Newsletter Subject

Case Study | How to Build a Winning Loyalty Programme

From

businessoffashion.com

Email Address

hello@comms.businessoffashion.com

Sent On

Tue, May 28, 2024 04:21 PM

Email Preheader Text

Download Now   ~/AAAHagA~/RgRoOIl7P0TBaHR0cDovL3d3dy5idXNpbmVzc29mZmFzaGlvbi5jb20vP2xpZD00bGwza

Download Now   ~/AAAHagA~/RgRoOIl7P0TBaHR0cDovL3d3dy5idXNpbmVzc29mZmFzaGlvbi5jb20vP2xpZD00bGwzaW5qZmlnbHQmdXRtX3NvdXJjZT1icmF6ZV9tYXJrZXRpbmcmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249TG95YWx0eV9Qcm9ncmFtbWVzX0JlYXV0eV9DYXNlX1N0dWR5XzI4MDUyNF9TdGFuZGFyZF9BbmFseXNpc19SZWdpc3RlcmVkJnV0bV9jb250ZW50PVcFc3BjZXVCCmZRewRWZlbyasxSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~   ~/AAAHagA~/RgRoOIl7P4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9jYXNlLXN0dWRpZXMvYmVhdXR5L2J1aWxkaW5nLWxveWFsdHktcHJvZ3JhbW1lLXBsYXlib29rLWN1c3RvbWVyLXJldGVudGlvbi1iZWF1dHktZmFzaGlvbi11bHRhLWRpb3ItY2hhbmVsLz9saWQ9b3k2Y2ZqaGx4cXFoJnV0bV9zb3VyY2U9YnJhemVfbWFya2V0aW5nJnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPUxveWFsdHlfUHJvZ3JhbW1lc19CZWF1dHlfQ2FzZV9TdHVkeV8yODA1MjRfU3RhbmRhcmRfQW5hbHlzaXNfUmVnaXN0ZXJlZCZ1dG1fY29udGVudD1XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~ Dear {NAME}, As customer acquisition costs fluctuate wildly due to changes to social media algorithms and advertising markets, companies have a renewed focus on customer retention and the concept of “customer lifetime value.” While many factors go into improving customer retention, loyalty programmes have proven to be a significant opportunity as they become more sophisticated each year. Those that find the right balance of incentives for their customers have seen major benefits: Ulta Beauty describes its successful rewards programme as the “heartbeat” of its entire business. In our latest case study, “[Building an Effective Loyalty Programme](~/AAAHagA~/RgRoOIl7P4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9jYXNlLXN0dWRpZXMvYmVhdXR5L2J1aWxkaW5nLWxveWFsdHktcHJvZ3JhbW1lLXBsYXlib29rLWN1c3RvbWVyLXJldGVudGlvbi1iZWF1dHktZmFzaGlvbi11bHRhLWRpb3ItY2hhbmVsLz9saWQ9ajU5cHU5aDlycW56JnV0bV9zb3VyY2U9YnJhemVfbWFya2V0aW5nJnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPUxveWFsdHlfUHJvZ3JhbW1lc19CZWF1dHlfQ2FzZV9TdHVkeV8yODA1MjRfU3RhbmRhcmRfQW5hbHlzaXNfUmVnaXN0ZXJlZCZ1dG1fY29udGVudD1XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~),” BoF’s Liz Flora explores how to launch, run and grow a loyalty programme in beauty and fashion, looking at what drives sales, online buzz, membership growth and repeat customers. In addition to Ulta Beauty, the report features interviews with executives from independent brands that have launched their own successful loyalty programmes, including Merit Beauty and Brandon Blackwood New York. To learn more, download the full case study now. [DOWNLOAD NOW](~/AAAHagA~/RgRoOIl7P4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9jYXNlLXN0dWRpZXMvYmVhdXR5L2J1aWxkaW5nLWxveWFsdHktcHJvZ3JhbW1lLXBsYXlib29rLWN1c3RvbWVyLXJldGVudGlvbi1iZWF1dHktZmFzaGlvbi11bHRhLWRpb3ItY2hhbmVsLz9saWQ9MWFzdDFveHBiNGVrJnV0bV9zb3VyY2U9YnJhemVfbWFya2V0aW5nJnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPUxveWFsdHlfUHJvZ3JhbW1lc19CZWF1dHlfQ2FzZV9TdHVkeV8yODA1MjRfU3RhbmRhcmRfQW5hbHlzaXNfUmVnaXN0ZXJlZCZ1dG1fY29udGVudD1XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) Access to our case study collection is for BoF Executive Members. Not an Executive Member? ~/AAAHagA~/RgRoOIl7P0TYaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3N1YnNjcmlwdGlvbnMvdXBncmFkZS8_bGlkPXdveGZ2MjVnNG02NyZ1dG1fc291cmNlPWJyYXplX21hcmtldGluZyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1Mb3lhbHR5X1Byb2dyYW1tZXNfQmVhdXR5X0Nhc2VfU3R1ZHlfMjgwNTI0X1N0YW5kYXJkX0FuYWx5c2lzX1JlZ2lzdGVyZWQmdXRtX2NvbnRlbnQ9VwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk~/AAAHagA~/RgRoOIl7P0TZaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3N1YnNjcmlwdGlvbnMvcGFja2FnZXMvP2xpZD1rcWxqZmM4bXRhbnMmdXRtX3NvdXJjZT1icmF6ZV9tYXJrZXRpbmcmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249TG95YWx0eV9Qcm9ncmFtbWVzX0JlYXV0eV9DYXNlX1N0dWR5XzI4MDUyNF9TdGFuZGFyZF9BbmFseXNpc19SZWdpc3RlcmVkJnV0bV9jb250ZW50PVcFc3BjZXVCCmZRewRWZlbyasxSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~~/AAAHagA~/RgRoOIl7P0TYaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3N1YnNjcmlwdGlvbnMvdXBncmFkZS8_bGlkPWNhbzZhMXhzZDBrYSZ1dG1fc291cmNlPWJyYXplX21hcmtldGluZyZ1dG1fbWVkaXVtPWVtYWlsJnV0bV9jYW1wYWlnbj1Mb3lhbHR5X1Byb2dyYW1tZXNfQmVhdXR5X0Nhc2VfU3R1ZHlfMjgwNTI0X1N0YW5kYXJkX0FuYWx5c2lzX1JlZ2lzdGVyZWQmdXRtX2NvbnRlbnQ9VwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk~/AAAHagA~/RgRoOIl7P0TZaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3N1YnNjcmlwdGlvbnMvcGFja2FnZXMvP2xpZD12cWJ1anJhc2xibXQmdXRtX3NvdXJjZT1icmF6ZV9tYXJrZXRpbmcmdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249TG95YWx0eV9Qcm9ncmFtbWVzX0JlYXV0eV9DYXNlX1N0dWR5XzI4MDUyNF9TdGFuZGFyZF9BbmFseXNpc19SZWdpc3RlcmVkJnV0bV9jb250ZW50PVcFc3BjZXVCCmZRewRWZlbyasxSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~[Upgrade or join before downloading the report](~/AAAHagA~/RgRoOIl7P4QtAWh0dHBzOi8vd3d3LmJ1c2luZXNzb2ZmYXNoaW9uLmNvbS9jYXNlLXN0dWRpZXMvYmVhdXR5L2J1aWxkaW5nLWxveWFsdHktcHJvZ3JhbW1lLXBsYXlib29rLWN1c3RvbWVyLXJldGVudGlvbi1iZWF1dHktZmFzaGlvbi11bHRhLWRpb3ItY2hhbmVsLz9saWQ9ejh1cDBhNGRnazNhJnV0bV9zb3VyY2U9YnJhemVfbWFya2V0aW5nJnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPUxveWFsdHlfUHJvZ3JhbW1lc19CZWF1dHlfQ2FzZV9TdHVkeV8yODA1MjRfU3RhbmRhcmRfQW5hbHlzaXNfUmVnaXN0ZXJlZCZ1dG1fY29udGVudD1XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~).   Executive Membership Benefits Include   - Actionable business case studies on the trending topics beyond the headlines to help you make better business decisions - Monthly live video calls to discuss the latest industry trends and market movements with BoF’s expert journalists and your fellow Executive members - Full access to the second edition of The BoF Brand Magic Index - In-depth reports on pivotal industry opportunities The Business of Fashion AGENDA-SETTING INTELLIGENCE, ANALYSIS AND ADVICE FOR THE GLOBAL FASHION COMMUNITY. CONNECT WITH US ON [Instagram](~/AAAHagA~/RgRoOIl7P0QeaHR0cHM6Ly93d3cuaW5zdGFncmFtLmNvbS9ib2YvVwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [Facebook](~/AAAHagA~/RgRoOIl7P0QqaHR0cHM6Ly93d3cuZmFjZWJvb2suY29tL2J1c2luZXNzb2ZmYXNoaW9uVwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) [Twitter](~/AAAHagA~/RgRoOIl7P0QXaHR0cHM6Ly90d2l0dGVyLmNvbS9Cb0ZXBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [YouTube](~/AAAHagA~/RgRoOIl7P0Q4aHR0cHM6Ly93d3cueW91dHViZS5jb20vY2hhbm5lbC9VQ2UxcUlDdldSRGJkSDctRml4dmo3QmdXBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [LinkedIn](~/AAAHagA~/RgRoOIl7P0Q4aHR0cHM6Ly93d3cubGlua2VkaW4uY29tL2NvbXBhbnkvdGhlLWJ1c2luZXNzLW9mLWZhc2hpb25XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) [Spotify](~/AAAHagA~/RgRoOIl7P0Q0aHR0cHM6Ly9vcGVuLnNwb3RpZnkuY29tL3Nob3cvNlkxU1R0NlNHRG5QYzhBZER6R016blcFc3BjZXVCCmZRewRWZlbyasxSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) [Podcast](~/AAAHagA~/RgRoOIl7P0RSaHR0cHM6Ly9wb2RjYXN0cy5hcHBsZS5jb20vZ2IvcG9kY2FzdC90aGUtYnVzaW5lc3Mtb2YtZmFzaGlvbi1wb2RjYXN0L2lkMTIyNTIwNDU4OFcFc3BjZXVCCmZRewRWZlbyasxSG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAAAJA~~) - [CONTACT US](mailto:support@businessoffashion.com) - [ETHICS POLICY](~/AAAHagA~/RgRoOIl7P0QnaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2Fib3V0VwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) - [SPONSORSHIP & ADVERTISING](~/AAAHagA~/RgRoOIl7P0QnaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL21lZGlhVwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk) - [JOB OPPORTUNITIES](~/AAAHagA~/RgRoOIl7P0QpaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2NvbnRhY3RXBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) This email was sent to {EMAIL} Update your [preferences](~/AAAHagA~/RgRoOIl7P0RKaHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL3NwYSMvYXBwL2FjY291bnQvcGVyc29uYWwvc3Vic2NyaXB0aW9ucz9XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~) or [unsubscribe](~/AAAHagA~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~~) from this list. All services provided are subject to our [Privacy Policy](~/AAAHagA~/RgRoOIl7P0Q2aHR0cHM6Ly93d3cuYnVzaW5lc3NvZmZhc2hpb24uY29tL2xlZ2FsI3ByaXZhY3ktcG9saWN5VwVzcGNldUIKZlF7BFZmVvJqzFIbdHJpc3RyYW1iYWxkd2luOTBAZ21haWwuY29tWAQAAAAk). The Business of Fashion Ltd The Business of Fashion, Surrey Building, 1 Surrey St, Temple, London, WC2R 2ND, United Kingdom [businessoffashion.com](~/AAAHagA~/RgRoOIl7P0QdaHR0cHM6Ly9idXNpbmVzc29mZmFzaGlvbi5jb21XBXNwY2V1QgpmUXsEVmZW8mrMUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAACQ~)

Marketing emails from businessoffashion.com

View More
Sent On

05/11/2024

Sent On

04/11/2024

Sent On

31/10/2024

Sent On

31/10/2024

Sent On

30/10/2024

Sent On

28/10/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2025 SimilarMail.