Wix's Mordy Oberstein helps take your SEO content beyond acquisition

Is SEOs' generic mindset preventing us from creating effective content? [>> Forward to a Friend]( [www.searchenginewatch.com]( SEW Daily: February 3, 2021 Happy Wednesday! Team Search Engine Watch hopes everyone is staying healthy and safe. Here are today’s good reads for you. Mordy Oberstein, Wix’s Liaison to the SEO Community dissects the existing SEO content approach and explores the many hats content can don for your brand and business. More details on how you can move away from generic content and [take your SEO content beyond acquisition](. Did you know, over 90 percentage of money spent on digital banners is wasted and up to 69 percentage of websites’ content passes unnoticed? With expenditures on digital marketing reaching up to $332.84 billion in 2020, marketing teams around the globe are employing innovative methods to improve brands’ digital presence and stay in the spotlight. Juta Gurinaviciute, Chief Technology Officer at NordVPN Teams shares [five ways marketers can benefit by using VPNs in digital marketing](. [alt_text]( Content [Taking your SEO content beyond the acquisition]( Mordy Oberstein Creating effective “SEO content” is all about mindset. Is the generic mindset SEOs often indulge in preventing us from creating effective content? [Read more]( Digital Marketing [Five ways to use VPN in digital marketing]( Juta Gurinaviciute Virtual private networks (VPN) ensure a private and secure connection, but marketers can also benefit from utilizing their worldwide server infrastructure [Read more]( Digital Marketing [Leveraging customer data and AI to drive ecommerce growth in 2021]( Tracey Ryan O’Connor Qubit’s Chief Revenue Officer Tracey Ryan O’Connor discusses pandemic-related ecommerce growth and the takeaways brands should consider this year [Read more]( Content [Eight simple steps to write epic product descriptions that boost conversions]( Ricky Hayes A well-written product description plays a major role in moving customers through your sales funnel. We have broken down techniques to write epic product descriptions. [Read more]( SEO [Five hacks to enhance your organic CTR and rankings in SERPs]( Karl Tablante Want to improve your organic CTR without content creation or link building? Use these five strategies today to generate more site traffic while boosting search rankings. [Read more]( Development [How to create an XML sitemap and submit it to Google]( Jyoti Ray Detailed information on sitemaps and the benefits of using them. This article covers how to properly create an XML sitemap using different tools and details on how you can fix existing sitemap errors. [Read more]( Featured Reports [alt_text]( Analytics [Top 5 SEO Mistakes]( Every business owner is raving about Digital Marketing. [Download now]( [alt_text]( Analytics [How to Do Online Competitor Analysis]( [Download now]( [www.searchenginewatch.com]( This email was sent to {EMAIL} as a subscriber of Search Engine Watch. You are currently opted in to receive the Search Engine Watch Daily Newsletter. You can [update your details and subscription preferences here](. Or if you no longer wish to receive these emails you may [unsubscribe here](.