Itâs been 13 years, {NAME}.  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â Itâs been 13 years, {NAME}... But I still remember it like it was yesterday. I had just quit my 9-5 to start freelancing⦠And I had no clients, no income and no idea what to do next. After the high of trading in my full-time job for full-time freedom wore off, reality hit me like the worst hangover I ever had⦠What did I just do?! I mean, NOTHING could have prepared me for that first year of building my business (not even my business degree). I struggled with finding clients, pricing, pitching â ALL of it ð©â Iâm pretty sure I made every mistake in the book⦠Or rather⦠there was no book. There was no [step-by-step Action Plan]() to follow when I was just getting started⦠And there were days when I wondered if I had actually made the biggest mistake of my life. The learning curve was a real b****. But luckily, I slowly figured it out⦠By my second year, I had found my groove, gained some confidence and built a $10K/month copywriting business...â (I made $168,000 that year, according to my 2013 tax return)... And it only went up from there. I worked as a freelance copywriter and marketer behind the scenes for almost a decade⦠I traveled the world, worked with clients I loved and made way more money than I ever did in my âregular job.â Turns out that starting my business and betting on myself was one of the best decisions I ever made (even if it wasnât pretty at first) ð Letâs just say I drank the copywriter Kool-aid, and there was no going back. In 2020, I started the Copy Posse, determined to help other rad humans like you find more freedom, have more fun and [make money doing what you love](). Over the past five years, Iâve coached thousands of copywriters at every stage of their business⦠And watched many Posse-trained copywriters go from brand new to fully booked (in as little as 6 months to a year)... â Not because of some fluke or dumb luck...â Or because they had experience going in. They simply followed a proven plan⦠And Iâve reverse-engineered it for you to give you a [clear and predictable path forward](). So, whether youâre brand new or youâve been working with clients for a while⦠If youâre ready to escape the fresh freelancer grind, turn piecemeal projects into predictable income and build the copywriting business of your dreams... (While avoiding all the mistakes I made). Join me LIVE on my upcoming masterclass on Tuesday, April 23rd ð [Save My Seat]() Can't wait, Alex P.S. â {NAME}, Iâve noticed that there is one THING that sets all the most successful copywriters apart from the rest (and it has nothing to do with how well you write)... Can you guess what it is? â[Join my LIVE masterclass to find out](). â Not a copywriter, but love our marketing and copywriting tips? [Click here]() to stop receiving our copywriter-specific emails. â ABOUT: Welcome to the Copy Posse, youâre now part of the raddest, baddest crew of copywriters, marketers and entrepreneurs on the Internet. Youâre receiving this email because you signed up somewhere on my website and Iâm so glad you did. It means youâre one of us â a rad human with a fierce flair for the written word who wants to channel that passion into making a living doing what you love and making a positive impact in the lives of others. If that's you, youâre in the right place. I started the Copy Posse because I believe that the best copywriting today combines timeless direct response marketing principles with modern, empathetic brand storytelling (without all the hype, BS and overused tactics that fizzle fast). We are the new school of copywriters and we arenât scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Now more than ever before, your message matters and your words can change the world. You have the power to create the life of your dreams, build a lucrative business AND make an impact on humanity with the type of marketing that todayâs businesses need and todayâs audiences crave. We are on a mission to de-douchify the Internet, redefine modern marketing and build an empathy empire and we're only just getting started. Through my social channels and email community (which youâre now a part of, yay) I share the techniques and strategies Iâve learned over the last 15 years to build a business I freakin' love â and now you can too. Get ready for some serious Posse Power coming your way. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all web pages the Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. --------------------------------------------------------------- Alex Cattoni
369 â 1917 W 4th Ave, Vancouver, BC V6J 1M7
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