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B2B video: 8 must-dos (and 2 don'ts)

From

convinceandconvert.com

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info@convinceandconvert.com

Sent On

Wed, Oct 2, 2019 06:38 PM

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I don't need to tell you that video content is taking OVER. The statistics are staggering. Fundament

I don't need to tell you that video content is taking OVER. The statistics are staggering. Fundamentally, people prefer video to all other forms of content when learning about new products and services. So here's MY video for YOU: If you insist on going old skool, here's the deal: Video for B2B is more important than ever. And often, the best way to get your videos done is to DIY it (like I did above). DIY videos are more authentic, more personal and easier to create, too. But that can be a little scary, right? I want to remove the fear by telling you the 8 must-dos of B2B video, plus a couple things you should never do. And to explain it even better, I recruited two smart friends: Kerry O'Shea Gorgone and Andy Crestodina. Kerry and Andy are marketing authors, speakers, content experts, and DIY video-makers. Like me, they aren't video professionals, but they've taught themselves to make, edit and post quality video. You can do the same. If you're already making videos DIY, join us anyway for this useful, conversational, live broadcast: [8 Must-Dos (and 2 Don'ts) For B2B Video Success: DIY-Style]( I promise it will be fast, fun, educational, and useful. My friends at Techsmith (they make Camtasia, the software I use for most of my videos) put this session together. [Register now]( (no cost) for 8 Must-Dos (and 2 Don'ts) For B2B Video Success: DIY-Style. Can't make it live? It's okay, [sign up now]( and we'll send you the recording as soon as we're off-air. Thanks as always for your trust and your time. Don't miss this one! Jay -- Jay Baer founder, Convince & Convert and co-author of Talk Triggers # 885 S. College Mall Road, #376 • Bloomington, IN 47401 • United States • [Click here]( to unsubscribe.

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