Nvidia gave a chatbot another awful name

RTX doesn't exactly roll off the tongue. [Bloomberg]( This is Bloomberg Opinion Today, a horrible name for Bloomberg Opinion’s opinions. [Sign up here](. Today’s Agenda - [The perfect name]( for a bot. - [True love]( doesn’t need a yacht. - [Inflation data]( went off plot. - [The border]( can’t be a blind spot. Justice for Gary Okay, I gotta ask: What does Nvidia put in its coffee?! Are they doing the [Nutpods](? Or Emma Chamberlain’s[ chai oat milk latte powder](? It can’t be [decaf](. There’s no way you can have [this type of ascent]( and *not* be caffeinated out of your mind: Yesterday, the chipmaker [overtook]( Amazon in market value. Last week, it helped turn the S&P 500 into the [S&P 5,000](, albeit [briefly](. And Liam Denning [notes]( that the semiconductor superpower is bigger than the entire energy sector. The stunning rally reminds Liam of May 1995, the first time technology stocks overtook the energy sector’s weighting in the S&P 500. “History; it rhymes,” he writes. But instead of Netscape, we now have Nvidia. Fueling much of the Nvidia excitement is soaring demand for its chips used in artificial intelligence computing. Just today, the chipmaker released [Chat with RTX](, a demo of its personal AI chatbot that can run on your PC. While I’m all for testing out promising new technology, I do have a bone to pick with Nvidia: Is [RTX]( really the best you could do? These chatbots are cutting edge! They deserve decent names! And yet the most popular bot we have is called ChatGPT. Even Sam Altman [admits]( it’s a horrible name, but one that may be too ubiquitous to change. Google, too, fumbled the name of its chatbot when it confusingly [ditched]( “Bard” for “Gemini.” And Microsoft is even worse, having gone from calling its bot “Sydney” [internally]( to “Bing AI” for launch and “Copilot” for the [Super Bowl](. And don’t forget [Claude](, a name that [hasn’t]( been popular since FDR was in the Oval Office. “Naming any technology is difficult, but AI is doubly so,” Dave Lee [explains](. It has to sound sophisticated yet approachable; friendly yet safe; clever yet cool. So what’s the perfect name? Dave has the answer. “Gary is the ultimate name for an AI bot,” he writes. “Garys are the great mechanics, the painters and decorators, the window cleaners and electricians of the world. If you ask a Gary to go and do you a favor, by god he’ll get it done well. Garys are creative — [think songwriter Barlow]( — and versatile, [think actor Sinise](. And the name — which has a solid hard G — is on the verge of extinction, [so they say](, and I’m confident the remaining Garys won’t mind sharing their name with an AI. That’s just the kind of guys they are.” If you’re a Gary and you’d like to chime in here, I’m sure Dave wouldn’t mind hearing your thoughts. You can reach him at dlee1285@bloomberg.net. And if you’re not a Gary, I guess try not to be jealous. Date Your Wage? In honor of [Valentine’s Day](, here’s a fun little fact about me: I wouldn’t be here without the Jersey Shore. Not the TV show, but the place itself. Over three decades ago, my parents met at a dingy dive bar in Wildwood, New Jersey. The two of them hit it off right away, but when my dad asked my mom where she was staying, she decided to lie in case he turned out to be a creep. Later that night, when he offered to take her home, she confessed: “I’m actually staying at the Tally Ho Motel.” Turns out, it was the same (now [defunct]() motel that my dad was staying at. I tell you this not because I’m planning to take you home to meet my parents — although they are delightful dinner hosts — but to show you how starting a relationship with a little fib isn’t always a deal-breaker. But if its about something bigger? Say, about how much money you have in the bank? A [viral TikTok]( featuring a young couple (on what looks to be a Jersey Shore boardwalk, no less) shows just how ruinous it can be: Moderator: “How much money is in your guys' bank account?” Guy: “I got like $1,200.” Girl: “Like $70k.” Guy: “$70K??? What do you mean $70K?” Girl: “My dad gave it to me.” Guy: “You made me pay for all this and you got $70K?” Girl: “You’re my boyfriend. Why wouldn’t you pay for my things?” Erin Lowry says the heated exchange reminds us “why focusing on money, while not wrong, can be short-sighted.” Consider the new dating app [Scores](, which ensures all users have a credit score of at least 675. “First of all, in terms of credit scores, that isn’t setting the bar very high. Also, a strong credit score doesn’t mean someone has a healthy financial life. It could just reflect the responsible management of significant debt,” Erin [writes]( (free read). Other apps such as Millionaire Match, League and Raya also try to give users the impression they offer a high-earning-potential dating pool. When my parents met, “[bumble](” was just a type of bee, a “[hinge](” was a joint, and “[tinder](” was what Boy Scouts used to light a fire. But we no longer live in an era where you can so easily find a lifelong romantic partner “[in the wild](.” Nowadays, we customize our wants and desires so much so that dating has become [a glorified game of Sims](. Apps allow people to whittle down their prospects by age, political views, religion, occupation, height, financial standing and even [orange-peeling abilities](. But what’s really more important: Overall compatibility and happiness, or finding a spouse who can match your income? My mom’s response when I asked her that this afternoon: “I think you already know the answer to the question.” Bonus Valentine’s Day Listening: A fun thing to know about John Authers is that he doesn’t just write [a daily newsletter](. He also curates playlists for his readers!! I know, I know. I’ve gotta step up my game. For V-Day, he’s whipped up a special soufflé of songs that will certainly amuse your auditory tastebuds. He’s got Shania Twain on there, Simon & Garfunkel and, of course, [Taylor Swift](. You can check it out on [Apple Music]( or on [Spotify](. The January Effect I was gonna start off this section with a line like, “It may have been a [snow day]( in New York City, but the CPI was [hot enough]( to send traders into a meltdown!” but that sounded way too earnest and Dad-jokey to me. So I’ll just shut up and give you the chart instead: Jonathan Levin [says]( the surprise uptick in inflation may just be evidence of the “January effect,” a term that Goldman Sachs, which was one of the few that correctly predicted the 0.4% increase, referenced earlier this week. “There’s reason to believe that companies occasionally use the start of the year to raise prices. Just as we do in our personal lives, many business owners have been taking stock of the year that was,” he writes. Businesses are looking back at 2023 — and all the inflation hullabaloo over the past three years — and trying to eke out one last price increase. Let’s just hope LaGuardia and O’Hare didn’t up the price of the [Chex Mix](. Crash Course “Travis Kelce is about as famous as a football player can get, but he is not Taylor Swift … There are a lot of White male fantasies that are contained within the game of football. And any deviation from that feels threatening.” In the [latest episode]( of Crash Course, Tim O’Brien discusses Taylor Swift’s [meteoric rise]( with Emma Gray, co-writer of the [Rich Text]( newsletter and author of [A Girl’s Guide to Joining the Resistance](. Bonus Pop Culture Reading: If you have enough Taylor Swift-related [prop bets](, somebody will manipulate them. — Matt Levine Telltale Charts Sometime in the medium-term future, Andreas Kluth says the US needs to hightail it out of the Middle East. Obviously not, like, tomorrow — we don’t want to hand Tehran a propaganda victory and risk mass chaos — but soon, once the crisis in Gaza settles. “Captain America has a shield that’s big but not global,” he [writes]( (free read). “To keep holding it over Europe and East Asia, he must withdraw it from the Middle East.” Although Congress’s bipartisan border-security bill was an epic fail, Bloomberg’s editorial board [says]( “the problems at the border are too pressing — and, for President Joe Biden, too politically damaging to ignore.” If only Congress would listen to the Congressional Budget Office on immigration, Matt Yglesias [writes](. According to the [latest numbers](, the “CBO now expects the labor force to have 5.2 million more people in 2033 than the agency projected last year. Most of that increase results from additional foreign nationals in CBO’s new population projections.” In Matt’s words: “Immigrants get the job done.” Further Reading Imran Khan’s [populist message]( may have broken the spell of Pakistan’s military. — Mihir Sharma After Labour cut its [green-spending plans]( by 80%, it's fair to ask how it will achieve their climate goals. — Lara Williams The death of marathoner [Kelvin Kiptum]( is a moment for runners to reflect on what the sport means for them. — Bobby Ghosh This isn’t the first time top universities have [been accused]( of forming a “price-fixing cartel.” — Stephen Mihm The US trade deficit with China may have shrunk, but it’s [expanded elsewhere](. — Karl Smith Europeans and Americans can debate [ice]( and [tea]( all day long. But [hoarding cash](? There’s a clear loser. — Chris Bryant ICYMI Lyft [popped off](. Paramount [layoffs](. Meghan Markle’s [new deal](. Kickers Cocktail-inspired [beers]( might break your brain. Madame Web appears to be an [epic disaster](. P.F. Chang’s is giving the dumped [free dumplings](. A fake tour group in Mexico [used their machetes](. [A shipwreck]( from 1940 was found in Lake Superior. Notes: Please send free dumplings and feedback to Jessica Karl at jkarl9@bloomberg.net. [Sign up here]( and follow us on [Threads](, [TikTok](, [Twitter](, [Instagram]( and [Facebook](. Follow Us Like getting this newsletter? [Subscribe to Bloomberg.com]( for unlimited access to trusted, data-driven journalism and subscriber-only insights. Before it’s here, it’s on the Bloomberg Terminal. Find out more about how the Terminal delivers information and analysis that financial professionals can’t find anywhere else. [Learn more](. Want to sponsor this newsletter? [Get in touch here](. You received this message because you are subscribed to Bloomberg's Opinion Today newsletter. If a friend forwarded you this message, [sign up here]( to get it in your inbox. 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