VIDEO 3: Some work requires deep thought. This isn’t that.

(gimme 60 seconds and you’ll get a killer headline) ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  Guessing takes almost no time at all. Which is why so many people - perhaps even you? - guess their way through writing copy. Unfortunately. But what all that guessing tells me is not that you don't "care enough" about copy (aka your one and only online sales tool). Not at all. What it tells me is this: You are willing to write copy. (Hey, some people aren’t!) To waste less time, you just need copywriting techniques at your fingertips that work as quickly as guessing does. And, ideally, with about 100x greater success than guessing has. [Ask and ye shall receive.]( ~jo PS: [This]( is the third lesson in our creativity sessions, where I’m teaching you how I write copy people at companies like Shopify and Pluralsight love. As of May 12, these sessions will only be available to students of Copy School. [So take them now.]( And when you're done writing love-worthy headlines with them... join Copy School on May 12 and get high-value tricks previously reserved for an inner circle of top copywriters. Like how to: - Craft day-zero triggered emails - Distinguish sticky messages from dull ones - Turn the question of WHETHER to buy into WHICH to buy - Whip out closer techniques to get the yes But first: [Watch videos 1, 2 and 3 before they head to the vault.]( When you're done all three lessons, hit 'reply' on this email to request your very own personalized badge of completion. Pop it on LinkedIn and your services sales page.  [Click here to manage your subscriptions]( [Click here to unsubscribe]( Copyhackers, 10158 103 St NW Unit 200, Edmonton, Alberta T5J 0X6, Canada