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The horror movie that makes a near-perfect sales letter template

From

bensettle.com

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ben@bensettle.com

Sent On

Thu, Apr 27, 2023 10:44 AM

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Following gets me in trouble with some of the churchianity types. But it’s been my opinion sinc

Following gets me in trouble with some of the churchianity types. But it’s been my opinion since I first saw the first “Paranormal Activity” movie, that that movie should be screened by churches, as well as analyzed, talked about, & discussed by pastors the world over. No, it’s not a “Christian” movie. And no, it was not even made by a Christian (guy who made it was so scared of ghosts, even the movie Ghostbusters freaked him out, way I heard it). But imo it’s a near-perfect sales letter for evangelizing certain types of people. In fact, it does everything a good sales pitch does. And I ain’t just talking about creating Vision of a problem. There’s an inherent structure to it that is extremely persuasive. I’m not saying this applies to every kind of product or market. But, it does apply to an awful lot of products and markets. And, especially, markets like weight loss, health problems, finance, etc. I explain this on page 26 in the upcoming May Email Players issue. I don’t talk about horror movies, specifically. But if you read what I say — purely technique — and think about it, and start to apply it… it should become very obvious why my contention that Paranormal Activity is a near-perfect sales letter template is true, easily demonstrable, and quickly tested. Combine it with the psychological parts of copywriting I also discuss inside the issue, and I suspect you almost can’t lose. That’s been my experience at least. To see for yourself, here’s the deal: The May issue is an King-Sized (doing a lot of those this year…) is a page-by-page, paragraph-by-paragraph, line-by-line, precept-upon-precept analysis of a successful sales letter that also includes a lot of ideas, thoughts, principles I have not taught anywhere else including in my Copy Slacker book — and with all the psychology explained, including with many tricks I use “on you.” And the frightful deadline to get it is coming up quick. Here’s the link: [https∶//www.EmailPlayers.com]( Ben Settle This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2023 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA

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