👋 Goodbye cookies, hello real-time segmentation

Automatic BLOX Audience+ upgrade beginning the week of May 22nd, 2023 [BLOX Digital (formerly TownNews)] Unlock the power of personalization with this BLOX Audience+ upgrade [BLOX Audience+]( is the dynamic smart meter that's fully-integrated with BLOX CMS. BLOX Audience+ uses specialized audiences like "Brand Lovers" or "Loyal Readers" to identify high propensity users within your conversion funnel and deliver targeted, customized offers, converting them into paying subscribers. We're taking this technology to the next level by upgrading from a data management platform (DMP) to a customer data platform (CDP). In live client environments, this update proved to be more effective in capturing the most engaged readers. With this upgrade, you'll enjoy benefits like: - Real time audience segmentation: Provide more relevant content and personalized offers. - No dependency on cookies: Build a more comprehensive view of your audience that’s more reliable and more effective. - Improved accuracy: Create more effective campaigns, improve customer satisfaction, and drive better business outcomes. There is no action required for current BLOX Audience+ participants. This automatic upgrade will occur beginning the week of May 22nd, 2023. We anticipate there will be no outage or interruption of services during the upgrade. Using the lighter version of BLOX Audience+? You can take advantage of this new technology by upgrading to the full BLOX Audience+ experience. [Contact your sales rep]( to find out how affordable it is to take your paywall to the next level. BLOX Digital (formerly TownNews) | 1033 7th St, Suite 200, East Moline, IL 61244 [Unsubscribe {EMAIL}]( [Update Profile]( | [Constant Contact Data Notice]( Sent by marketing@bloxdigital.com