How to “Mann up” your marketing

Email Players subscriber Charley Mann checks in: === I have a new testimonial for you since I am now in business for myself rather than at another company: One of the main marketing methods I used when starting my coaching business was to do daily emails, make offers, and start building a world with its own philosophies and ideas - straight from the Ben Settle playbook. My company has been around for just over six months and is on track to break the half-million dollar mark in revenue this year. === Only half million? Those are rookie numbers, gotta pump those numbers up! For the insanely literal reply guys reading this: I’m joking. Those are phenomenal results. And they are by no means what any other business can necessarily expect, as Mr. Mann clearly has his act together in ways 99% of marketers probably don’t when it comes to all the variables with his business that don’t apply to yours or mine. But it does show what is possible. And I will add this: The “Marketing Funnel of Love” I teach in the February Email Players issue fits like a glove when taking a similar approach and using the rest of what I teach in Email Players. My methods are almost totally incompatible with nearly anything else you will see about funnels; at least, according to people I’ve heard from over the years. Anyway, if you want in, you best hurry. The deadline is a-knocking. Once it passes, it’ll be too late. Here’s the link: [https∶//www.EmailPlayers.com]( Ben Settle P.S. Along with the February “Marketing Funnel of Love” Email Players issue, I am also including an 8-page bonus called: “The Business of Lust” And it’s like a 10-minute crash course in how I think, write, and make sales with email. If that interests you, here’s some of what’s inside: * Why the best method for making sales in 2024 was figured out in 1994. (The vast majority of money via direct response online today is basically the exact same thing that made the vast majority of money back then in direct response online. Ain’t nothing new under the sun..) * How to “snuff out” email list churn while ramping up email list retention. * Email list subscribers you should rake and scuttle off your list as soon as humanly possible if you care about inbox deliverability, sales, and peace of mind. * How to radically improve your email inbox deliverability with Gmail, Hotmail, Yahoo, etc. * What the world’s best face-to-face salesmen did to build relationships with buyers that can easily be replicated with email. * Ideas for how to re-engage and win back inactive email list subscribers. * A near “caveman proof” way to integrate email marketing with other digital marketing channels. (Based on how the late William Randolph Hearst integrated the various marketing channels he used in the 1920’s - 1940’s to grow his media empire — with no needing to be a billionaire like he was required.) * Anatomy of a high-converting email landing page. * Why probably the best direct marketing resource you can study is the early Sears Catalog from the late 1800’s. (The technology has changed but not the principles that made it work. Amazon, for example, is simply a modern Sears Catalog according to the founding father of online marketing Ken McCarthy.) * The One-Sentence email campaign plan that’s made my business the most sales over the years. To subscribe before the deadline go here: [https∶//www.EmailPlayers.com]( This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2024 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA