Newsletter Subject

10 email copy elements you should test

From

chasedimond.com

Email Address

chase@chasedimond.com

Sent On

Mon, Aug 12, 2024 07:15 PM

Email Preheader Text

A/B testing can increase conversions by 161% ͏  ͏  ͏  ͏  ͏ ?

A/B testing can increase conversions by 161% ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­   Discover how you can sign your first (or next) freelance client in the next 90 days with this [simple 5 step system.](     Happy Monday! Today's Must Read Content Piece: A/B testing can increase conversions by 161%+. Yet, most people don't know how to do A/B testing properly. Here are [10 email copy elements]( you should test (and how to do it).     Copywriting Resource #1 of the Week:   6 copywriting mistakes that are causing you to lose money:  (and how to fix them)       Copywriting Resource #2 of the Week:   6 Types of Leads That Will Keep Your Readers Hooked to Your Copy:       IMPORTANT Upcoming Live Training:   I had a crazy idea and you're going to benefit from it.  My friend Bo is raking in the dough as a freelancer...  ... to the tune of $70,000+ PER MONTH!  I told her she needs to partner up with me to do a free live training for my audience (you).  And she agreed!  She will be doing a free live training in 6 days.  If you're a freelancer, copywriter, marketer, or agency owner, you need to [register to attend.]( (it's free)  During this training you will learn how you can sign your first (or next) freelance client in the next 90 days.  She'll share her simple 5 step system for making this dream a reality + MORE! [Register for free here.](     Email Marketing Tip of the Week: Struggling to Sell to Your Email List? Try This Simple Strategy Use the "No. 1 Mistake" email. Here's how: - Identify the Mistake Subject: "The #1 Mistake [Prospect] Makes When [Trying to Achieve Goal]" Call out a common mistake your audience makes. This grabs their attention by addressing their pain point. - Highlight the Impact Opening: "Most people fail at [goal] because of [mistake]." Explain the consequences of this mistake to create urgency. - Offer Your Solution Body: "[Product/Service] helps you avoid this mistake and achieve [goal]." Clearly connect your product to solving their problem. - Add Proof Body: "See how others have succeeded with [product/service]." Use testimonials or case studies to build trust. - Strong CTA CTA: "Don’t let this mistake hold you back. [Click here] to get started." Make your call-to-action clear and compelling. Why It Works: This approach personalizes your message, offers a solution, and taps into key psychological triggers.     Learn from Me (Virtually): In a few weeks I'm doing a free virtual talk on email marketing and copywriting.  Everyone who signs up will: - Get to learn from me live (virtually) - Receive a free LinkedIn training I'm putting together (you'll get this a few days after the event is over)  [Register for free here.](     Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 81,592 - Subject Line: THIS is one of the most effective ways to grow your email list - Preview Text: (from someone with an email list of 125k+ subscribers) - Open Rate: 45.40% - CTR: 1.30%     Have a great week and make sure to send some emails! - Chase  P.S. I feel incredibly grateful to be named as the [#1 Ecommerce Influencer to follow]( from Shopify.     Before you go, here are two ways we can work together: 1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, [please fill out this form.]( 2. If you want to grow your LinkedIn following, [here's some info on my LinkedIn Growth Service.](     © 2024 Chase Dimond No longer want to receive these emails? [Unsubscribe](. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782

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