Friend](