Who Wins and Who Loses in YouTube's Falling Out With Brands

Tuesday March 28, 2017   ADVERTISEMENT [Long Vacancy for Top Sales Post at Fox Begs a Question: What's the Role of the Modern TV Ad Chief?]( Who will lead Fox's ad sales team may be less important than what that role looks like. [Like to Visit the Pub Sometimes? Stella Artois Uses Location History to Know (and to Show You an Ad)]( But using historical location data to infer drinking habits could raise privacy questions that feel more visceral than with, say, doughnuts. [Who Wins and Who Loses in YouTube's Falling Out With Brands]( There are some in the ad industry who are likely a little gleeful about YouTube's current state. In some cases, the critics even benefit. ADVERTISEMENT [Creativity Top 5: The Best Brand Ideas of the Past Week]( Here's your rundown of the most innovative brand ideas of the past week. [logo-pub] | [A Brave New World]( The customer is changing faster than many of us care to admit. In the current climate, only companies willing to take decisive action will survive. [Russell Stover Picks VML as Agency of Record]( After a year with FleishmanHillard, Russell Stover has selected local agency VML to handle its ad work. [Mobile-Focused Startup Quartz Manages to Actually Turn a Profit on Digital Journalism]( In 2016, qz.com earned more than $1 million from revenue topping $30 million, a 60% spike over the previous year. [Nissan Introduces 'Camelpower' to Measure Cars' Desert-Driving Capabilities]( Nissan Middle East promotes its SUV lineup's performance in desert-driving by developing a new measurement unit -- "camelpower." ADVERTISEMENT [Unsubscribe](   |   [Manage Email Preferences]( [Subscriptions](   |   [Advertise With Us]( [facebook]( [twitter]( [linkedin]( [google plus]( Advertising Age 685 Third Ave. | New York, NY, | 10017 United States