If you're struggling with low email click-through rates...

READ THIS: ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­   For a long time, there wasn’t a single Shopify app that could handle curated and mystery subscriptions exceptionally. [Now there is.](     Happy Tuesday! Today's Must Read Content Piece: If you're struggling with low email click-through rates, [READ THIS.](  (most people are making one or more of [these 9 CTA mistakes](  Mistake 1: Being generic.  A generic CTA fails to connect with your audience.  How to fix it:  Be specific and tailor your CTA to your offer.  Instead of: - "Sign up" - "Buy now" - "Get access" Try: - "Join our community of 10,000+ marketers" - "Start your free trial today" - - "Unlock exclusive content"  Personalize the CTA to resonate with your target audience. [Learn 8 more CTA mistakes here.](     Copywriting Resource #1 of the Week:   Answering the 10 most asked copywriting questions of all time:       Partner of the Week:   A curated subscription offer can be a real gold mine for creative merchants. But without the right tools, managing it can quickly become a chore, leading to tons of manual work and stress. For a long time, there wasn’t a single Shopify app that could handle curated and mystery subscriptions exceptionally. Now there is. Brands like Meowbox and Prodigy Disc have made the switch to [Juo Subscriptions.]( Here's what they can now do: - Include different products in each delivery at a fixed price - Automate SKU scheduling for upcoming boxes - Gain full control over billing and shipping schedules - Personalize shipments using customer tags But most of all, they can delight their customers with hand-picked selections and put it on autopilot. Now you can start selling curated subscriptions with free white-glove implementation and a 50% discount for the first three months. Interested? [Learn more or book a demo]( to see if Juo Subscriptions is the right fit for your business.     Email Marketing Resource of the Week:   A/B Testing is the closest thing we have to actual magic in email marketing.  Here's how you can leverage the power of A/B testing to skyrocket your conversions:         Learn from Me (Virtually): Tomorrow at 10am PST I'm doing a free virtual talk on email marketing and copywriting.  I finished the presentation deck for it last week and it's REALLY GOOD!  Everyone who signs up will: - Get to learn from me live (virtually) - Receive a free LinkedIn training I'm putting together (you'll get this a few days after the event is over)  Plus I'm donating $1 to charity for every signup. Currently sitting at 1,153 signups.  [Register for free here.](  Even if you can't make it live, make sure to [still register]( so you can receive the recording.     Copywriting Resource #2 of the Week:   7-Step Checklist to Infuse Credibility Into Your Copy:     Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 80,632 - Subject Line: 6-step email sequence to turn subscribers into buyers - Preview Text: this works for ecommerce and personal brands (with a few adjustments) - Open Rate: 42.80% - CTR: 1.00%     Have a great week and make sure to send some emails! - Chase  P.S. I feel incredibly grateful to be named as the [#1 Ecommerce Influencer to follow]( from Shopify.     Before you go, here are two ways we can work together: 1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, [please fill out this form.]( 2. If you want to grow your LinkedIn following, [here's some info on my LinkedIn Growth Service.](     © 2024 Chase Dimond No longer want to receive these emails? [Unsubscribe](. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782