From
copywriterbrain.com
Email Address
mike@copywriterbrain.com
Sent On
Mon, Oct 2, 2023 01:55 PM
Email Preheader Text
Ever felt lost transitioning from snappy tweets to in-depth blog posts? Let’s navigate the nuan
HTML
Ever felt lost transitioning from snappy tweets to in-depth blog posts? Letâs navigate the nuances of various platforms together.  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â By Mike Giannulis Hey ! Crafting a killer sales letter doesnât necessarily mean youâve nailed the tweet game. Today, we're demystifying how to adapt your writing prowess to each unique stage. Tip 1 - Twitter: Be Concise & Catchy Starting Point: Using up all 280 characters without a clear message. Elevated Approach: Crafting memorable lines with potent hooks.
Why? Brevity is the soul of wit, especially on Twitter. Tip 2 - Blog Posts: Deep Dive with Value Starting Point: Offering surface-level content.
Elevated Approach: Exploring topics in-depth, offering insights and actionable advice.
Why? Readers invest time in blogs expecting comprehensive value. Tip 3 - Instagram: Visual Synergy Starting Point: Disjointed captions and images.
Elevated Approach: Creating harmony between visuals and words. Why? Instagram thrives on the symbiosis between image and text. Tip 4 - Email: Personal & Direct Starting Point: Impersonal mass messages.
Elevated Approach: Crafting copy as if writing to a single individual. Why? People open emails hoping for personal connection, not broad broadcasts. Tip 5 - Landing Pages: Focused & Persuasive Starting Point: Unstructured content with multiple offers.
Elevated Approach: Laser-focused copy driving toward one clear action.
Why? Distraction is the enemy; keep your reader's journey streamlined. Tip 6 - Podcast Scripts: Natural & Engaging Starting Point: A stiff, read-out-loud vibe.
Elevated Approach: Conversational tone, as if chatting with a friend. Why? Podcasts are intimate; listeners should feel like they're in the room. Tip 7 - Facebook: Community-Driven Starting Point: One-way communication.
Elevated Approach: Encouraging comments, shares, and discussions. Why? Facebook shines when fostering community and engagement. Tip 8 - Webinars: Educate & Entice Starting Point: Pure sales pitches.
Elevated Approach: Delivering valuable content with a compelling offer at the end.
Why? Webinars are about building trust, then guiding to action. Tip 9 - YouTube Descriptions: Optimize & Inform Starting Point: Ignoring the power of the description box.
Elevated Approach: Incorporating keywords and offering a content summary.
Why? Harness SEO power while giving viewers a reason to click "play". Tip 10 - LinkedIn: Professional & Authentic Starting Point: Stiff, resume-like content.
Elevated Approach: Marrying professionalism with genuine personal insights.
Why? LinkedIn is about making human connections in the business world. Each platform has its stage, its audience, its flair. By attuning to these nuances, your copy wonât just survive; it will THRIVE, resonating deeply with readers wherever they are. In our next adventure, we'll explore the magic of microcopy â those tiny but mighty words that guide, nudge, and delight. Until then, adapt, refine, and conquer each platform! Onward, Michael Giannulis PS - [Read more here about my full writing system](=). â Thanks for reading! If you loved it, tell your friends to subscribe. If you didnât enjoy the email you can [unsubscribe here](. To change your email or preferences [manage your profile](. 7853 Gunn Hwy #360, Tampa, Fl 33626
EDM Keywords (46)
writing
words
webinars
visuals
unsubscribe
tiny
tell
symbiosis
survive
subscribe
stage
soul
reason
reading
reader
power
podcasts
platform
offering
nuances
navigate
nailed
microcopy
magic
loved
linkedin
image
guiding
friends
friend
flair
explore
enjoy
end
email
distraction
discussions
demystifying
delight
copy
conquer
chatting
change
brevity
audience
attuning
adapt