Letâs talk about Krampus. Krampus is the evil version of Santa Claus, who looks like a half goat/half demon in chains, with a long pointed tongue and razor sharp fangs. Instead of bringing good kids presents, his job is to punish naughty children with everything from swatting them with birch branches to drowning, eating, and dragging them down to the pit of hell. Anyway, âol Krampy also visits businesses, too. And, he (figuratively) dispenses the same punishment on the naughty ones. What kind of naughty businesses? Well, for example, businesses that: * Donât send interesting and persuasive emails to their lists... and instead only mail boring lectures and that contain zero drama or persuasion * Spend all their time writing posts on social media, but never get around to mailing their lists * Write boring headlines and lame bullets in their sales letters * Create plain vanilla offers nobody cares about * Spend all their time & money learning how to build funnels but still havenât got their first offer up and running * Never bother learning from the old school marketers, and get all their so-called education on social media, from people who aren't even qualified to pour water out of a boot much less teach marketing or copywriting or anything about selling whatsoever * Donât put the first hour of each day into their Mission * Mindlessly chase marketing & copywriting "hacks" instead of learning & mastering the fundamentals * And, the list drags on through the cold wintery woods⦠Anyway, Krampus is out there right now. Skimming the shadows. Seeking businesses to punish. And if youâre engaging in any of the naughty activities above, then God help your business. Because nobody else will⦠But, there is a way to keep Krampus at bay. And that is by taking advantage (if itâs not too late already) of this last âSeasons Emailingsâ offer to get my popular âAffiliate Launch Copynomiconâ book at a $200.00 discount - i.e., $786 instead of the $986 it usually retails for. Itâs not cheap. But, it can put the fear of God into ol Krampy should he come stalking your business. You have less than 3 hours from the time I sent this email though. The deadline is tonight (12/11) at midnight EST. Hereâs the link: [httpsâ¶//www.EmailPlayers.com/copynomicon]( And, do not buy this on some kind of mood or emotion. Think through your purchase. It may look cool on the shelf - or at least freak some people out with my krampus-ish mug on it - but I want only people who are going to use and implement to buy. Otherwise, what's the point? Ben Settle P.S. When I did this sale a few years ago, I got this email from the great Brian Kurtz: === Saw your promo below about your book (which so many Titans now own...thank you!)...but there is a huge problem...here is what Ken Krell had to say: âHey, Brianâ So itâs 11:19pm in San Juan and just finished the first 3 parts of Ben Settleâs magnum opus. OMG...the thing weighs a ton! And itâs too damn good to leave here for the next 6 weeks while I head off to my next adventures...GRRR!! So, my friend...my luggage is easily going to weigh (what is itâabout 10 pounds?) significantly more than usual...and itâs all YOUR fault! Lots of great lessons in there so farâand despite the fact that Iâm exhausted, itâs been pretty inspiring! So thanks and...âdammit, why isnât there a digital version!) âKen âbtwâstroke of genius was for him to send PHYSICAL bonuses in order to add pitches into the mailing...and have the physical addresses for future offers. Brilliant! === Hereâs the link: [httpsâ¶//www.EmailPlayers.com/copynomicon]( This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2023 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to
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