AI to fix your face

Hi, it’s Ed reporting from Las Vegas. CES brought some unexpected applications for AI. But first...Three things you need to know today:• The [View in browser]( [Bloomberg]( Hi, it’s Ed reporting from Las Vegas. CES brought some unexpected applications for AI. But first... Three things you need to know today: • The SEC’s [X account was compromised]( • Microsoft said AI will [accelerate scientific discovery]( • Tinder has a [new CEO]( Powder room Practically everything here in Las Vegas is getting a shade of AI. And I mean everything. Some of the world’s biggest companies are using artificial intelligence for all the things you’d expect at CES. Nvidia Corp., for example, kicked the week off with a new generation of [AI-focused graphics chips for PCs](. That helped the company’s stock briefly reach a record high. And then there’s the ones you wouldn’t expect: makeup companies and big box retailers. L’Oreal SA, the world’s biggest beauty business, secured a coveted keynote spot this year: the first-ever onstage CES presentation by a beauty industry chief executive. Nicolas Hieronimus touted an infrared hairdryer and talked up the company’s history using AI and machine learning. Now it has a machine that can analyze people’s skin. L’Oreal and the Italian fashion brand Giorgio Armani SA designed the device, called Meta Profiler, to track different skin markers with the goal of selling more of its other products in stores. It can increase the likelihood of [closing a sale]( at the counter up to 73%, Hieronimus said in an interview. The underlying AI was trained on 100,000 different skin samples and scans. Another unexpected AI adherent at CES is Walmart Inc. The retailer focused heavily on [generative AI]( and a search tool that will allow its shoppers to ask things like, “What should I buy for a house party with a Las Vegas theme?” The results: decks of cards, casino-themed decorations and a kit to decorate cupcakes in the style of a Blackjack table. CES, formerly known as the Consumer Electronics Show, has long been a venue for companies to latch onto the hot new thing. But much of the show floor still lives up to its legacy. Spanning the equivalent of 43 football fields, there’s all manner of smartphones, smart toilets and bidets and [automotive technology]( — representing some of the previous hot new things of CES past. The Consumer Technology Association, which hosts the annual event, is anticipating 130,000 attendees this year. That’s up from 115,000 in 2022, though still a ways off from the 171,000 that came in 2020 just before the Covid-19 pandemic. If it can keep up with the trends, CES just might be able to recapture its pre-pandemic glory. —[Ed Ludlow](mailto:eludlow2@bloomberg.net) The big story CES brought some video software updates: Android phones will soon be able to [stream TikTok videos to TVs](, and Amazon introduced a video-streaming feature [similar to Apple AirPlay](. Get fully charged Microsoft’s OpenAI ties will face a [possible EU merger probe](. Meanwhile, Amazon attacked an EU privacy watchdog, claiming the regulator was [out to get the company](. Rent the Runway will cut about 10% of corporate employees as the fashion rental company [experiences sluggish subscriber growth](. Hyundai showed off an air taxi ahead of [planned test flights this year](. Qualcomm’s auto chips business is on track to [beat sales targets](, the CEO said. Elon Musk said X will have [new video shows]( from the former CNN anchor Don Lemon and the former US representative Tulsi Gabbard. Hollywood actors union signed the first big deal for [AI in voice-over work](. More from Bloomberg Get Bloomberg Tech weeklies in your inbox: - [Cyber Bulletin]( for coverage of the shadow world of hackers and cyber-espionage - [Game On]( for reporting on the video game business - [Power On]( for Apple scoops, consumer tech news and more - [Screentime]( for a front-row seat to the collision of Hollywood and Silicon Valley - [Soundbite]( for reporting on podcasting, the music industry and audio trends - [Q&AI]( for answers to all your questions about AI Follow Us Like getting this newsletter? [Subscribe to Bloomberg.com]( for unlimited access to trusted, data-driven journalism and subscriber-only insights. Want to sponsor this newsletter? [Get in touch here](. You received this message because you are subscribed to Bloomberg's Tech Daily newsletter. If a friend forwarded you this message, [sign up here]( to get it in your inbox. [Unsubscribe]( [Bloomberg.com]( [Contact Us]( Bloomberg L.P. 731 Lexington Avenue, New York, NY 10022 [Ads Powered By Liveintent]( [Ad Choices](