Why Brands Are Ditching Free Returns

The Business of Beauty Global Forum Speakers Announced; Puig’s M&A-Driven Transformation; New EU Greenwashing Rules, Explained ~/AAAHagA~/RgRl_8PoP0SLaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fY29udGVudD1ib2ZfbG9nb1cFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ ADVERTISEMENT ~/AAAHagA~/RgRl_8PoP0QVaHR0cDovL2JpdC5seS8zeVdGbzJ2VwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk WHAT YOU NEED TO KNOW TODAY: FRIDAY, MARCH 24, 2023 - Under pressure to be profitable, [more digital brands are weighing the risks of ending free returns](~/AAAHagA~/RgRl_8PoP0TJaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vYXJ0aWNsZXMvZGlyZWN0LXRvLWNvbnN1bWVyL3Nob3VsZC1icmFuZHMtc3RvcC1vZmZlcmluZy1mcmVlLXJldHVybnMvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV9jb250ZW50PWludHJvVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk). - After an acquisitions spree, Puig now generates [more than a quarter of sales from makeup and skin care](~/AAAHagA~/RgRl_8PoP0S_aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9pbnNpZGUtcHVpZ3MtdHJhbnNmb3JtYXRpb24tdGhyb3VnaC1tYS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~). - Proposed new EU rules would require [brands to back up ‘green’ claims or risk fines](~/AAAHagA~/RgRl_8PoP0T1aHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb20vYXJ0aWNsZXMvc3VzdGFpbmFiaWxpdHkvZXVyb3BlYW4tdW5pb24tc3VzdGFpbmFiaWxpdHktbWFya2V0aW5nLWdyZWVud2FzaGluZy1zdWJzdGFudGlhdGluZy1ncmVlbi1jbGFpbXMtZmFzaGlvbi8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) of at least 4 percent of revenue. - [Beauty companies should take a page from the liquor industry](~/AAAHagA~/RgRl_8PoP0S5aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS93aGF0LWJlYXV0eS1jYW4tbGVhcm4tZnJvbS1ib296ZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX2NvbnRlbnQ9aW50cm9XBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) by worrying less about novel ingredients and more about branding. - BoF is pleased to announce the [first speakers for The Business of Beauty Global Forum](~/AAAHagA~/RgRl_8PoP0T_aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2V2ZW50cy9iZWF1dHkvcHJvZmVzc2lvbmFsLWJlYXV0eS1zdW1taXQtbGVhcm5pbmctY29zbWV0aWMtd2VsbG5lc3MtZnJhZ3JhbmNlLXNlcGhvcmEtZ2xvc3NpZXItdW5pbGV2ZXItaW1wYWN0LWZhc2hpb24vP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV9jb250ZW50PWludHJvVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk), bringing together the industry’s entrepreneurs, innovators and trailblazers. TOP STORIES [DIRECT-TO-CONSUMER](~/AAAHagA~/RgRl_8PoP0TRaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9kaXJlY3QtdG8tY29uc3VtZXI_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09TUc1RzJUMlBZTkZKNVBDT1E3TVdOTldSTlUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzFfdG9waWNXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Should Brands Stop Offering Free Returns?](~/AAAHagA~/RgRl_8PoP0T9aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2RpcmVjdC10by1jb25zdW1lci9zaG91bGQtYnJhbmRzLXN0b3Atb2ZmZXJpbmctZnJlZS1yZXR1cm5zLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NRzVHMlQyUFlORko1UENPUTdNV05OV1JOVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV90aXRsZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) By Malique Morris ~/AAAHagA~/RgRl_8PoP0T9aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2RpcmVjdC10by1jb25zdW1lci9zaG91bGQtYnJhbmRzLXN0b3Atb2ZmZXJpbmctZnJlZS1yZXR1cm5zLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NRzVHMlQyUFlORko1UENPUTdNV05OV1JOVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9pbWFnZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ [Fashion start-ups that no longer want to foot the bill for generous return policies are looking for ways to reduce costs without losing customers.](~/AAAHagA~/RgRl_8PoP0T7aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2RpcmVjdC10by1jb25zdW1lci9zaG91bGQtYnJhbmRzLXN0b3Atb2ZmZXJpbmctZnJlZS1yZXR1cm5zLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NRzVHMlQyUFlORko1UENPUTdNV05OV1JOVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9kZWtXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRl_8PoP0T7aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2RpcmVjdC10by1jb25zdW1lci9zaG91bGQtYnJhbmRzLXN0b3Atb2ZmZXJpbmctZnJlZS1yZXR1cm5zLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NRzVHMlQyUFlORko1UENPUTdNV05OV1JOVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfMV9jdGFXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [BEAUTY](~/AAAHagA~/RgRl_8PoP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9iZWF1dHk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09M0M1TllHVzdEWkczVEtWSjNYT1RQRE1aNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdG9waWNXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Inside Puig’s Transformation Through M&A](~/AAAHagA~/RgRl_8PoP0TvaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9pbnNpZGUtcHVpZ3MtdHJhbnNmb3JtYXRpb24tdGhyb3VnaC1tYS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09M0M1TllHVzdEWkczVEtWSjNYT1RQRE1aNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfdGl0bGVXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Robert Williams ~/AAAHagA~/RgRl_8PoP0TvaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9pbnNpZGUtcHVpZ3MtdHJhbnNmb3JtYXRpb24tdGhyb3VnaC1tYS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09M0M1TllHVzdEWkczVEtWSjNYT1RQRE1aNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfaW1hZ2VXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ [Dries Van Noten, Charlotte Tilbury, Byredo… While reinforcing its position in designer fragrances, the Spanish owner of Paco Rabanne and Jean Paul Gaultier has diversified its business with an acquisition spree. CEO Marc Puig unpacks the strategy.](~/AAAHagA~/RgRl_8PoP0TtaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9pbnNpZGUtcHVpZ3MtdHJhbnNmb3JtYXRpb24tdGhyb3VnaC1tYS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09M0M1TllHVzdEWkczVEtWSjNYT1RQRE1aNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfZGVrVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRl_8PoP0TtaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS9pbnNpZGUtcHVpZ3MtdHJhbnNmb3JtYXRpb24tdGhyb3VnaC1tYS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09M0M1TllHVzdEWkczVEtWSjNYT1RQRE1aNVEmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzJfY3RhVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [SUSTAINABILITY](~/AAAHagA~/RgRl_8PoP0TNaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9zdXN0YWluYWJpbGl0eT91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NSlQ2U0hUR1NOR1Y3RldIVVAzNjVHNkM3TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM190b3BpY1cFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [The EU’s New Greenwashing Rules, Explained](~/AAAHagA~/RgRl_8PoP4QpAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9ldXJvcGVhbi11bmlvbi1zdXN0YWluYWJpbGl0eS1tYXJrZXRpbmctZ3JlZW53YXNoaW5nLXN1YnN0YW50aWF0aW5nLWdyZWVuLWNsYWltcy1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NSlQ2U0hUR1NOR1Y3RldIVVAzNjVHNkM3TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM190aXRsZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) By Sarah Kent ~/AAAHagA~/RgRl_8PoP4QpAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9ldXJvcGVhbi11bmlvbi1zdXN0YWluYWJpbGl0eS1tYXJrZXRpbmctZ3JlZW53YXNoaW5nLXN1YnN0YW50aWF0aW5nLWdyZWVuLWNsYWltcy1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NSlQ2U0hUR1NOR1Y3RldIVVAzNjVHNkM3TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19pbWFnZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ [Fashion brands will need to back up ‘green’ claims or risk fines of at least 4 percent of annual revenue in the offending market. But the regulations still leave a lot open to interpretation.](~/AAAHagA~/RgRl_8PoP4QnAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9ldXJvcGVhbi11bmlvbi1zdXN0YWluYWJpbGl0eS1tYXJrZXRpbmctZ3JlZW53YXNoaW5nLXN1YnN0YW50aWF0aW5nLWdyZWVuLWNsYWltcy1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NSlQ2U0hUR1NOR1Y3RldIVVAzNjVHNkM3TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19kZWtXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRl_8PoP4QnAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9hcnRpY2xlcy9zdXN0YWluYWJpbGl0eS9ldXJvcGVhbi11bmlvbi1zdXN0YWluYWJpbGl0eS1tYXJrZXRpbmctZ3JlZW53YXNoaW5nLXN1YnN0YW50aWF0aW5nLWdyZWVuLWNsYWltcy1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1NSlQ2U0hUR1NOR1Y3RldIVVAzNjVHNkM3TSZ1dG1fY29udGVudD10b3Bfc3RvcnlfM19jdGFXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [BEAUTY](~/AAAHagA~/RgRl_8PoP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9iZWF1dHk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09WUFKMkxCTjVKTkhDVk8ySjNSSk5WWUVaRFUmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzRfdG9waWNXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [The Business of Beauty Global Forum: First Speakers Announced](~/AAAHagA~/RgRl_8PoP4QvAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9ldmVudHMvYmVhdXR5L3Byb2Zlc3Npb25hbC1iZWF1dHktc3VtbWl0LWxlYXJuaW5nLWNvc21ldGljLXdlbGxuZXNzLWZyYWdyYW5jZS1zZXBob3JhLWdsb3NzaWVyLXVuaWxldmVyLWltcGFjdC1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1ZQUoyTEJONUpOSENWTzJKM1JKTlZZRVpEVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF90aXRsZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) By BoF Team ~/AAAHagA~/RgRl_8PoP4QvAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9ldmVudHMvYmVhdXR5L3Byb2Zlc3Npb25hbC1iZWF1dHktc3VtbWl0LWxlYXJuaW5nLWNvc21ldGljLXdlbGxuZXNzLWZyYWdyYW5jZS1zZXBob3JhLWdsb3NzaWVyLXVuaWxldmVyLWltcGFjdC1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1ZQUoyTEJONUpOSENWTzJKM1JKTlZZRVpEVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF9pbWFnZVcFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~ [Sephora’s Jean-André Rougeout, Nykaa’s Falguni Nayar, Isamaya Ffrench, Byredo’s Ben Gorham, Unilever Prestige’s Vasiliki Petrou, Monique Rodriguez of Mielle Organics, Glossier’s Kyle Leahy, and Jane Lauder will join BoF in Napa Valley from May 30 - June 1, 2023.](~/AAAHagA~/RgRl_8PoP4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9ldmVudHMvYmVhdXR5L3Byb2Zlc3Npb25hbC1iZWF1dHktc3VtbWl0LWxlYXJuaW5nLWNvc21ldGljLXdlbGxuZXNzLWZyYWdyYW5jZS1zZXBob3JhLWdsb3NzaWVyLXVuaWxldmVyLWltcGFjdC1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1ZQUoyTEJONUpOSENWTzJKM1JKTlZZRVpEVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF9kZWtXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [READ MORE](~/AAAHagA~/RgRl_8PoP4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9ldmVudHMvYmVhdXR5L3Byb2Zlc3Npb25hbC1iZWF1dHktc3VtbWl0LWxlYXJuaW5nLWNvc21ldGljLXdlbGxuZXNzLWZyYWdyYW5jZS1zZXBob3JhLWdsb3NzaWVyLXVuaWxldmVyLWltcGFjdC1mYXNoaW9uLz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1ZQUoyTEJONUpOSENWTzJKM1JKTlZZRVpEVSZ1dG1fY29udGVudD10b3Bfc3RvcnlfNF9jdGFXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [BEAUTY](~/AAAHagA~/RgRl_8PoP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3RvcGljcy9iZWF1dHk_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09T0FENktKRTRBVkM2QkpNMkRYN0JKNlVEUDQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzVfdG9waWNXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [What Beauty Can Learn From Booze](~/AAAHagA~/RgRl_8PoP0TpaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS93aGF0LWJlYXV0eS1jYW4tbGVhcm4tZnJvbS1ib296ZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09T0FENktKRTRBVkM2QkpNMkRYN0JKNlVEUDQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzVfdGl0bGVXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) By Rachel Strugatz [From the way spirits are marketed to the success of celebrity-founded lines, alcohol offers a roadmap for standing out in a crowded market.](~/AAAHagA~/RgRl_8PoP0TnaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS93aGF0LWJlYXV0eS1jYW4tbGVhcm4tZnJvbS1ib296ZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09T0FENktKRTRBVkM2QkpNMkRYN0JKNlVEUDQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzVfZGVrVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [READ MORE](~/AAAHagA~/RgRl_8PoP0TnaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL2JlYXV0eS93aGF0LWJlYXV0eS1jYW4tbGVhcm4tZnJvbS1ib296ZS8_dXRtX3NvdXJjZT1uZXdzbGV0dGVyX2RhaWx5ZGlnZXN0JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPURhaWx5X0RpZ2VzdF8yNDAzMjMmdXRtX3Rlcm09T0FENktKRTRBVkM2QkpNMkRYN0JKNlVEUDQmdXRtX2NvbnRlbnQ9dG9wX3N0b3J5XzVfY3RhVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [BoF PROFESSIONAL Join now and enjoy your first 30 days for just $/£/€1](~/AAAHagA~/RgRl_8PoP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [START TRIAL](~/AAAHagA~/RgRl_8PoP0SoaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lbWJlcnNoaXBzL3BhY2thZ2VzP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV9jb250ZW50PWJvZnByb19tb2R1bGVfY3RhVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) NEWS BRIEFS - [Sports Direct Eyes European M&A Starting with France’s Go Sport](~/AAAHagA~/RgRl_8PoP0T8aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3MvcmV0YWlsL3Nwb3J0cy1kaXJlY3QtZXllcy1ldXJvcGVhbi1tYS1zdGFydGluZy13aXRoLWZyYW5jZXMtZ28tc3BvcnQvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV90ZXJtPUJBUTVDUktDSVZHMkhLSjRJRFc2SVk3SEFVJnV0bV9jb250ZW50PW5ld3NicmllZl8xVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) - [Kering’s Emissions Increased 12 Percent in 2022](~/AAAHagA~/RgRl_8PoP0TnaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL25ld3Mvc3VzdGFpbmFiaWxpdHkva2VyaW5nLWVtaXNzaW9ucy10YXJnZXQtZGVncm93dGgvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV90ZXJtPUozWVlLSFNGVk5CRERITk5YUk5NQ0JZRkU0JnV0bV9jb250ZW50PW5ld3NicmllZl8yVwVzcGNldUIKZA_oPh1kSnPkAlIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) - [Italian Fashion Group Kiton Interested in IPO but as Long-Term Project](~/AAAHagA~/RgRl_8PoP4QFAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9uZXdzL2x1eHVyeS9pdGFsaWFuLWZhc2hpb24tZ3JvdXAta2l0b24taW50ZXJlc3RlZC1pbi1pcG8tYnV0LWFzLWxvbmctdGVybS1wcm9qZWN0Lz91dG1fc291cmNlPW5ld3NsZXR0ZXJfZGFpbHlkaWdlc3QmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249RGFpbHlfRGlnZXN0XzI0MDMyMyZ1dG1fdGVybT1TWkpXUFZQUlZOQ0ZaQ0c3SlJLN0NaNTJBUSZ1dG1fY29udGVudD1uZXdzYnJpZWZfM1cFc3BjZXVCCmQP6D4dZEpz5AJSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) - 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Discover how fashion companies are effectively entering or elevating their presence in the fashion resale space, with key insights from branded recommerce solutions company Trove’s inaugural report, ‘Brand Resale Index 2023,’ and BoF’s own content. [READ MORE](~/AAAHagA~/RgRl_8PoP0TFaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2FydGljbGVzL3JldGFpbC9icmFuZC1yZXNhbGUtaW5kZXgtdHJvdmUtcmVwb3J0LTIwMjMvP3V0bV9zb3VyY2U9bmV3c2xldHRlcl9kYWlseWRpZ2VzdCZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1EYWlseV9EaWdlc3RfMjQwMzIzJnV0bV9jb250ZW50PXNwb25zb3JlZF9jdGFXBXNwY2V1QgpkD-g-HWRKc-QCUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. 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