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The ClickZ Digest

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contentive.com

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email@contentive.com

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Fri, Mar 1, 2024 12:16 PM

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| Mar 01, 2024 ClickZ Digest EDITOR’S PICKS ANALYSIS Unleash the power of AI to supercharge you

[Subscribe]() | [Forward]() [Logo]() Mar 01, 2024 ClickZ Digest EDITOR’S PICKS ANALYSIS [The enduring power of email marketing: Supercharged by AI for personalized engagement]() Unleash the power of AI to supercharge your email marketing campaigns, crafting personalized content that drives engagement and conversions like never before. EMAIL MARKETING ANALYSIS [Maximizing PPC ROI in a shifting landscape: Insights on Google’s SGE and SEO integration]() Exploring the strategies for maximizing ROI through machine learning, reducing CPA, and the merging of PPC and SEO for enhanced digital marketing effectiveness. SEO ANALYSIS [How to Choose the Right Marketing Agency for Your Business]() What are the specific objectives you want to achieve through marketing? Are you looking to increase brand awareness, generate leads, or drive sales? AGENCIES WHAT WE ARE READING DIGIDAY [Inside Quaker’s ‘iterative’ approach to make its advertising work globally and locally]() Quaker's new global brand positioning, "You've Got This," aims to resonate with consumers worldwide while adapting to local markets. MARTECH [MarTech in 2024: Enterprise and Vendor Winners and Losers]() 2024: A pivotal year for MarTech, with AI's rise demanding strategic adaptation from enterprises and vendors to avoid obsolescence and capitalize on personalized marketing opportunities. SEARCH ENGINE JOURNAL [LinkedIn Algorithm Change Could Promote Your Best Posts For Months]() A LinkedIn algorithm change will keep quality posts alive by suggesting them to niche audiences long after publishing. TOP VOICES INSIGHTS BY DREW NEISSER [Thawing Your Pipeline]() Drew highlights the urgent need to accelerate deals and thaw frozen pipelines. WHAT WE ARE LISTENING TO MARKETING MADE PODCAST [How to Balance Building Your Personal and Professional Brands on Social Media: An interview with Rory Vaden]() Learn how to balance personal and professional brands on social media with Rory Vaden on Marketing Made Simple, offering strategies for an authentic online presence. [LISTEN HERE]() MORE THAN A NEWSLETTER [Editorial]() Contact an editor to create content for your business. [Advertise with us]() [Get in touch with our Advertising Team.]() [Sage-Newsletter-Banner.png]() [linkedin.png]() [twitter.png]() [youtube.png]() You have currently opted in to receive ClickZ Updates. You can [update your details]() and [change subscription preferences here.]() If your no longer wish to receive these emails you may [unsubscribe here.]() If you have any questions regarding the unsubscribe process please contact [gdpr@contentive.com]()

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