Newsletter Subject

6 🔥 copywriting tips

From

chasedimond.com

Email Address

chase@chasedimond.com

Sent On

Sat, Jun 24, 2023 04:15 PM

Email Preheader Text

To make you a better writer in 6 minutes or less͏ ‌ ͏ ‌ ͏ ‌ ͏

To make you a better writer in 6 minutes or less͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  ͏ ‌  Hey there, Happy Saturday! I wanted to share 6 quick copywriting tips that'll help you become a better writer in 6 minutes or less: - Switch technical terms for benefits. - Portable media player → 1000 songs in your pocket - Waterproof phone case → Stress-free pictures at the beach - 25 GB of cloud space → All your files in one place People don't buy technical terms. They buy benefits. - Make your Calls-to-action specific. ”Buy now” → “Get instant access + lifetime updates” ”Sign up” → “Get weekly value-packed emails” ”Join today” → “Join 1,920 other marketers inside” More specific = more clicks = more $$$. - Stop being vague, tell people: - What you do - How you do it - Why you do it - How it will benefit them - How much it costs Vagueness will kill your conversion rate. - Start your sentences with transition words, some examples: - And - Because - Besides - Normally - Naturally - Of course - You know - That’s why - By the way - Let me guess - I know what you’re thinking It will make your copy flow better. - Sell with your own story. Use this format: 1) I had a problem with ___ 2) It hurt because ___ 3) I tried to solve it with ___, ___ and ___ 4) Until I finally found ___ solution 5) Now I am ___ Your own story is your most powerful marketing asset. Use it. - Change your Call-to-actions to a Call-to-values. Examples: ”Get started” → “Create your website” ”Find a job for you” → “Get hired today” ”Start free trial” → “Try it at no cost” Don’t tell them what they have to do. Tell them what they’re getting. I hope this was helpful!  Enjoy your weekend, - Chase     © 2023 Chase Dimond No longer want to receive these emails? [Unsubscribe](. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782

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