How Lorenzo Bertelli Is Transforming Prada

Tim Blanks on Balenciaga, Valentino and Louis Vuitton; Birkenstock Targets $9.2 Billion Valuation; Can Sephora Bring Back Beauty Festivals? ~/AAAHagA~/RgRm_imYP0SLaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fY29udGVudD1ib2ZfbG9nb1cFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ ADVERTISEMENT ~/AAAHagA~/RgRm_imYP0QWaHR0cHM6Ly9iaXQubHkvNDdHenlsWFcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ WHAT YOU NEED TO KNOW TODAY: TUESDAY, OCTOBER 3, 2023 - [Lorenzo Bertelli is restructuring Prada](~/AAAHagA~/RgRm_imYP0TpaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vYXJ0aWNsZXMvbHV4dXJ5L2xvcmVuem8tYmVydGVsbGktbGF1bmNoLWJvZi01MDAtY2xhc3Mtb2YtMjAyMy1jb3Zlci1zdGFycy1mYXNoaW9uLWluZHVzdHJ5LWV4ZWN1dGl2ZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) from the inside out as he prepares to take the reins. - Tim Blanks reports from Paris Fashion Week: [Balenciaga, Valentino and Louis Vuitton](~/AAAHagA~/RgRm_imYP0TtaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vcmV2aWV3cy9mYXNoaW9uLXdlZWsvYmFsZW5jaWFnYS12YWxlbnRpbm8tbG91aXMtdnVpdHRvbi1wYXJpcy1mYXNoaW9uLXdlZWstd29tZW5zd2Vhci1zcHJpbmctc3VtbWVyLTIwMjQvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV9jb250ZW50PWludHJvVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk). - Sephora’s first post-pandemic, in-person beauty festival [arrived in a much-changed industry](~/AAAHagA~/RgRm_imYP0TOaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vYXJ0aWNsZXMvYmVhdXR5L2luc2lkZS1zZXBob3Jhcy1hdHRlbXB0LXRvLWJyaW5nLWJhY2stdGhlLWJlYXV0eS1mZXN0aXZhbC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~). - Birkenstock is [seeking a valuation of up to $9.2 billion](~/AAAHagA~/RgRm_imYP0TNaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvcmV0YWlsL2JpcmtlbnN0b2NrLXRhcmdldHMtOTItYmlsbGlvbi12YWx1YXRpb24taW4tbmV3LXlvcmstaXBvLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fY29udGVudD1pbnRyb1cFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) in its initial public offering. - Plus, if you’ve attended a fashion trade show as a brand or retailer, please take [our BoF Insights survey](~/AAAHagA~/RgRm_imYP0QmaHR0cHM6Ly93d3cuc3VydmV5bW9ua2V5LmNvbS9yL1NQU1gyVENXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~). Three $750 Apple gift cards are up for grabs. TOP STORIES [LUXURY](~/AAAHagA~/RgRm_imYP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9sdXh1cnk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09UUpaU1VHTTNGUkU3SEhDN0pMMjdCVE9VTEUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfdG9waWNXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Lorenzo Bertelli: The Prince of Prada Prepares to Take the Wheel](~/AAAHagA~/RgRm_imYP4QdAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9sdXh1cnkvbG9yZW56by1iZXJ0ZWxsaS1sYXVuY2gtYm9mLTUwMC1jbGFzcy1vZi0yMDIzLWNvdmVyLXN0YXJzLWZhc2hpb24taW5kdXN0cnktZXhlY3V0aXZlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1RSlpTVUdNM0ZSRTdISEM3SkwyN0JUT1VMRSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV90aXRsZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) By Robert Williams ~/AAAHagA~/RgRm_imYP4QdAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9sdXh1cnkvbG9yZW56by1iZXJ0ZWxsaS1sYXVuY2gtYm9mLTUwMC1jbGFzcy1vZi0yMDIzLWNvdmVyLXN0YXJzLWZhc2hpb24taW5kdXN0cnktZXhlY3V0aXZlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1RSlpTVUdNM0ZSRTdISEM3SkwyN0JUT1VMRSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9pbWFnZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ [The 35 year-old former racecar driver — son of designer Miuccia Prada and the company’s chairman Patrizio Bertelli — is restructuring the Milanese group from the inside out. ‘Everything’s changing so that everything can stay the same,’ the BoF 500 cover star said about readying Prada for its next chapter.](~/AAAHagA~/RgRm_imYP4QbAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9sdXh1cnkvbG9yZW56by1iZXJ0ZWxsaS1sYXVuY2gtYm9mLTUwMC1jbGFzcy1vZi0yMDIzLWNvdmVyLXN0YXJzLWZhc2hpb24taW5kdXN0cnktZXhlY3V0aXZlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1RSlpTVUdNM0ZSRTdISEM3SkwyN0JUT1VMRSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9kZWtXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRm_imYP4QbAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9sdXh1cnkvbG9yZW56by1iZXJ0ZWxsaS1sYXVuY2gtYm9mLTUwMC1jbGFzcy1vZi0yMDIzLWNvdmVyLXN0YXJzLWZhc2hpb24taW5kdXN0cnktZXhlY3V0aXZlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1RSlpTVUdNM0ZSRTdISEM3SkwyN0JUT1VMRSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9jdGFXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) ~/AAAHagA~/RgRm_imYP4QbAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9sdXh1cnkvbG9yZW56by1iZXJ0ZWxsaS1sYXVuY2gtYm9mLTUwMC1jbGFzcy1vZi0yMDIzLWNvdmVyLXN0YXJzLWZhc2hpb24taW5kdXN0cnktZXhlY3V0aXZlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1RSlpTVUdNM0ZSRTdISEM3SkwyN0JUT1VMRSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9jdGFXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [FASHION WEEK](~/AAAHagA~/RgRm_imYP0TLaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9mYXNoaW9uLXdlZWs_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09Sk1VM1hRS1pUSkhJVFBFTkxNS05CMldWNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdG9waWNXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Paris Days Seven and Eight: Brands’ New Day](~/AAAHagA~/RgRm_imYP4QhAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9iYWxlbmNpYWdhLXZhbGVudGluby1sb3Vpcy12dWl0dG9uLXBhcmlzLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09Sk1VM1hRS1pUSkhJVFBFTkxNS05CMldWNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdGl0bGVXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Tim Blanks ~/AAAHagA~/RgRm_imYP4QhAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9iYWxlbmNpYWdhLXZhbGVudGluby1sb3Vpcy12dWl0dG9uLXBhcmlzLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09Sk1VM1hRS1pUSkhJVFBFTkxNS05CMldWNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfaW1hZ2VXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [Balenciaga, Valentino and Louis Vuitton all have their issues, writes Tim Blanks.](~/AAAHagA~/RgRm_imYP4QfAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9iYWxlbmNpYWdhLXZhbGVudGluby1sb3Vpcy12dWl0dG9uLXBhcmlzLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09Sk1VM1hRS1pUSkhJVFBFTkxNS05CMldWNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfZGVrVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRm_imYP4QfAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9iYWxlbmNpYWdhLXZhbGVudGluby1sb3Vpcy12dWl0dG9uLXBhcmlzLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09Sk1VM1hRS1pUSkhJVFBFTkxNS05CMldWNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfY3RhVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [BEAUTY](~/AAAHagA~/RgRm_imYP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9iZWF1dHk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8wMzEwMjMmdXRtX3Rlcm09UDNOWVNKTFZFVkE0QkRNVlFURkFSSk1OWUEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfdG9waWNXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Inside Sephora’s Attempt to Bring Back the Beauty Festival](~/AAAHagA~/RgRm_imYP4QCAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaW5zaWRlLXNlcGhvcmFzLWF0dGVtcHQtdG8tYnJpbmctYmFjay10aGUtYmVhdXR5LWZlc3RpdmFsLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1QM05ZU0pMVkVWQTRCRE1WUVRGQVJKTU5ZQSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM190aXRsZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) By Yola Mzizi ~/AAAHagA~/RgRm_imYP4QCAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaW5zaWRlLXNlcGhvcmFzLWF0dGVtcHQtdG8tYnJpbmctYmFjay10aGUtYmVhdXR5LWZlc3RpdmFsLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1QM05ZU0pMVkVWQTRCRE1WUVRGQVJKTU5ZQSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19pbWFnZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ [Once the source of industry buzz and revenue, the experiential beauty event space flatlined when Covid-19 restricted large in-person gatherings. This year, a number return, including Sephoria, which makes the case that the festival is bigger and better than ever.](~/AAAHagA~/RgRm_imYP4QAAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaW5zaWRlLXNlcGhvcmFzLWF0dGVtcHQtdG8tYnJpbmctYmFjay10aGUtYmVhdXR5LWZlc3RpdmFsLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1QM05ZU0pMVkVWQTRCRE1WUVRGQVJKTU5ZQSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19kZWtXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRm_imYP4QAAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaW5zaWRlLXNlcGhvcmFzLWF0dGVtcHQtdG8tYnJpbmctYmFjay10aGUtYmVhdXR5LWZlc3RpdmFsLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1QM05ZU0pMVkVWQTRCRE1WUVRGQVJKTU5ZQSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19jdGFXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [US Court Halts Minority Grant Programme at Centre of Legal Challenge](~/AAAHagA~/RgRm_imYP4QaAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9kaXZlcnNpdHktaW5jbHVzaW9uL3VzLWNvdXJ0LWhhbHRzLW1pbm9yaXR5LWdyYW50LXByb2dyYW1tZS1hdC1jZW50cmUtb2YtbGVnYWwtY2hhbGxlbmdlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1IQlA1VDM2Qk1KQTRUUDRLVkxMSDIzRktPTSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF90aXRsZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [READ MORE](~/AAAHagA~/RgRm_imYP4QYAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9kaXZlcnNpdHktaW5jbHVzaW9uL3VzLWNvdXJ0LWhhbHRzLW1pbm9yaXR5LWdyYW50LXByb2dyYW1tZS1hdC1jZW50cmUtb2YtbGVnYWwtY2hhbGxlbmdlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1IQlA1VDM2Qk1KQTRUUDRLVkxMSDIzRktPTSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF9jdGFXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [How AI and Brain Science Are Helping Perfumiers Create Fragrances](~/AAAHagA~/RgRm_imYP4QKAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaG93LWFpLWFuZC1icmFpbi1zY2llbmNlLWFyZS1oZWxwaW5nLXBlcmZ1bWllcnMtY3JlYXRlLWZyYWdyYW5jZXMvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV90ZXJtPUdQRUNSV1Q1T1JDSkJBR0xQM0pFQTMyRVg0JnV0bV9jb250ZW50PXRvcF9zdG9yeV81X3RpdGxlVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRm_imYP4QIAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvaG93LWFpLWFuZC1icmFpbi1zY2llbmNlLWFyZS1oZWxwaW5nLXBlcmZ1bWllcnMtY3JlYXRlLWZyYWdyYW5jZXMvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV90ZXJtPUdQRUNSV1Q1T1JDSkJBR0xQM0pFQTMyRVg0JnV0bV9jb250ZW50PXRvcF9zdG9yeV81X2N0YVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1](~/AAAHagA~/RgRm_imYP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [START TRIAL](~/AAAHagA~/RgRm_imYP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZRWYpBtllCVd4lIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) NEWS BRIEFS - [Oddity Expects Third Quarter Results to Surpass Guidance](~/AAAHagA~/RgRm_imYP0T3aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvYmVhdXR5L29kZGl0eS1leHBlY3RzLXRoaXJkLXF1YXJ0ZXItcmVzdWx0cy10by1zdXJwYXNzLWd1aWRhbmNlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1KM0xIVENFQ0laRzRKSTJHTEgyU0FKWU5CSSZ1dG1fY29udGVudD1uZXdzYnJpZWZfMVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) - [Birkenstock Targets $9.2 Billion Valuation in New York IPO](~/AAAHagA~/RgRm_imYP0T3aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvcmV0YWlsL2JpcmtlbnN0b2NrLXRhcmdldHMtOTItYmlsbGlvbi12YWx1YXRpb24taW4tbmV3LXlvcmstaXBvLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzAzMTAyMyZ1dG1fdGVybT1MWTRJSUo0NkFKR0JKRDJBSkZRRFlKVElUSSZ1dG1fY29udGVudD1uZXdzYnJpZWZfMlcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) PARTNER CONTENT ~/AAAHagA~/RgRm_imYP0TWaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL3JldGFpbC9hdC1jb3RlcmllLW5ldy15b3JrLXRoZS1uZXctcnVsZXMtb2YtYnJhbmQtYnVpbGRpbmcvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV9jb250ZW50PXNwb25zb3JlZF9pbWFnZVcFc3BjZXVCCmUVmKQbZZQlXeJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ At Coterie New York, The New Rules of Brand Building Last week, on the Coterie New York’s show floor, BoF interviewed three leading SME designer-entrepreneurs, Christian Juuls Nielsen, the founder of Aknvas, Batsheva Hay of Batsheva and Arianne Elmy of Arianne, to hear how they built their businesses and reimagined their creative and sales practices to reflect evolving consumer sentiment and behaviour. BoF shares insights from the three founders on how SMEs are successfully cutting through the noise to connecting with consumers in an increasingly crowded digital landscape. [READ MORE](~/AAAHagA~/RgRm_imYP0TUaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL3JldGFpbC9hdC1jb3RlcmllLW5ldy15b3JrLXRoZS1uZXctcnVsZXMtb2YtYnJhbmQtYnVpbGRpbmcvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMDMxMDIzJnV0bV9jb250ZW50PXNwb25zb3JlZF9jdGFXBXNwY2V1QgplFZikG2WUJV3iUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. 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