Here Come the Bots! ChatGPT & CX

ChatGPT's impact on digital customer experience. [CMSWire]() Editor's Note [“ChatGPT sure is fun. Really fun. Can it be practically applied in the world of digital customer experience? Actually improve outcomes of, say, digital experience platforms? Ryan Bennett explores that — and five other potential use cases for the OpenAI bot in the world of digital customer experience.”]( article]( — Dom Nicastro, CMSWire managing editor. Got any thoughts on this topic? [Hit me up]() Top Articles of the Week [6 Ways ChatGPT May Change Digital Customer Experience]() [6 Ways ChatGPT May Change Digital Customer Experience]() ChatGPT will likely impact the digital customer experience world and act as a catalyst for trends already in place. [SAP Announces Layoffs and Possible Sale of Qualtrics Stake]() [SAP Announces Layoffs and Possible Sale of Qualtrics Stake]() SAP — the world’s third largest software company — is the latest tech titan to announce layoffs. And the future could change for its CX provider, Qualtrics. [Phygital: A Confusing Neologism for a Very Real Problem]() [Phygital: A Confusing Neologism for a Very Real Problem]() I dislike the term phygital, period, but especially in a marketing or customer experience context. [Managing Customer Churn Post Festive Peak]() [Managing Customer Churn Post Festive Peak]() Competition for customer spend will be hot in 2023. Very hot. And in a looming recession, don't make marketing budgets suffer. [Uncharted Waters of 2023: Top CMO Challenges and Opportunities ]() [Uncharted Waters of 2023: Top CMO Challenges and Opportunities]() As bleak as 2023 may seem from an economic perspective, marketing leaders and CMOs are eyeing a year of new challenges — and opportunities. [CMSWire Contributor Q&A: Curtis Sparrer on Content Marketing During Turbulent Times]() [CMSWire Contributor Q&A: Curtis Sparrer on Content Marketing During Turbulent Times]() CMSWire Contributor Curtis Sparrer discusses how to create campaigns that resonate with prospects and drive sales through content marketing. [Top Customer Experience Statistics You Need to Know in 2023]() [Top Customer Experience Statistics You Need to Know in 2023]() These statistics show how the impact of customer experience can’t be understated. [What Will 2023 Bring for Customer Experience?]() [What Will 2023 Bring for Customer Experience?]() A few key trends that I expect we’ll see in the year for customer experience. [Fallout From Meta GDPR Ruling Limited — for Now]() [Fallout From Meta GDPR Ruling Limited — for Now]() Ireland's DPC ruling that Facebook and Instagram's terms of service violate EU privacy laws won't affect marketing or Meta's bottom line in the short term. [What You Need to Know About Post.news]() [What You Need to Know About Post.news]() Post.news is a newcomer to social media and promises to provide the masses with freedom, rules and a safety from controversial and often hate-filled rhetoric. [Why the AI Ethics Debate Will Make Content Moderation Seem Tame]() [Why the AI Ethics Debate Will Make Content Moderation Seem Tame]() The content moderation battle was intense, but it's got nothing over the one coming for AI ethics. [Build a Marketing Engine to Drive Organizational Growth]() [Build a Marketing Engine to Drive Organizational Growth]() Implement a powerful growth engine by aligning people, processes and technologies around supporting the customer journey. [View all recent articles]() Featured Research [EX and Great Tech: Complementary Pillars of the Customer Experience]( [Beyond the Metaverse: CX Predictions for 2023]( [EX and Great Tech: Complementary Pillars of the Customer Experience]( [Should Loyalty Metrics be Reassessed Post-Pandemic?}]( [Should Loyalty Metrics be Reassessed Post-Pandemic?]( [What Is Serverless?]( [Beyond the Metaverse: CX Predictions for 2023]( [What Is Serverless?]( Featured Sponsored Article [Why Chatbots Are a Silver Bullet for Ambitious Companies Looking to Scale]( Chatbots can deliver the frontline of customer service—if deployed effectively. [Read Now]( [Why Chatbots Are a Silver Bullet for Ambitious Companies Looking to Scale]( Chatbots can deliver the frontline of customer service—if deployed effectively. 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[More]( RECENT ARTICLES [Message to Marketers: Twitter Might Make It (Emphasis on 'Might')]( [Navigating Your Content Strategies Through Turbulent Marketing Skies]( Learn more about [becoming a CMSWire contributor]() Featured Contributor Curtis Sparrer Curtis Sparrer is the principal of Bospar PR. He has represented brands like PayPal, Tetris and the alien hunters of the SETI Institute. [More]( RECENT ARTICLES - [Message to Marketers: Twitter Might Make It (Emphasis on 'Might')]( - [Navigating Your Content Strategies Through Turbulent Marketing Skies]( - Interested in contributing? Read our [submissions guidelines](#) What We’re Reading [Customer Experience: Don’t Get Trapped in the Drama Triangle]( [Elliott Management Takes Big Stake in Salesforce]( [Microsoft Invests Billions More Dollars in Openai, Extends Partnership]( [Humanity May Reach Singularity Within Just 7 Years, Trend Shows]( Featured Case Study [How to Build a Culture of Customer-centricity]( This case study shows how Reputation helped Westfield Group equip themselves for a customer-centric transformation. [Read Now]( [How to Build a Culture of Customer-centricity]( This case study shows how Reputation helped Westfield Group equip themselves for a customer-centric transformation. Quote of the Week [“[I’d warn against relying on ChatGPT] for anything important right now. Fun creative inspiration; great! Reliance for factual queries; not such a good idea.”]( Sam Altman, CEO of OpenAI [Twitter]() [LinkedIn]() [Facebook]() © Simpler Media Group, Inc. 600 California St., 11th floor, San Francisco, CA 94108 USA [Visit CMSWire]() | [Visit CMSWire Connect]() | [Email Preferences]() | [Unsubscribe]()