What Color Says About Your Brand

Color's role in CX. [CMSWire]() Are You Shaping the Future of the CX Space? CMSWire CONNECT May 10-12, 2023 | Austin, Texas [→ Pre-Register Today and Lunch Is on Us Next Month]() Featured Report [The Total Economic Impact (TEI) of Verint Digital-First Engagement]() To see how these innovative tools are delivering measurable, meaningful results, Verint commissioned Forrester Consulting to conduct a study of Verint’s Digital-First Engagement offerings. [Read Now]() Today's Reading [How to Use Color Psychology to Maximize CX, Marketing]() [How to Use Color Psychology to Maximize CX, Marketing]() Can color psychology provide CX and marketing leaders with a competitive edge? [Storytelling Drives the Modern Customer Experience]() [Storytelling Drives the Modern Customer Experience]() Does storytelling have a role to play in modern customer experience? Here are some reasons why it does — and 10 commandments to guide you. [How to Evaluate Social Marketing Management Platforms for Your Enterprise]() [How to Evaluate Social Marketing Management Platforms for Your Enterprise]() What should you look for in a social marketing management platform? Quite a bit, it turns out. CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report [CMSWire catches up with Sarah Kimmel, VP of research at Simpler Media Group, on the CMSWire State of Digital Customer Experience Report.](=/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report](=/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report](/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report](=/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report](/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [What You Should Know About Nostalgia Marketing]() [What You Should Know About Nostalgia Marketing]() Nostalgia marketing creates a positive, emotional feeling by using familiar ideas to associate a brand with something for which customers have fond memories. [CMSWire's Guide to CES Las Vegas 2023]() [CMSWire's Guide to CES Las Vegas 2023]() The world's highly-watched technology show runs from Thursday, Jan. 5 through Sunday, Jan. 8 and promises to be over 70% larger than CES 2022. [Why CMOs Should Care About Synthetic Data]() [Why CMOs Should Care About Synthetic Data]() Synthetic data could impact privacy models, automation for video, audio and display ads, AI for customer service, product development and training. [ChatGPT's Impact on Customer Experience and Marketing]() [ChatGPT's Impact on Customer Experience and Marketing]() With a chatbot that is capable of producing content and conversations that are extremely humanlike, there are implications that are far-reaching. [Perks, Promotions and Personalization: Brand Loyalty in the Age of Inflation]() [Perks, Promotions and Personalization: Brand Loyalty in the Age of Inflation]() CMOs must increase efforts to retain loyal customers with gestures of appreciation and incentives to stay true. [Don't Decimate Your CX Strategy When You Leave Twitter]() [Don't Decimate Your CX Strategy When You Leave Twitter]() Brands have a lot to consider before they decide to leave Twitter. Here's how to think about it. [The Path to Excellence, Part 9: Who Truly Cares in Your Company?]() [The Path to Excellence, Part 9: Who Truly Cares in Your Company?]() What is the persona of your company? If they were a real, breathing, single life form, would they care? [Why CMOs Need a Strategic Growth Blueprint]() [Why CMOs Need a Strategic Growth Blueprint]() How CMOs can build a master strategy — a blueprint — to drive growth. Featured Conference Hear from experts like Scott Galloway as you quickly advance your skills and prepare yourself for the year of CX projects ahead. [Pre-Register Today and Lunch Is on Us Next Month]() Featured White Paper [How to Optimize Your First-Party Data Strategy: Data Enrichment for Cookieless Marketing](=/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) In this white paper, you will learn how to optimize your first-party data strategy. [Read Now](=/NzA2LVlJQS0yNjEAAAGJIP2JDOK-om5cX0i5Ql0b938ojIr2Ffpl4mxFWsXZcSn7p-pO3L3pYsyGAq46jBe_Pd2z5BGRRU9v0_g=) [Twitter]() [LinkedIn]() [Facebook]() © Simpler Media Group, Inc. 600 California St., 11th floor, San Francisco, CA 94108 USA [Visit CMSWire]() | [Visit CMSWire Connect]() | [Email Preferences]() | [Unsubscribe]()