New approaches for bringing artificial-intelligence literacy to campus. Plus: Is the âpublic-service collegeâ a viable business model? ADVERTISEMENT [The Edge Logo]( You can also [read this newsletter on the web](. Or, if you no longer want to receive this newsletter, [unsubscribe](. Iâm Goldie Blumenstyk, a senior writer at The Chronicle covering innovation in and around higher ed. This week I share some ideas for getting professors and others up to speed on the basics of artificial intelligence. Separately, I highlight an idea to help colleges build revenue and expand experiential-learning opportunities. ADVERTISEMENT SPECIAL OFFER FOR NEW SUBSCRIBERS Enjoying the newsletter? [Subscribe today]( for as low as $59. Take advantage of our limited- time savings event and get unlimited access to essential reporting, data, and analysis. AI is here. How is higher ed dealing? Ideas and themes from last weekâs ASU+GSV Summit in San Diego are still swirling in my head, and Iâll be reporting out many of those in the months to come. No surprise, artificial intelligence, and especially the power of generative AI, was this yearâs Topic A at the big confab. Thatâs not always an indicator of lasting relevance to higher ed (remember blockchain? MOOCs?), but AI is quite a different animal. Itâs powerful and ubiquitous and likely life-changing for the worldâs economy â and education. I feel hard-pressed to summarize the sentiment of 7,000-plus at ASU+GSV, or the thousands more who attended its related â[AIR Show]( (AI Revolution in Education), but Glenda Morgan, a thoughtful writer for the On EdTech blog did, offering [in a post]( that at least among this San Diego crowd, folks âseem to be getting over that annoying moral-panic phase of AI where everything seemed driven and dominated by a fear of cheating and the attempts to detect it.â Now, Morgan writes, colleges, vendors, and investors are exploring how AI might fit into education, but havenât figured it out yet. âThere are attempts at innovation and new products and services, but a lot of it feels half-hearted, like the providers themselves (whether institutions or vendors) havenât convinced themselves they know what to do.â Morgan is more hopeful for the next year or two, when more âreal-use cases designed to solve problemsâ might emerge and we can begin to test whether they work. Iâm not sure the rest of higher ed actually is past that âmoral panicâ phase. Nonetheless, during ASU+GSV I did appreciate hearing about some of the ways colleges are preparing their faculty members â and students â for an AI-infused future. Two examples: - Arizona State University created a â[Teaching and Learning With Generative AI]( online course for its faculty members, to give them basic and advanced know-how about the technology and, if they chose, to help them use it in their courses. Some 1,500 took the classes. The university also made [a version of the self-paced course for other institutions](. (ASU is offering readers of The Edge a 90-percent discount on the course through September 1; use the code ChronicleASU24 at check out.) While ASU has forged [a partnership with the company that created ChatGPT]( the course covers a variety of other AI tools too. For students, the university also plans to have at least one course in AI offered by each of its colleges by the fall, Nancy Gonzales, the provost, said [during our session at ASU+GSV]( so that they too have opportunities to become AI-literate in their fields of study.
- The University of Texas at San Antonio, perhaps assuming that students are already more comfortable than its faculty with the technology, is pairing professors with grad students and upper-division students in its âpedagogical partnersâ program. The idea is for instructors to gain a firsthand understanding of how students are already using and thinking about generative-AI tools. While the Texas program doesnât have the reach of ASUâs offering â the UTSAâs small stipends will be offered to only about 75 pairs of faculty members and students over three semesters starting in fall â it does show that institutions donât necessarily need big budgets to get going on AI literacy. And it makes me wonder: What are others doing to help their faculty, administrators, and students better understand AI? Are you at a college (or other organization) that has developed an interesting approach to developing understanding of AI literacy and ethics? Please [email me](mailto:goldie@chronicle.com) some details. Iâll share some of what I hear in a future newsletter. Turning âserviceâ into a business and teaching model The Chronicleâs â[Higher Education in 2035]( report, with contributions from me and 10 others, examines some of the challenges colleges will face in the years ahead. In the reportâs intro essay, one survival strategy I highlight suggests that colleges reimagine themselves as âpublic-service institutionsâ that receive revenue for advising local governments, nonprofits, and companies. They could also develop those experiences as learning opportunities for their students. That compelling idea came to me from Dennis Jones, president emeritus of the National Center for Higher Education Management Systems, a nonprofit consultancy where heâs worked with states and colleges for more than 50 years. But it turns out, one of the people now trying to bring the concept to life is Jason Lane, the National Association of Higher Education Systemsâ new president and a special adviser to the president of the University of Illinois system. The public-service-university idea is built upon a simple notion, Lane told me when we spoke earlier this month. âColleges have a lot of resources that they can deployâ for the benefit of their communities. But they havenât fully capitalized on them, he said. âOne of the great untapped resources of higher education is the expertise of our faculty.â One reason Iâm so intrigued by this idea is that Iâve reported extensively on academic-technology transfer, watching the ways big research universities have connected their scientific expertise to corporations and start-ups. Like Jones and Lane, I see potential for other kinds of institutions â regional publics, small privates, and community colleges â to develop a version of those tech-transfer enterprises focused on local needs. Many of those institutions are also the ones that could probably benefit from some new revenue streams. And if students could be part of the projects, gaining relevant experience as part of their academic programs, it would be a win-win all around. To be sure, many colleges offer such advisory services to local entities now, sometimes through federally funded business-development centers on their campuses. But with some intention, they could expand that model. Thatâs why Lane â whose new job at NASH also carries the quirky title âchief systemness officerâ â is so interested. âIf weâre really going to stand up and scale higher edâs role in this,â he told me, âit needs to be through systems.â Thatâs probably true. I also recognize some of the downsides of that approach, but they arenât necessarily deal breakers. For one, existing consulting firms might resent the collegesâ intrusion. But as Lane noted, âa lot of universities have expertise that is not otherwise available in their communities.â Faculty members who now do their own consulting on the side might also feel as if theyâre being bigfooted by their institutions if those organizations got into the arena. But as Lane told me, there are workarounds: âUniversities can build a model that continues to benefit the faculty member.â Perhaps the biggest question, however, is more a philosophical one: Service is one of the three pillars of an academic institution. So I do wonder if higher ed is really ready to try generating income from it? At the same time, given todayâs financial realities, can it really afford not to? What do you think? Should colleges be exploring this model? What are some of the best opportunities? Where are the potential pitfalls? Please [get in touch](mailto:goldie@chronicle.com). Iâm eager to explore this idea further, informed by your thoughts. Got a tip youâd like to share or a question youâd like me to answer? Let me know, at goldie@chronicle.com. If you have been forwarded this newsletter and would like to see past issues, [find them here](. To receive your own copy, free, register [here](. If you want to follow me on X, [@GoldieStandard]( is my handle. Or find me on BlueSky Social, which I just joined with [the same handle](. Upcoming Workshop [The Chronicle's Administrative Leadership Institute | May 2024] [Join us in May]( for a virtual professional development program designed for administrative staff leaders. This workshop series will help participants better understand the complexities of collaboration within and between teams, and help them drive institutional initiatives. 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