The Luxury Consumer of the Future

London Fashion Week: Burberry, Simone Rocha, Erdem; Chioma Nnadi to Lead British Vogue; How Much Would You Pay to Live Forever? ~/AAAHagA~/RgRm67OtP0SLaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fY29udGVudD1ib2ZfbG9nb1cFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ ADVERTISEMENT ~/AAAHagA~/RgRm67OtP0QWaHR0cHM6Ly9iaXQubHkvNDgxUzBXelcFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ WHAT YOU NEED TO KNOW TODAY: TUESDAY, SEPTEMBER 19, 2023 - [Luxury shoppers are sobering up](~/AAAHagA~/RgRm67OtP0TbaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vb3BpbmlvbnMvbHV4dXJ5L2x1eHVyeS11bml2ZXJzYWwtc2hvcHBlcnMtY29uc3VtZXJzLW1lZ2FicmFuZC1wcm9kdWN0LWN1c3RvbWVyLXNlcnZpY2UvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV9jb250ZW50PWludHJvVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) after a period of post-Covid exuberance, but key opportunities remain, writes Luca Solca. - [Susie Lau on London Fashion Week:](~/AAAHagA~/RgRm67OtP0TraHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3Jldmlld3MvZmFzaGlvbi13ZWVrL2J1cmJlcnJ5LXNpbW9uZS1yb2NoYS1lcmRlbS1sb25kb24tZmFzaGlvbi13ZWVrLXdvbWVuc3dlYXItc3ByaW5nLXN1bW1lci0yMDI0Lz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fY29udGVudD1pbnRyb1cFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) Burberry, Simone Rocha, Erdem and more. - [“Longevity” has become beauty’s latest buzzword,](~/AAAHagA~/RgRm67OtP0S_aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9ob3ctbXVjaC13b3VsZC15b3UtcGF5LXRvLWxpdmUtZm9yZXZlci8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) as brands tout the supposed life-extending benefits of everything from moisturisers to MRIs. - Chioma Nnadi has been [named British Vogue’s head of editorial content](~/AAAHagA~/RgRm67OtP0S6aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21lZGlhL2NoaW9tYS1ubmFkaS10by1sZWFkLWJyaXRpc2gtdm9ndWUvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV9jb250ZW50PWludHJvVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk), as Edward Enninful prepares to step back. - Condé Nast’s Rebecca Mason and Alexander McQueen’s Paolo Cigognini [are joining Tom Ford in senior marketing roles.](~/AAAHagA~/RgRm67OtP0TuaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvbHV4dXJ5L3RvbS1mb3JkLXRhcHMtY29uZGUtbmFzdHMtcmViZWNjYS1tYXNvbi1tY3F1ZWVucy1wYW9sby1jaWdvZ25pbmktZm9yLWxlYWQtbWFya2V0aW5nLXJvbGVzLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fY29udGVudD1pbnRyb1cFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) - Plus, BoF reveals our first AI-driven exploration of brand marketing success. [Discover The BoF Brand Magic Index today](~/AAAHagA~/RgRm67OtP0T4aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3JlcG9ydHMvbWFya2V0aW5nLXByL2JvZi1pbnNpZ2h0cy1pbmRleC1mYXNoaW9uLWx1eHVyeS1icmFuZHMtY3VzdG9tZXItdmFsdWVzLW1pdW1pdS1ndWNjaS1icmFuZC1tYWdpYy1xdWlsdC1haS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~). TOP STORIES [LUXURY](~/AAAHagA~/RgRm67OtP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9sdXh1cnk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09UFJYTzZOM1kzQkNOWElMR1hXUzdTTVlIQVUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfdG9waWNXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Luxury Shoppers Are Sobering Up but It’s Not All Bad News](~/AAAHagA~/RgRm67OtP4QPAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9vcGluaW9ucy9sdXh1cnkvbHV4dXJ5LXVuaXZlcnNhbC1zaG9wcGVycy1jb25zdW1lcnMtbWVnYWJyYW5kLXByb2R1Y3QtY3VzdG9tZXItc2VydmljZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09UFJYTzZOM1kzQkNOWElMR1hXUzdTTVlIQVUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfdGl0bGVXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Luca Solca ~/AAAHagA~/RgRm67OtP4QPAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9vcGluaW9ucy9sdXh1cnkvbHV4dXJ5LXVuaXZlcnNhbC1zaG9wcGVycy1jb25zdW1lcnMtbWVnYWJyYW5kLXByb2R1Y3QtY3VzdG9tZXItc2VydmljZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09UFJYTzZOM1kzQkNOWElMR1hXUzdTTVlIQVUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfaW1hZ2VXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [Appetite for luxury is becoming universal, while the sky’s the limit for the top end of the market, writes Luca Solca.](~/AAAHagA~/RgRm67OtP4QNAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9vcGluaW9ucy9sdXh1cnkvbHV4dXJ5LXVuaXZlcnNhbC1zaG9wcGVycy1jb25zdW1lcnMtbWVnYWJyYW5kLXByb2R1Y3QtY3VzdG9tZXItc2VydmljZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09UFJYTzZOM1kzQkNOWElMR1hXUzdTTVlIQVUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfZGVrVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRm67OtP4QNAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9vcGluaW9ucy9sdXh1cnkvbHV4dXJ5LXVuaXZlcnNhbC1zaG9wcGVycy1jb25zdW1lcnMtbWVnYWJyYW5kLXByb2R1Y3QtY3VzdG9tZXItc2VydmljZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09UFJYTzZOM1kzQkNOWElMR1hXUzdTTVlIQVUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [FASHION WEEK](~/AAAHagA~/RgRm67OtP0TLaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9mYXNoaW9uLXdlZWs_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09REdRREY2WFlWTkVSSkQzNUZLVUZSWTdXWjQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdG9waWNXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [At London Fashion Week, Mitfords and a Megabrand](~/AAAHagA~/RgRm67OtP4QbAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9idXJiZXJyeS1zaW1vbmUtcm9jaGEtZXJkZW0tbG9uZG9uLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09REdRREY2WFlWTkVSSkQzNUZLVUZSWTdXWjQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdGl0bGVXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Susanna Lau ~/AAAHagA~/RgRm67OtP4QbAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9idXJiZXJyeS1zaW1vbmUtcm9jaGEtZXJkZW0tbG9uZG9uLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09REdRREY2WFlWTkVSSkQzNUZLVUZSWTdXWjQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfaW1hZ2VXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [Susie Lau reports from London, from Erdem Moralıoğlu’s deft mining of Chatsworth to Daniel Lee’s sophomore outing for Burberry.](~/AAAHagA~/RgRm67OtP4QZAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9idXJiZXJyeS1zaW1vbmUtcm9jaGEtZXJkZW0tbG9uZG9uLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09REdRREY2WFlWTkVSSkQzNUZLVUZSWTdXWjQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfZGVrVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRm67OtP4QZAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9yZXZpZXdzL2Zhc2hpb24td2Vlay9idXJiZXJyeS1zaW1vbmUtcm9jaGEtZXJkZW0tbG9uZG9uLWZhc2hpb24td2Vlay13b21lbnN3ZWFyLXNwcmluZy1zdW1tZXItMjAyNC8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09REdRREY2WFlWTkVSSkQzNUZLVUZSWTdXWjQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [BEAUTY](~/AAAHagA~/RgRm67OtP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9iZWF1dHk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09R1pENTdPN01XTkhEWEJHSUMzRUc1NE5IUk0mdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfdG9waWNXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [How Much Would You Pay to Live Forever?](~/AAAHagA~/RgRm67OtP0TvaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9ob3ctbXVjaC13b3VsZC15b3UtcGF5LXRvLWxpdmUtZm9yZXZlci8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09R1pENTdPN01XTkhEWEJHSUMzRUc1NE5IUk0mdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfdGl0bGVXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Brennan Kilbane ~/AAAHagA~/RgRm67OtP0TvaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9ob3ctbXVjaC13b3VsZC15b3UtcGF5LXRvLWxpdmUtZm9yZXZlci8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09R1pENTdPN01XTkhEWEJHSUMzRUc1NE5IUk0mdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfaW1hZ2VXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [“Longevity” has become beauty’s latest buzzword for everything from topical moisturisers and supplements to herbal infusions and MRIs.](~/AAAHagA~/RgRm67OtP0TtaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9ob3ctbXVjaC13b3VsZC15b3UtcGF5LXRvLWxpdmUtZm9yZXZlci8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09R1pENTdPN01XTkhEWEJHSUMzRUc1NE5IUk0mdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfZGVrVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRm67OtP0TtaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9ob3ctbXVjaC13b3VsZC15b3UtcGF5LXRvLWxpdmUtZm9yZXZlci8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09R1pENTdPN01XTkhEWEJHSUMzRUc1NE5IUk0mdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzNfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [MEDIA](~/AAAHagA~/RgRm67OtP0TEaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9tZWRpYT91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fdGVybT1XQUJMS0xMSVJSRlNMS0Y0QkxISTNCSUhaTSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF90b3BpY1cFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [Chioma Nnadi to Lead British Vogue](~/AAAHagA~/RgRm67OtP0TqaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21lZGlhL2NoaW9tYS1ubmFkaS10by1sZWFkLWJyaXRpc2gtdm9ndWUvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV90ZXJtPVdBQkxLTExJUlJGU0xLRjRCTEhJM0JJSFpNJnV0bV9jb250ZW50PXRvcF9zdG9yeV80X3RpdGxlVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) By Vikram Alexei Kansara [The editor of Vogue.com will become British Vogue’s head of editorial content, Condé Nast announced, as editor-in-chief Edward Enninful prepares to step back from the title.](~/AAAHagA~/RgRm67OtP0ToaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21lZGlhL2NoaW9tYS1ubmFkaS10by1sZWFkLWJyaXRpc2gtdm9ndWUvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV90ZXJtPVdBQkxLTExJUlJGU0xLRjRCTEhJM0JJSFpNJnV0bV9jb250ZW50PXRvcF9zdG9yeV80X2Rla1cFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [READ MORE](~/AAAHagA~/RgRm67OtP0ToaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21lZGlhL2NoaW9tYS1ubmFkaS10by1sZWFkLWJyaXRpc2gtdm9ndWUvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV90ZXJtPVdBQkxLTExJUlJGU0xLRjRCTEhJM0JJSFpNJnV0bV9jb250ZW50PXRvcF9zdG9yeV80X2N0YVcFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [G7 to Launch Russian Diamond Ban in Bid to Curb Revenues](~/AAAHagA~/RgRm67OtP4QFAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9uZXdzL2dsb2JhbC1tYXJrZXRzL2c3LXRvLWxhdW5jaC1ydXNzaWFuLWRpYW1vbmQtYmFuLWluLWJpZC10by1jdXJiLXJldmVudWVzLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fdGVybT02MkhCUkFMRlFGQzVSTlZZN0lKSzI3REI1TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNV90aXRsZVcFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [READ MORE](~/AAAHagA~/RgRm67OtP4QDAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9uZXdzL2dsb2JhbC1tYXJrZXRzL2c3LXRvLWxhdW5jaC1ydXNzaWFuLWRpYW1vbmQtYmFuLWluLWJpZC10by1jdXJiLXJldmVudWVzLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fdGVybT02MkhCUkFMRlFGQzVSTlZZN0lKSzI3REI1TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNV9jdGFXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Shein Vows to Cut Clothing Waste, but Can the Ultra-Fast Fashion Brand Really Change?](~/AAAHagA~/RgRm67OtP4QkAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9zaGVpbi12b3dzLXRvLWN1dC1jbG90aGluZy13YXN0ZS1idXQtY2FuLXRoZS11bHRyYS1mYXN0LWZhc2hpb24tYnJhbmQtcmVhbGx5LWNoYW5nZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09WEpUSEtNMjZXTkVZUkFQWDU3N09MN1JRR1UmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzZfdGl0bGVXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRm67OtP4QiAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9zaGVpbi12b3dzLXRvLWN1dC1jbG90aGluZy13YXN0ZS1idXQtY2FuLXRoZS11bHRyYS1mYXN0LWZhc2hpb24tYnJhbmQtcmVhbGx5LWNoYW5nZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09WEpUSEtNMjZXTkVZUkFQWDU3N09MN1JRR1UmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzZfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1](~/AAAHagA~/RgRm67OtP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [START TRIAL](~/AAAHagA~/RgRm67OtP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMTkwOTIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) NEWS BRIEFS - [Harry Styles’ Pleasing to Launch Fragrance](~/AAAHagA~/RgRm67OtP0ToaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvYmVhdXR5L2hhcnJ5LXN0eWxlcy1wbGVhc2luZy10by1sYXVuY2gtZnJhZ3JhbmNlLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzE5MDkyMyZ1dG1fdGVybT1LSDM2TE1DV1paQkhOSlhOU1NXWTdETVBXQSZ1dG1fY29udGVudD1uZXdzYnJpZWZfMVcFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) - [Luxury Skin Care Label Eighth Day Receives Minority Investment From L Catterton](~/AAAHagA~/RgRm67OtP4QSAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9iZWF1dHkvbHV4dXJ5LXNraW4tY2FyZS1sYWJlbC1laWdodGgtZGF5LXJlY2VpdmVzLW1pbm9yaXR5LWludmVzdG1lbnQtZnJvbS1sLWNhdHRlcnRvbi8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09U0Y1M0c0UEtaTkVMRkFZRlFIVkdEMkhSNVkmdXRtX2NvbnRlbnQ9bmV3c2JyaWVmXzJXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) - [Tom Ford Taps Condé Nast’s Rebecca Mason, McQueen’s Paolo Cigognini for Lead Marketing Roles](~/AAAHagA~/RgRm67OtP4QYAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9uZXdzL2x1eHVyeS90b20tZm9yZC10YXBzLWNvbmRlLW5hc3RzLXJlYmVjY2EtbWFzb24tbWNxdWVlbnMtcGFvbG8tY2lnb2duaW5pLWZvci1sZWFkLW1hcmtldGluZy1yb2xlcy8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09TzdMQldXUk8zRkhKTElGRktCTFFVNk9OTEEmdXRtX2NvbnRlbnQ9bmV3c2JyaWVmXzNXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) - [Lauren McCarthy Named Editor-in-Chief of Nylon](~/AAAHagA~/RgRm67OtP0TsaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvbWVkaWEvbGF1cmVuLW1jY2FydGh5LW5hbWVkLWVkaXRvci1pbi1jaGllZi1vZi1ueWxvbi8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX3Rlcm09WTJMSzM1T0RCTkZXUERNSVdSQzdTREFORDQmdXRtX2NvbnRlbnQ9bmV3c2JyaWVmXzRXBXNwY2V1QgplAK0uCWVlNBJjUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) PARTNER CONTENT ~/AAAHagA~/RgRm67OtP0TzaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21hcmtldGluZy1wci9pbm5vdmF0aW5nLWluZmx1ZW5jZXItbWFya2V0aW5nLXRvLWRyaXZlLWJyYW5kLWdyb3d0aC1tYWdpY2xpbmtzLWludGVydmlldy8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX2NvbnRlbnQ9c3BvbnNvcmVkX2ltYWdlVwVzcGNldUIKZQCtLgllZTQSY1IbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk Innovating Influencer Marketing to Drive Growth BoF and McKinsey & Company's State of Fashion 2023 report estimates that over the past decade the cost of customer acquisition has tripled. To justify increased costs and maintain competitiveness in the market, brands and businesses' social commerce strategies should be laser focused on the path to purchase, ensuring collaboration with the right talent and leaning into the aesthetics and audience dynamics of distinct channels. "The key for brands is to establish real relationships with creators," MagicLinks’ vice president of strategic partnerships, Jennifer Piña told BoF, who shares how the influencer marketing space is evolving, the core competencies of a successful strategy and why new channels and dynamics make investment in this space so timely. [READ MORE](~/AAAHagA~/RgRm67OtP0TxaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL21hcmtldGluZy1wci9pbm5vdmF0aW5nLWluZmx1ZW5jZXItbWFya2V0aW5nLXRvLWRyaXZlLWJyYW5kLWdyb3d0aC1tYWdpY2xpbmtzLWludGVydmlldy8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8xOTA5MjMmdXRtX2NvbnRlbnQ9c3BvbnNvcmVkX2N0YVcFc3BjZXVCCmUArS4JZWU0EmNSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. 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