A Vegas Showstopper That Could Deliver a Windfall of Profits

What happens in Vegas, stays in Vegas. But apologies to Sin City. Because when I saw what happened there recently, I just had to share it with you. You see, Las Vegas recently hosted the Microsoft Excel World Championship, an event where the puns, gags, and one-liners are never-ending — for example: The Olympics of Accounting. […] You're receiving this email as part of your subscription to Michael Robinson’s Trend Trader Daily [Unsubscribe](. [Trend Trader Daily] A Vegas Showstopper That Could Deliver a Windfall of Profits December 19, 2023 What happens in Vegas, stays in Vegas. But apologies to Sin City. Because when I saw what happened there recently, I just had to share it with you. You see, Las Vegas recently hosted the Microsoft Excel World Championship, an event where the puns, gags, and one-liners are never-ending — for example: - The Olympics of Accounting. - A Battle Royale of spreadsheet pros. - An event where the excitement is “off the charts.” Lame jokes aside, this has become a major event. Experts of Microsoft’s popular spreadsheet program Excel compete on stage in a rigorous competition, using the software to solve a variety of challenges until a winner is declared. It’s a far cry from catching a show or trying your luck at the blackjack table. But in Vegas, it’s become its own unique — although slightly nerdy — form of entertainment. In the midst of this tournament frenzy, you might think I’m set to recommend investing in Microsoft (MSFT). And while I certainly think you should have that tech titan in your portfolio, I’ve got a different company in mind for today... Not Just for Entertainment First, though, let’s talk more about Excel. Aside from being a Vegas showstopper, this software is a vital product used by companies all over the world. A number of them use it for accounting purposes. Makes sense — according to IBISWorld, the U.S. market for accounting services is valued at $143 billion. As I mentioned, many investors flock to Microsoft to capitalize on Excel’s long-standing popularity. But we’re not most investors. That’s why we’re going to target an under-the-radar tech company with a strong presence in the accounting market... An Under-the-Radar Firm That company is called BlackLine (Nasdaq: BL). Based in Los Angeles, BlackLine is a provider of automated, fully cloud-based accounting solutions. It has more than 4,300 customers in more than 150 countries. You might not know about this company. But its credentials are legitimate. For nine straight years, BlackLine was named as one of the 100 best performing software companies by Software Magazine. And for the past four years, the Software Report has honored the company for having the best automated finance and accounting package. BlackLine also recently won the top-rated award for financial software, as voted on by users of the leading TrustRadius review platform. BlackLine’s Benefits Online automated accounting may sound dull. But it’s a huge sector, valued at close to $40 billion. Anything that relies on paper receipts, fax machines, and person-to-person contact is moving online, and it’s often managed through the cloud. And that’s exactly what BlackLine offers. The company’s cloud-based platform makes it easy to collaborate on accounting services regardless of location. And it automates simple, repetitive tasks, along with making document sharing easy. Then there’s BlackLine’s co-CEO... Inspired By an Innovator Known for her bright pink hair and jeans-and-hoodie work attire, Therese Tucker is a breath of fresh air in the accounting sector. Her determination, instincts, and creativity have built BlackLine into a formidable business. She launched the company back in 2001, and unveiled its innovative software in 2007, well before most analysts on Wall Street had even heard of the cloud. Today, of course, the cloud is an incredibly profitable delivery system. But Tucker’s foresight into the technology is a reason her company is so successful. Last year, BlackLine extended its pact with Google Cloud. In fact, Google executives have touted their relationships with BlackLine as an example of how Artificial Intelligence fields like machine learning can be used to improve products. Google has also noted that sophisticated algorithms can be used to spot patterns, correlate records, and accelerate the accounting process — all great benefits to BlackLine and its growing roster of clients. A Better Way to Bet in Vegas In the most recent quarter, BlackLine posted per-share profit growth of a stunning 143%. And for the full year, profits are forecasted to jump by 181%. Even trimming that forecast back by 75%, we’d still see earnings double in as little as 18 months. And when earnings double, stock prices usually aren’t far behind. BlackLine isn’t likely to make a lot of headlines. But if you’re looking to make money in Vegas other than hitting the slots, follow the excitement of Excel and focus on one of the leading accounting-software firms in BlackLine. Cheers and Good Investing, [Michael Robinson] Michael Robinson Chief Investment Officer Trend Trader Daily   Copyright © Trend Trader Daily, All rights reserved. You signed up on []( Our mailing address is: Trend Trader Daily 1125 N. Charles Street Baltimore, Maryland 21201 [Update Subscription Preferences]( | [Unsubscribe from this list]( RISK NOTICE: All investing comes with risk. That includes the investments teased in this letter. You should never invest more than you can afford to lose. Please use this research for the purpose that it's intended — as research only. You should consult a professional financial advisor before ever taking a position in any securities you see herein. DISCLAIMERS: The work included in this communication is based on diverse sources including SEC filings, current events, interviews, corporate press releases, and information published on funding platforms, but the views we express and the conclusions we reach are our own. As such, this content may contain errors, and any investments described in this content should be made only after reviewing the filings and/or financial statements of the company, and only after consulting with your investment advisor. Actual results may differ significantly from the results described herein. Furthermore, nothing published by Trend Trader Daily, Inc should be considered personalized financial advice. Although our employees may answer your general customer service questions, they are not licensed under securities laws to address your particular investment situation. No communication by our employees to you should be deemed as personalized investment advice. Trend Trader Daily is an independent provider of education, information and research on publicly traded companies, and as such, it accepts no direct or indirect compensation from any companies or third parties mentioned in any of our letters, reports or updates.