Newsletter Subject

How Paula Went From Laid Off To Marketing Director In 3 Weeks

From

cultivatedculture.com

Email Address

austin@cultivatedculture.com

Sent On

Fri, Nov 4, 2022 03:17 PM

Email Preheader Text

Hey {NAME}, Every year, I send out a survey to the entire CC community. I ask them what I'm doing we

Hey {NAME}, Every year, I send out a survey to the entire CC community. I ask them what I'm doing well, what I don't do very well, and what's missing. One of the biggest asks I always get is to share more stories from regular people (just like you!) who went out, followed the system, and landed their dream job. Over the next few weeks/months, I'm going to be sharing a few of these stories with you. For each one, I sit down with a member of the CC community and have them walk you through the obstacles they faced, the goals they were trying to accomplish, and the strategies they used to make it happen. To kick things off, I want to introduce you to Paula. Paula and I met a year and a half ago through this very email list. She was an immigrant from Brazil who had made her way to the US, and was working as a Content Strategist at an SEO agency. The work was OK, but Paula didn’t feel like her work truly made a difference in people’s lives. She wanted to work at a company that prioritized tackling humanitarian issues as well as profitability. She felt stuck. So, she sent me an email and we met up! After we spoke, Paula went out and flawlessly executed the Dream Job System strategy to land her dream job at a company that sold water bottles. For every bottle sold, they provided 5 years of clean water to people in developing countries. She began by reaching out to the CEO, landing a meeting, and continued to build the relationship over the next few months (more on this in the interview). When she mentioned that she was looking for opportunities, the CEO hired her before she even had a chance to look anywhere else. Paula worked at this company for a few months before taking her first vacation. When she got home, she found an email from her boss that said “we need to talk.” The startup was having funding issues and the CEO was laying off the entire workforce. Paula’s last day was 3 days later. While the situation was stressful, Paula already knew what she had to do. She took the same strategies she used to land her previous job to get her name out there and land a job as a Director of Marketing less than 3 weeks later. In this interview, Paula walks through her entire job search journey including: + The social media strategy she used to identify her dream company and make sure it met her specific criteria + The exact strategy she used to meet the CEO of that company and build the relationship (Paula talks about the mediums she used to stay in touch, how often she reached out, and ideas to keep the conversation going) + The Value Validation Project that landed Paula the job (as well as how she identified the pain point and what type of project she created) + How it felt to be laid off without any warning, and how Paula shifted her mindset to attack her new job search + A walkthrough of the 17 days it took Paula to go from laid off to landing a Marketing Director role >> [Click here to watch the full interview with Paula!]() << Best, Austin [Cultivated Culture] Land a job you love without applying online. How Can I Help You? [Resume Builder](=) [Landing Referrals]() [LinkedIn](=) [Interviews](=) [LinkedIn]() [Instagram]( You are receiving this email because you subscribed to get more career-related content on [cultivatedculture.com](). If you do not want to receive these emails or other communications you can easily remove yourself from our email list by [clicking this link to Unsubscribe](.                              Â

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