Top five reasons to prioritize SEO over paid media campaigns

Elevation Marketing's Vice President of Strategy and Marketing Services explains why SEO gives more bang for your buck. [>> Forward to a Friend]( [www.searchenginewatch.com]( SEW Daily: September 7, 2020 Happy Monday! Team Search Engine Watch hopes everyone is staying safe and healthy. Here’s a quick round-up of today’s good reads. Paid media campaigns, which include PPC, social, and influencer campaigns, are a one-and-done expense, meaning the investment doesn’t build on itself. However, SEO can take weeks or months to show results but is worth the effort, cost-effective, and sustainable. Ryan Gould explains [why SEO gives more bang for your buck](. Slower the page load speed, the higher the bounce rate. Anthony Gaenzle walks you through [the importance of speed and provides insights into issues impacting site speed]( and how to address them. [alt_text]( SEO [Five reasons why SEO should be prioritized over paid media campaigns]( Ryan Gould Paid media can drive great results but SEO is a strong tool that is just as powerful at less of a cost to you and your business. Elevation Marketing's Vice President of Strategy and Marketing Services explains why SEO gives more bang for your buck. [Read more]( SEO [Why site speed is critical for your SEO success and how to make it happen]( Anthony Gaenzle Site load speed is critical in your site’s SEO performance. Failing to pay attention to this critical statistic can lead to lost traffic, resulting in lost revenue. We’ll walk through the importance of speed and provide insights into issues impacting site speed and how to address them. [Read more]( SEO [How to become a master of featured snippets]( Mark Webster Right now, featured snippets can give you an almost unfair advantage in the search engines. [Read more]( Industry [How to use super-resolution and improve onsite image quality]( Kristin Tynski There are pros and cons to super-resolution, but if it makes sense for you, here’s a step-by-step guide on how to implement it. [Read more]( SEO [Voice search SEO guide: Trends and best practices]( Ricky Wang Around 27% of online users worldwide use mobile voice search. Here’s why and how you should probably start optimizing for this growing trend. [Read more]( Analytics [App store optimization success: Top five KPIs you must measure]( Juned Ghanchi Top five leading metrics that you need to measure App Store Optimization (ASO) success, user engagement, user retention, and business conversion. [Read more]( Featured Reports [alt_text]( Development [Improving SEO & Developer Relationships]( [Download now]( [alt_text]( SEO [SEO for Website Redesign and Migration]( Redesigning a website or migrating it takes a lot of planning. If you do not take proper SEO precautions it can result to be highly unsatisfactory, but when done right, the process should be mostly painless. [Download now]( [www.searchenginewatch.com]( This email was sent to {EMAIL} as a subscriber of Search Engine Watch. You are currently opted in to receive the Search Engine Watch Daily Newsletter. You can [update your details and subscription preferences here](. Or if you no longer wish to receive these emails you may [unsubscribe here](.