The "25 Post Strategy" For Changing Careers

Hey {NAME}, Building experience in a new field can feel hard. But the "25 Post Strategy" makes it incredibly easy. Here's how it works: First, some context. If you want to change careers, you need the right experience. In most cases, a certification or course won't do it. Yes, you need to educate yourself. But companies really care about the knowledge you might have. They care about your ability to turn that knowledge into real world results for them. So how do you show them you can do it? By using this strategy. Step #1: Choose A Medium Start by choosing where you're going to share. The medium should meet 4 criteria: 1. It allows for longer form content 2. It allows for text + media 3. It allows for a creative process you enjoy 4. It allows for visibility in your target industry Social platforms like LinkedIn and Medium are great for this, so are personal blogs and websites. Step #2: Choose A Focus Your content should illustrate your value in your new field. If you want to break into graphic design? Your content should focus on graphic design. If you want to optimize marketing funnels? Your content should focus on optimizing marketing funnels. If you need some ideas to start, you can create posts around: - Something new and valuable you learned about the field this week - Something you're testing in the field - Something you tried, that didn't work out (and what you learned) - Something you tried that did work (and what you learned) - Auditing companies and their processes as it relates to your space - Projects you've completed Step #3: Set A Timeline Timelines create constraints. Constraints force you to optimize and refine your processes. They also force you to be creative! I personally recommend starting with a 30-60 day timeline. You can adjust based on your schedule, the medium you chose, etc. Step #4: Commit To 25 Posts Finally, commit to writing 25 posts. Why 25? Anything less than 10 won't get the job done. But larger numbers are overwhelming. 25 posts allows you to cover a broad range of subject matter and really hone your skills. Step #5: Start Creating & Sharing! Now for the hard part: Taking consistent action. It's going to feel scary, it's going to be hard, you're going to want to give up. But if you can stick with it? You'll have system for education yourself and illustrating value in your new field. There you have it! The 25 Post Strategy for building experience and visibility in a brand new field. I love this strategy for so many reasons, but mainly because: 1. Writing forces you to truly learn things - you can't write about it unless you understand it 2. Time and post limits force you to refine the process - no more perfectionism or spending hours and hours editing one post 3. By sharing publicly, you open yourself up to new opportunities - creating content about your target space will attract people in you target space (who can refer you in!) 4. Worst case, you build real knowledge in the new space - you really don't have anything to lose by doing this Be well, Austin [Cultivated Culture] Land a job you love without applying online. How Can I Help You? [Build A Resume](=) [Score Your Resume]() [1:1 Career Coaching]() [LinkedIn Analyzer]( [Twitter]() [Twitter]() [Podcast](=) [Twitter]( You are receiving this email because you subscribed to get more career-related content on [cultivatedculture.com](). If you do not want to receive these emails or other communications you can easily remove yourself from our email list by [clicking this link to Unsubscribe](.