why Pinterest is the secret powerhouse of social 💪

# While Instagram, TikTok and Clubhouse are getting all the buzz these days, Pinterest is actually a powerhouse for reaching new audiences, driving traffic and growing your business. This week on Social Pros, I chat with Alisa Meredith, Pinterest Product Specialist & Marketing Manager at Tailwind, who reveals why Pinterest is the secret powerhouse of social and how you can start using it today. Dive in now: [Why Pinterest Is The Secret Powerhouse Of Social Media]( ⭐ Also worth your time this week: {STRATEGY} [5 Reasons Why Influencer Marketing Should be a Critical Part of Your Digital Marketing Strategy]( Agree 100% with this post from my friend Neal Schaffer. If you are interested in influencer marketing for your own company, reply to this email. Would love to chat. {RESEARCH} [How Marketers Are Optimizing Their Email Marketing]( Is testing and optimization part of your email strategy? It should be. New research reveals how marketers are optimizing their email marketing (and how you can too). {TACTICS} [How to Choose Profitable Keywords for SEO (4-Step Process)]( Useful process for selecting keywords for your SEO strategy. Send it to your content or SEO manager. {TIPS} [The Entire Content Creation Process in 17 Steps and a Single Flowchart]( Excellent overview of content creation from Andy Crestodina. {RESEARCH} [Why Buyers Want from Content Marketing]( New research from Contently breaks down the type of content consumers crave most. {STRATEGY} [Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis]( The worst time to start planning for a crisis is when you’re in the middle of one. Pre-crisis planning is critical — make sure your social media crisis plan has these 9 elements. {HOW-TO} [How to Use Clubhouse to Grow Your Reputation]( Here's how to use Clubhouse to elevate your own authority as an expert. Sponsors We Love 💘 [The 3 Things ALL Customers Want from Your Company Now]( I just released my latest ebook, "How to Grow Your Business by Over-Delivering: The 3 Things Your Customers Truly Care About", and I'm so excited to share it with you! This ebook is the basis for my latest keynote presentation that has received enormous accolades and positive feedback from business owners, marketers, managers, salespeople, franchisees, and more. Hope you love it. [Get Your Copy Now >]( Random Internet Stuff I Found 👇 Are you sick of Zoom meetings? Need an excuse to get out of your next one? Meet Zoom Escaper. [The new widget lets you sabotage your own meetings]( with audio problems, echos, crying babies and more. Pick your excuse, and get out of your next Zoom. I'm sure lots of students would love this one too! 😂 Thanks as always for your trust and your time, Jay -- Jay Baer Founder, [Convince & Convert]( and New York Times best-selling author of Talk Triggers [Jay Baer Headshot](#) Thank You to Our Tier One Partners👏 [Who Are You? Update Your Preferences](content.convinceandconvert.com/update-preferences/) [Click here]( to unsubscribe. 885 S. College Mall Road, #376 • Bloomington, IN 47401 • United States [Powered By [SharpSpring, Inc.]](