most people SUCK at writing headlines

here are 8 headline MISTAKES that hurt your conversions (and how to fix them): ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­   This is my go-to platform for [hiring the best freelance marketers.](     Happy Monday! Today's Must Read Content Piece: A good headline is crucial for your copy to convert well.  Yet, most people SUCK at writing headlines.  Here are [8 headline mistakes]( that hurt your conversions (and how to fix them).     Sponsor of the Week: I've noticed a trend over the past 6 to 12 months. All my smart marketer friends with full-time jobs started freelancing on the side. And more than half of them have left their full-time jobs to freelance full-time. These are marketers I tried to recruit to work for me full-time in the past who never wanted to leave their high-paying jobs. And all of a sudden, they got the taste of freedom and bounced insanely quickly from those same jobs. The good news is I've now been able to hire them part-time as freelancers. And you can [hire best-in-class freelance marketers]( just like them, on a part-time basis. My go-to platform for hiring these incredible marketers is [MarketerHire.]( And trust me, I've hired dozens of freelancers over the past few years with varying degrees of success. So when I started using MarketerHire, there was no turning back. They make it so easy! Whether you're looking for a freelance email marketer or media buyer or creative strategist, [MarketerHire]( can help you hire these types of people in record-breaking time.     Email Marketing Tip of the Week: Send a “Customer of the Month” email every now & then.  In it, mention:  >> Who they are >> How they discovered your brand >> What products they bought >> Their opinions about your products  This celebrates customers and helps you build a stronger community.     Copywriting Tip of the Week: Forget what your English teacher taught you.  Start your sentences with words like:  - Or - So - And - But - Also  This will help you write choppier, punchier, more engaging copy.     Email Marketing Meme of the Week: Focus on the metric that matters the most.       Must Read Newsletters: [1/ Case Studied:]( - Discover the world's best case studies that will make you a better marketer. [Subscribe for free with 1-click.](   [2/ Before Growth:]( - A weekly newsletter about startups and their builders before product–market fit, by 3x founder and programmer Kamil Nicieja. [Subscribe for free with 1-click.](     Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 48,821 - Subject Line: Subject lines get the open, but stories get the sale - Preview Text: Here’s how to blend psychological triggers with storytelling for high-converting emails that'll increase both your open rate and conversion rate - Open Rate: 53.90% - CTR: 1.10%     Have a great week and make sure to send some emails! - Chase Before you go, here are two ways we can work together: 1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, [please fill out this form.]( 2. If you want to grow your LinkedIn following, [here's some info on my LinkedIn Growth Service.]( P.S. Here's my Thread of the Week:       © 2023 Chase Dimond No longer want to receive these emails? [Unsubscribe](. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782