When I published my number I was afraid.
March 11, 2019
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[Altucher Confidential]
âWhen I published my number I was afraid.â
[James Altucher]
The Worst Text I Got Since Posting My Number Online
By James Altucher
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[James Altucher]Let me tell you about the worst text I got since publishing my phone number online (and eight other questions from this interview)â¦
1. With such a varied career, how do you primarily see yourself? As a writer, an entrepreneur, something else�
Entrepreneurship is too painful. Iâve started over 18 businesses, failed at 16 of them.
Too many employees having sex, too many clients calling at 5pm Friday and saying, âWe have to talkâ and then disappearing until Monday while I worry all weekend whether or not Iâm going out of business. I hate it. I hated the clients.
Writing is great except for all the typing.
70,000 years ago humans did not develop the brains or the fingers to type so much. Iâve typed a million words in the past 10 years. I have carpal tunnel syndrome.
And voice recognition software doesnât work. When I say, âMC 900 ft. Jesusâ it thinks I mean, âMC 900 FEATURING Jesusâ.
Iâve written 21 books. Half of them traditionally published, half of them self-published. (One or two books were published both ways. âPublisher-fluidâ.)
I love to entertain people while educating them.
Entertainment comes first. If you try to educate first then you are pretentious and nobody reads it anyway. If you entertain first then at least people can enjoy some of the time.
Iâm an idiot and I regret things and then I write about it. Regret makes great copy.
2. Youâve famously published your personal phone number to receive questions directly from readers â why do you prefer to engage with your fans this way?
Every day I try to get out of my comfort zone a little bit.
I donât like to publish something unless Iâm afraid of what people will think of me.
If you publish something and you know nobody will be afraid, it probably means someone has written or thought it before.
When I published my number I was afraid. My wife said, âIf you publish that, I might have to kill you.â So I published it.
We did get divorced. But Iâve had many great phone conversations and texts with my readers, some of whom have become my best friends, and at least one of them became my wife.
3. Iâm curious: Whatâs the most interesting text youâve ever received?
âYou are a psychopathic Zionist Jew who has implanted electronic chips in my head and has access to new technologies (along with the Rothschilds and the Bilderbergs) to control people remotely. WHY ARENâT YOU WRITING ABOUT THIS????â
Or:
âIâm going to stick you through a wheat thresher.â
That text I tracked down to a student from an elite Ivy League University.
I called the campus police and the guy there told me, âOh yeah, he said something similar to the librarian. But, look, itâs his last semester, do you really want to do anything to hurt his chances in life?â
4. Youâve published many of your books on your own; what effect has that had on your writing?
It freed me up to focus directly on my readers instead of worry about what an editorial assistant will think, an editor, a marketing department, an agent, a buyer for bookstores, etc. I like to be in direct contact with the people who enjoy my writing.
5. What do you think generally about the self-publishing landscape today?
Self-publishing allows people who donât have access to the parties that editors go to the ability to take the book thatâs in their minds and publish.
On Amazon (and even bookstores) you cannot tell the difference between self-published books and traditionally published books.
And, on average, according to authorcentral.com, the average self-published book sells more copies than the average traditionally published book and has higher star reviews on Amazon.
That doesnât mean there are many poorly written self-published books.
But, percentage-wise, there are less poorly written self-published books than poorly written traditionally-published books.
Traditional publishers are stuck in the, âthis worked last year so it will probably work this yearâ model of selecting books from their heavens to publish to the masses. This technique never works in the long run and is a technique designed only to protect jobs so they can keep going to their boring parties where they stand around talking about bad books.
Thereâs nothing I love more than helping people make more money.
[James Altucher](You have to see my newest book â it could change your life.
Stop running in circles and take charge of your future.
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6. What is the main thing you hope readers take away from your books?
That itâs OK.
Itâs OK to fail and try to learn from it and become stronger.Â
Itâs OK to be afraid and know that fear is the only way to expand your comfort zone. Itâs important to take charge of your own health, your own relationships, your own creativity, your own spirituality, and create the unique footprint you can then leave on this world. Itâs OK to go around the traditional gatekeepers to express yourself.
The gatekeepers appointed themselves to stop you from being creative.
Now itâs up to us to create, perform, express, impress without their permission. [Self-publishing is one way to do this](.
And itâs OK to practice your creativity every day. Write down 10 ideas a day to exercise the creativity muscle.
After six months your mind will be rewired. It will be an idea machine that will help you get through any situation.
7. Iâve read that you also wrote stories and fiction in the past, but your releases are mostly categorized as self-help. What ultimately led you to this genre?
One time I lost $15 million in a summer. Another time I lost $9 million in a day.
Both times I went broke and lost my homes and, in part, lost my family. I wish I could have had the money to help my dad when he had his stroke.
I wish I couldâve been at more ballet performances of my children. I wish I couldâve loved the people around me more instead of constantly being scared and anxious about money.
I wish. I wish. I wish.
I know now that you canât ever mortgage the present for hopes of a better future. Now is all we have.
I donât think of myself as self-help. I NEED help. Iâve needed help. I only write the stories of what I did to get help.
I try to write as well as possible. Iâve been writing every day for 25 years. I really want to improve and be better every day.
Sometimes people call it self-help because I describe what I did and maybe they can relate. Other times people want to stick me in a wheat thresher.
8. Do you have any desire to try something different in the future?
Yes, I perform stand-up comedy up to five times a week. I do two podcasts a week.
I run several businesses (or pretend to run, I think many people find it debatable if I actually run anything).
But I always want to write. I love writing more than anything except my family.
9. What can we look forward to next? (A new book, company, presidential run?)
If I were President I would forgive all student loans.
Iâd also force congresspeople to only vote from their districts (this way lobbyists could never get to them).
Then Iâd get rid of the Presidency. The only constitutional responsibility of the Presidency is to do a veto (which they rarely do), run the army (and only one of them was actually qualified to do that), make âsuggestionsâ to Congress about laws, and sign treaties, which they rarely do.
Oh, and they can also throw parties for ambassadors.
And yet we spend so much time letting this small tiny office fuel our anger and hatred on both sides of the supposed âaisleâ.
So yeah, I want to run for President but I need at least $5 billion now. Thatâs the cost of entry.
Iâm planning a TV show. Iâm also planning many more books.
And I like to get on stage and tell stories to 27 people in an audience on a Tuesday night. That was my dream when I was a kid and Iâm living it now.
Maybe a novel is next. Or taking my podcast on tour. Or a TV show. Or just watching TV all day.
I love TV.
Sincerely,
[James Altucher]
James Altucher
P.S. Â I believe everyone has at least one good book in them.
In fact, I believe it so much I created an entire course dedicated to guiding you through the entire self-publishing process.
This is your chance to say NO to the gatekeepers â and yes to Choosing Yourself.Â
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