Newsletter Subject

Looking Forward to A Digital Future - A Message from Frosti Lau, Cathay Pacific Cargo

From

cathaypacific.com

Email Address

cargoclan@cathaypacific.com

Sent On

Thu, May 13, 2021 01:11 PM

Email Preheader Text

Looking forward to a digital future CARGO CLAN News, views and features on the world of cargo LOOKIN

Looking forward to a digital future [Cathay Pacific Cargo](Bx6pjKTL/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/) CARGO CLAN News, views and features on the world of cargo LOOKING FORWARD TO A DIGITAL FUTURE é‚å‘æ•¸ç¢¼åŒ–æ–°é ˜åŸŸ --------------------------------------------------------------- Frosti Lau GM Cargo Service Delivery 貨運服務總經理 劉爾修 After a tumultuous period, it’s good to start with good news. The Hong Kong government has reviewed crew quarantine measures and made changes in requirements for fully vaccinated crews and for those visiting a handful of low-risk countries. This has allowed us to gradually restore our capacity through increased freighter frequencies, as well as enabling us to add flexibility through our cargo-only passenger flights. Over the course of the coming month we expect to ramp up towards full freighter capacity, ensuring we are more able to meet the current firm market demand. And our readiness to operate freighters and cargo-only passenger flights applies especially to India, following the worrying news of the dramatic increase in COVID-19 infections. [We have already carried relief supplies](CK20jwfg/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/), and stand ready and able to deliver more medical equipment on our freighters and cargo-only passenger flights as required. We sincerely hope our customers and colleagues on the subcontinent can stay safe. They are very much in our thoughts. In the background, and away from the hiatus of the pandemic, work has continued to develop systems and processes in line with the industry ambitions outlined by IATA: ambitions which aim to make the whole air cargo process more transparent and, through the recording and analysis of data, more adept at delivering the product and service enhancements that customers want. From this month, [Ultra Track](, our multi-dimensional data-logging system that uses Bluetooth transmitters and readers in cargo terminals and on the ramp, will be available for pharma shipments from 25 regional ports and our home hub in Hong Kong. It offers customers near-real-time tracking and has cut its teeth on many of the COVID-19 vaccine shipments we have carried to and beyond Hong Kong. Ultra Track has proven itself when trialled on these incredibly important vaccine shipments and we are also looking at expanding its usage to perishable and other vulnerable cargoes so that more customers will be able to take advantage of its unique capabilities. All Ultra Track shipments fall under the watchful eye of our Operations Control Centre (OCC) team, who can step in 24-7 and make proactive interventions in their unique monitoring and service-recovery role. The near-real-time monitoring means that Ultra Track is able to provide automated updates for particular Cargo iQ milestones and [IATA ONE Record](QELpz2se/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/) data records. It will be the centrepiece of an IATA Interactive Cargo pilot in the summer when, in addition to live chat, participating shipment stakeholders will be able to see Ultra Track data on their own systems by using server-to-server communications which employ IATA’s ONE Record standard for shared data. The strength of Hong Kong as the number one air-cargo hub is founded on the capabilities of the cargo community we have based here. This has once again been proven by the fact that Hong Kong is now operating a [100 per cent screening of cargo shipments](, using regulated air cargo screening facilities (RACSFs). Over the past couple of years, we have been building up to this with the authorities and our industry partners in Hong Kong to meet the ICAO-determined timetable, but it is a testament to the whole air cargo community and the regulators that it has been introduced smoothly and successfully. Linked to this, there’s good news for US-bound cargo, following coordination with the TSA there. Cargo to be carried on our passenger aircraft from our appointed agents in Hong Kong, and which has been screened at regulated facilities selected by Cathay Pacific Cargo, will not have to be broken down and rescreened at the cargo terminal. This result reflects both the community’s cohesiveness and our determination to take the lead in what we offer to our customers across the globe. As I said at the beginning, it’s been a tumultuous period so it is great to see we are introducing more capacity as we adapt to the constantly changing operating environment. And I can assure you that despite all of the changes, we remain focused on the future and are constantly looking at how we can use our digital capabilities to further improve services and strengthen our Hong Kong hub. ç¶“æ­·äº†ä¸€æ®µå……æ»¿æŒ‘æˆ°çš„æ—¥å­ï¼Œå¾ˆé«˜èˆˆçµ‚æ–¼å¯ä»¥è·Ÿå¤§å®¶åˆ†äº«ä»¤äººé¼“èˆžçš„å–œè¨Šï¼Œé¦™æ¸¯ç‰¹å€æ”¿åºœå·²æª¢è¦–äº†æ©Ÿçµ„äººå“¡çš„æª¢ç–«æŽªæ–½ï¼Œä¸¦ç‚ºå·²å…¨é¢æŽ¥ç¨®ç–«è‹—çš„æ©Ÿçµ„äººå“¡å’Œä¾†è‡ªå¤šå€‹ä½Žé¢¨éšªåœ‹å®¶çš„äººå£«èª¿æ•´äº†æª¢ç–«è¦æ±‚ã€‚æŽªæ–½èª¿æ•´éŽå¾Œä»¤æˆ‘å€‘å¯å¢žåŠ è²¨é‹èˆªç­é€æ­¥å›žå¾©æ­£å¸¸é‹åŠ›ï¼ŒåŒæ™‚å¯èª¿é…è¼‰è²¨å®¢æ©Ÿä»¤æœå‹™æ›´ç‚ºéˆæ´»ã€‚åœ¨æœªä¾†ä¸€å€‹æœˆï¼Œæˆ‘å€‘å¸Œæœ›ç›¡å¯èƒ½è®“è²¨é‹é‹åŠ›å›žå¾©åˆ°å¾€å¸¸çš„æ°´å¹³ï¼Œä»¥ä¾¿æ‡‰å°ç¾æ™‚å¸‚å ´çš„æ®·åˆ‡éœ€æ±‚ã€‚ 對於2019å† ç‹€ç—…æ¯’ç—…ç–«æƒ…ä¸æ–·æ€¥å‡çš„å°åº¦ä¾†èªªï¼Œæƒ…æ³å¯¦åœ¨ä»¤äººæ“”æ†‚ï¼Œæ¢å¾©å‰å¾€è©²åœ‹çš„èˆªç­æœå‹™å°¤ç‚ºé‡è¦ã€‚[我們已運送了緊急人道救援及醫療用品前往印度](,協助他們度過難關,並在有需要時,隨時準備運用龐大的貨機機隊和載貨客機空運更多緊急醫療設備以解其燃眉之急。我們時刻記掛著身在南亞的客戶和同事的處境,衷心希望他們一切安好。 雖然疫情令業務運作停滯,但國泰貨運仍然孜孜不息,繼續發展貨運的專用系統和優化運送處理程序,以緊貼國際航空運輸協會(IATA)推動的業界目標:令整個航空貨運流程更具透明度,並且藉著記錄及分析數據,提供精益求精的運送專案,為客戶帶來優質的服務。 國泰貨運的「[智貨查](」多維數據記錄系統,主要使用貨運站及停機坪的藍牙傳輸器和閱讀器追蹤貨物。從今個月開始,但凡於國泰25å€‹å¤–ç«™åŠé¦™æ¸¯ç¸½éƒ¨æ¨žç´äº¤ä»˜çš„è—¥å“è²¨ç‰©ï¼Œå®¢æˆ¶éƒ½å¯ä»¥ä½¿ç”¨ã€Œæ™ºè²¨æŸ¥ã€ç³»çµ±å–å¾—è¿‘å¯¦æ™‚çš„æ•¸æ“šï¼Œè¿½è¹¤è²¨ä»¶çš„ä½ç½®å’Œç‹€æ³ã€‚æ­¤å¤–ï¼Œåœ‹æ³°äº¦å¾ˆæ¦®å¹¸èƒ½å¤ è‚©è² 2019å† ç‹€ç—…æ¯’ç—…ç–«è‹—çš„é‹é€å·¥ä½œï¼Œä¸¦åœ¨æ˜¯æ¬¡ä»»å‹™ä¸­çŽ‡å…ˆä½¿ç”¨ã€Œæ™ºè²¨æŸ¥ã€è²¨ç‰©è¿½è¹¤ç³»çµ±ï¼Œè€Œé€™å¥—ç³»çµ±äº¦ä¸è² çœ¾æœ›ï¼ŒæˆåŠŸæŠŠè‡³é—œé‡è¦çš„ç–«è‹—é‹é€è‡³é¦™æ¸¯åŠå…¶ä»–ç›®çš„åœ°ã€‚ç¾æ™‚æˆ‘å€‘æ­£ç ”ç©¶æŠŠé€™å¥—ç³»çµ±æ‹“å±•è‡³æ‡‰ç”¨æ–¼ä»˜é‹é®®è²¨åŠå…¶ä»–å®¹æ˜“è…å£žçš„è²¨ç‰©ï¼Œè®“æ›´å¤šå®¢æˆ¶èƒ½å–„ç”¨ã€Œæ™ºè²¨æŸ¥ã€çš„ç¨ç‰¹å„ªå‹¢ã€‚è²¨å‹™é‹æŽ§ä¸­å¿ƒçš„å°ˆè²¬åœ˜éšŠæœƒå…¨å¤©å€™åš´å¯†ç›£æŽ§é‹ç”¨é€™å€‹è¿½è¹¤ç³»çµ±çš„è²¨é‹æµç¨‹ï¼Œä¸¦åœ¨æœ‰éœ€è¦æ™‚ä¸»å‹•ä»‹å…¥ç›£å¯Ÿï¼Œä½œå‡ºè£œæ•‘è¡Œå‹•ã€‚ ã€Œæ™ºè²¨æŸ¥ã€ç³»çµ±è¿‘å¯¦æ™‚çš„ç›£æŽ§ç¨‹å¼ï¼Œèƒ½å¤ å°±Cargo iQ特定的發展里程和[IATA的ONE Record](TWy9bYFG/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/)系統數據記錄自行更新訊息。ONE Record系統將成為IATAåœ¨å¤å­£æŽ¨å‡ºäº’å‹•è²¨é‹å…ˆå°Žè¨ˆåŠƒçš„é‡é»žé …ç›®ï¼Œåƒèˆ‡è¨ˆåŠƒçš„è²¨é‹å¾žæ¥­è€…é™¤äº†å¯èˆ‡é¡§å®¢å¯¦æ™‚å°è©±å¤–ï¼Œé‚„å¯ä»¥æŽ¡ç”¨IATA ONE Record共享數據標準的伺服器對伺服器聯絡方式,在其所屬系統就「智貨查」傳送的數據一覽無遺。 æœ‰è³´é¦™æ¸¯è²¨é‹æ¥­ç•Œçš„ç¾¤ç­–ç¾¤åŠ›ï¼Œé¦™æ¸¯å¾—ä»¥ä¿æŒä½œç‚ºæ¥­å…§èˆªç©ºè²¨é‹æ¨žç´çš„é ˜å…ˆåœ°ä½ã€‚é¦™æ¸¯ç›®å‰ä½¿ç”¨çš„ç®¡åˆ¶ç©ºé‹è²¨ç‰©å®‰æª¢è¨­æ–½ï¼Œç¢ºä¿æ‰€æœ‰ç©ºé‹è²¨ç‰©å¿…é ˆé€šéŽ[百分百的安全檢查](ï¼Œå†ä¸€æ¬¡è­‰æ˜Žé¦™æ¸¯çš„å„ªå‹¢æ‰€åœ¨ã€‚åœ‹æ³°è²¨é‹åœ¨éŽåŽ»æ•¸å¹´ä¸€ç›´èˆ‡æœ‰é—œç•¶å±€å’Œé¦™æ¸¯çš„æ¥­å‹™åˆä½œå¤¥ä¼´ç©æ¥µè£å‚™ï¼Œå…¨åŠ›é…åˆåœ‹éš›æ°‘èˆªçµ„ç¹”å®šä¸‹çš„å®‰æª¢æ”¿ç­–æ™‚é–“è¡¨ã€‚ç•¶ç„¶ï¼Œæ•´å€‹èˆªç©ºè²¨é‹æ¥­å’Œç›£ç®¡æ©Ÿæ§‹äº¦åŠŸä¸å¯æ²’ï¼Œä»¤æ”¿ç­–å¾—ä»¥é †åˆ©æŽ¨è¡Œã€‚ æ‰¿æŽ¥é€™é …æŽªæ–½ï¼Œåœ‹æ³°è²¨é‹èˆ‡ç¾Žåœ‹é‹è¼¸å®‰å…¨ç®¡ç†å±€ç¶“éŽå”èª¿å¾Œï¼Œæœ‰é—œå‰å¾€ç¾Žåœ‹çš„è²¨é‹èˆªç­å®‰æŽ’äº¦å‚³ä¾†å¥½æ¶ˆæ¯ã€‚å‡¡ä¾†è‡ªé¦™æ¸¯æŒ‡å®šä»£ç†å•†çš„è²¨ä»¶å¦‚ä»¥åœ‹æ³°å®¢æ©Ÿé‹é€ï¼Œä¸¦ç¶“éŽç”±åœ‹æ³°è²¨é‹æŒ‘é¸çš„ç®¡åˆ¶è¨­æ–½é€²è¡Œå®‰æª¢ï¼Œä¾¿ç„¡é ˆåœ¨è²¨é‹ç«™æ‹†å¸å†é‡æ–°æª¢æŸ¥ã€‚é€™æ¬¡èƒ½å¤ æˆåŠŸé”æˆå”è­°ï¼Œå¯è¦‹å…©åœ°ç©ºé‹æ¥­çš„ç«­èª åˆä½œï¼Œä»¥åŠåœ‹æ³°ä»Šå¾ŒçŸ¢å¿—ç‚ºå…¨çƒå®¢æˆ¶å¸¶ä¾†é¦–å±ˆä¸€æŒ‡æœå‹™çš„æ±ºå¿ƒã€‚ æ­£å¦‚æˆ‘æœ€åˆæ‰€è¨€ï¼Œæˆ‘å€‘ç¶“æ­·äº†ä¸€æ®µéžæ¯”å°‹å¸¸çš„æ™‚æœŸï¼Œè€Œåœ‹æ³°ç«­ç›¡æ‰€èƒ½æå‡é‹åŠ›ä»¥æ‡‰å°æ™‚åˆ»æ”¹è®Šçš„ç‡Ÿé‹ç’°å¢ƒã€‚å„˜ç®¡å½¢å‹¢è®Šå¹»èŽ«æ¸¬ï¼Œæˆ‘å€‘æœƒå …å®šä¸ç§»åœ°æ”¾çœ¼æœªä¾†ï¼Œä¸¦åŠªåŠ›ä¸æ‡ˆåœ°ç ”ç©¶å¦‚ä½•åˆ©ç”¨åœ‹æ³°æ•¸ç¢¼ç§‘æŠ€çš„å„ªå‹¢ï¼Œä»¤æˆ‘å€‘çš„æœå‹™æ›´ç²¾ç›Šæ±‚ç²¾ï¼Œé€²ä¸€æ­¥éžå›ºæˆ‘å€‘çš„é¦™æ¸¯æ¨žç´åœ°ä½ã€‚ Cargo in Action 貨運新動態 Cathay Pacific Cargo rolls out Ultra Track to 25 ports worldwide 國泰貨運於全球25個航點推行「智貨查」系統 [view more](Qk0pAKT~/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/) News & Analysis 新聞與分析 Cathay Pacific Cargo flies vital aid to India 國泰貨運積極運送重要救援物資到印度 [view more]( News & Analysis 新聞與分析 Hong Kong adapts well to 100% cargo screening regime 香港實施100%è²¨ç‰©å®‰æª¢é€²å±•é †æš¢ [view more]( Our Customers 我們的顧客 Cathay Pacific Cargo thanks Top Agents 國泰貨運設宴表揚卓越貨運代理 [view more]( Cargo in Action 貨運新動態 Lithium battery shipments supersized to skid level å¤§å¹…æå‡é‹°é›»æ± é‹è¼‰é‡ [view more](TxGDjETq/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/) To unsubscribe, please [click here]( 如您不想收取我們的電子通訊,請[按此]( Copyright © 2021 by [Cathay Pacific Cargo](h3aLD2sd/VjFRazEvRDZabTVLaUx1amxYeXNUbHowZ0tCUkdQdGRhUUNaYWlGN1JCWTR5SU0ya0g2MmJjUmgrTm9ycHpLRnVwUWJkNHZjaFZpZGhEeTNlVnlIeDlad2JUcnpyV3lGNGNWcGRIZnNac2pOQlVmVG9iYjJWZz09S0/). Opinions in Cargo Clan are the writers’ and not necessarily endorsed by Cathay Pacific Cargo. Cathay Pacific Cargo and Cedar Hong Kong accept no responsibility for unsolicited manuscripts, transparencies or other materials.

Marketing emails from cathaypacific.com

View More
Sent On

06/06/2024

Sent On

05/06/2024

Sent On

02/05/2024

Sent On

01/02/2024

Sent On

21/12/2023

Sent On

14/12/2023

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2024 SimilarMail.