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our 5-step process to craft an abandoned cart emails that convert

From

chasedimond.com

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chase@chasedimond.com

Sent On

Mon, Apr 1, 2024 06:47 PM

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over 70% of shoppers abandon their carts without purchasing ͏  ͏  ͏  

over 70% of shoppers abandon their carts without purchasing ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­   Imagine having [access to a platform]( that reveals your competitors' secrets and turbocharges your creative process.     Happy Monday! Today's Must Read Content Piece: Over 70% of shoppers abandon their carts without purchasing.  You're missing out on A TON of revenue if you don't have an abandoned cart flow setup.  Here's our [5-step process]( to craft an abandoned cart email that closes the sale.     Ecommerce Resource of the Week:   Here’s how to increase the number of reviews you get for your ecommerce store:       Copywriting Tip of the Week: Start writing your copy in reverse order.  → CTA → Final warning → Guarantee → CTA → Offer breakdown → Transition → Story → Lead → Headline  Weird? Yes.  Makes your writing process easier? Also, yes.     Partner of the Week: There are two things that every marketer has wrestled with at some point: competitor intelligence and creative roadblocks. I’ve been there, staring at the ceiling at 2 AM, wondering how to leapfrog the competition and make my ads pop.  Sound familiar?  Luckily, [Atria]( lets you do both, smarter and faster.  Imagine having a weapon on your side that reveals your competitors' secrets and turbocharges your creative process.  [Atria]( is that exact tool—your ace in the hole.  With it, you have an unfair advantage through:  1️⃣ 500+ Canva Templates: Their Canva templates work to help you create high-converting ads. Whether you’re telling a success story with testimonials or highlighting your product’s edge, these templates are the fastest track to ad creation mastery.  2️⃣ Curated Top Picks: This is one of my favorite features. They don’t guess what works; they know it and filter through all the noise to bring you prime examples of winning ads from various effective angles that you can adapt for your product.  3️⃣ AI-Driven Copy: I know better than anyone that compelling ad copy can take hours. But Atria’s AI slashes that to seconds and gives you a conversion score to pick the most effective choice. It’s like having a copywriting guru available to you at all times.  But wait, there’s more…  I know I’ve made it sound like [Atria]( is just a toolbox, but it’s so much more than that. Their “top picks” section is the El Dorado of Facebook ads, with gold-standard creatives waiting to be used.  Here’s how it completely improves your workflow:  → You can select from categories like Promotion, Announcements, or Features/Benefits. → Access a collection of ads from well-known brands that have already proven they work. → Customize the chosen template with your brand’s soul and voice.  You have no reason left to look through MILLIONS of ads to find a winning strategy with pinpoint accuracy.  Atria does it for you.  It gives you frameworks, scripts, and voice-over content for your brand’s voice.  You get direct access to what’s winning in the ad game and how you can replicate that success for your business.  With Atria, you’re no longer competing.  You’re stopping your audience dead in their tracks and getting them to click and convert.  You’re dominating the industry and setting the rules.  If you want to turn the tables on your competition and reach a new level of creative genius, you have to try out Atria [(5-day free trial)]( and see the difference firsthand.     Email Marketing Tip of the Week: I've found that most people struggle to write copy that feels personal.  My best recommendation is to start writing your marketing emails as if you’re writing an email to a friend or family member within Gmail.  Pick someone close to you who's in the target market you're writing for.  Address them by name, envision them, and focus on writing solely to them.  This will help you focus on writing to a single person within your ICP.  And it also can get daunting writing an email within your email sending platform itself, knowing it’s going to tons of people.  So this will help you mitigate those fears.     Copywriting Tip #2 of the Week:   Make people say “yes” throughout your copy.  How?  By asking questions that yield positive answers.  The more they say “yes”, the more likely they’ll buy from you.     Advice for Service Providers:   Our biggest mistake as an agency was only servicing clients on a single email platform.  We used to only work with brands who were using Klaviyo.  It made sense for a short while.  But we didn't cater to other email platforms quickly enough.  And I wish we did as we missed out on working with a ton of great brands who weren't willing to use Klaviyo.  It doesn’t make sense to be Klaviyo only anymore in 2024.  I’m obviously a [Sendlane]( advisor, so I'm biased toward them, but we’re now working with any ESP our client is using.  And this has been a game-changer for our agency.     Upcoming Virtual Event: I'm speaking at DTCx on Wednesday! - What? I'm doing a talk all about email marketing and copywriting. - When? April 3rd at 10am PST - Where? Virtually - How to attend? [Register for free here.](     Newsletter Transparency: Here are my newsletter stats from last week: - Recipients: 84,559 - Subject Line: our proven 7-step framework to writing high-converting copy - Preview Text: we've turned copywriting into a science - Open Rate: 49.06% - CTR: 1.00%     Have a great week and make sure to send some emails! - Chase  P.S. I feel incredibly grateful to be named as the [#1 Ecommerce Influencer to follow]( from Shopify.    Before you go, here are two ways we can work together: 1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency, [please fill out this form.]( 2. If you want to grow your LinkedIn following, [here's some info on my LinkedIn Growth Service.](       © 2024 Chase Dimond No longer want to receive these emails? [Unsubscribe](. Chase Dimond 2960 Champion Way #1701 Tustin, CA 92782

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