You're receiving this email as part of your subscription to Crowdability, which you signed up for on 2020-10-08 04:09. [Unsubscribe here](. [Crowdability]( [feature] How To Score Big Profits from "Bad Ideas" Matthew Milner Last month, a widely ridiculed startup went public. For years, people called it a âbad idea.â Initially, even the founder himself seemed skeptical: when he was looking for teammates to join him, he called his efforts a âhail mary.â But despite all these red flags, its earliest private investors ended up making a killing. Some are sitting on gains of about 30,000x their money. Thatâs enough to turn $500 into $15 million. I bet you wouldnât mind finding a few âbad ideasâ like that for yourself. So today, Iâll show you how. Itâll Never Work The âbad ideaâ of a startup Iâm referring to is called Coinbase. Today, itâs one of the leading exchanges for digital currencies like bitcoin. Its stock ticker is âCOIN,â and itâs currently worth about $60 billion â far more than any traditional exchange like the Nasdaq or NYSE. But when it was just getting started, its future looked grim. In fact, its founder Brian Armstrong faced scorn, skepticism, and mockery. Let me show you what I mean⦠âBad Ideaâ In March 2012, Armstrong posted about his startup on a tech forum called Hacker News: âI'm throwing a hail mary here - because desperate times call for desperate measures,â Armstrong [wrote](. As he added, âThis is going to be super [redacted] hard, but the payoff is that we have a non-zero chance of really changing the world...â Armstrong came under attack immediately. âI'm gonna call it right now,â one user wrote. âBad idea.â Another user offered this sarcastic nugget: âBecause Bitcoin worked out so well. Have fun with that, dude.â A different reader offered a more pragmatic perspective: âI donât think youâve properly thought this through.â What did these readers get so wrong? And what did Armstrong â and his investors â get so right? Letâs take a look. âLaughableâ Startup Ideas When a startup is just getting off the ground, it doesnât look like much. It often has no revenues, no product, and only a vague outline for its future. Furthermore, when itâs facing what seem like nearly unsurmountable challenges, it will almost certainly look like a âbad idea.â For example: - Consider a hospitality startup that helps you rent rooms in your house to strangers. Can you imagine the ridicule it faced when it was getting started? âAre you kidding me? Roll out the red carpet for potential murderers? Not in my home!â (That startup was Airbnb. Itâs now worth about $100 billion.)
- Or how about a taxi startup where random people pick you up in their own cars? âIâd never invest in that! And not just because Iâd be getting into a strangerâs car! I mean, just think about trying to get approval, city by city, state by state â itâll be like pulling teeth!â (That startup was Uber. Itâs now worth about $100 billion.)
- Or how about a social media startup like Friendster or MySpace. âWhat a dumb idea! What are people going to post about? What they had for breakfast? And thereâs no business model!â (That startup was Facebook. Itâs now worth almost $1 trillion.) And yet, the early investors in these startups became insanely rich. How did they do it? In other words, how did they look past what certainly seemed like strange ideas â maybe even bad ideas â and have the courage to invest? Simple. They had a system⦠Early Indicators A system is a set of indicators that can quickly help you screen out all the opportunities that have the highest probability of failing⦠So you can focus on the ones with the highest chances of succeeding. Examples of indicators include the quality of the team, the size of the potential market, and who else has already invested. And once you have a system, then you need to follow the odds â in other words, instead of âbetting it all on black,â you need to build a portfolio of these startups over time. Thatâs how you give yourself a chance to invest in a Coinbase, an Airbnb, an Uber, or a Facebook â and thatâs how you become wealthier than you could ever imagine. Wayne and I use a battle-tested system to make all of our startup investments. And this is the system we teach readers in our course, The Early-Stage Playbook. (If youâre interested in learning more or signing up, give our team a call at 844-311-3191.) A Few Startups Raising Capital Today And now, to wrap up this essay with a bang, Iâd like to leave you with a few startups that are currently raising capital: [Innovega Inc:]( âSmartâ contact lenses that deliver Augmented Reality (AR) and Virtual Reality (VR) experiences. [Phoenix PharmaLabs:]( Biotech company creating a potent, non-addictive painkiller. [SimpleShowing:]( A new type of real estate company where you can buy a house â and then put a piece of the sales commission into your own pocket. Are [here are a bunch more on our free Deals page »]( Many of these startups will seem strange, controversial, too hard to pull off. But as long as you have a system to help you invest in the ones with the highest potential, they could potentially make you very rich! Happy Investing Please note: Crowdability has no relationship with any of the startups we write about. Weâre an independent provider of education and research on startups and alternative investments. Best Regards,
[Matthew Milner]
Matthew Milner
Founder
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