Newsletter Subject

How trolls can get that precious reply from me they crave so much

From

bensettle.com

Email Address

ben@bensettle.com

Sent On

Thu, Apr 21, 2022 02:44 PM

Email Preheader Text

Not long ago, I heard from a Friday night troll who sounded like he had one drink too many, has his

Not long ago, I heard from a Friday night troll who sounded like he had one drink too many, has his 'Bens' confused, & can't remember who to blame for his stupid decisions. Here is what he said: === Aren't you the Ben who started the "Book Club" that floundered and cost me a bunch of money years ago? Roger ps: I'm not really expecting a reply === i.e., he is really hoping for a reply. If he didn’t he wouldn’t have said anything about a reply, or asked at all. And while I will now throw him a pity bone, it's merely to make an example out of him: 1. I never had a “book club” 2. It’s hard to imagine how a book club floundering would cost a customer of said club money 3. A little detail goes a long way - and this lacks any details What else can I conclude but it's just a drive-by bum. What could he have done to get a reply? Well, first, he’d have to have more influence than I do. I am not the world’s most influential guy, so this is not all that big a deal. But, I make it a rule never to engage with a troll attacking me out of the blue — outside of mocking them if I can do it in a way that results in profit — unless their “reach” is bigger than mine. Otherwise what would be the point? Secondly, don’t drink & type if you’re going to troll. Sober up and wait’ll until the next day. Then re-read the drivel you wrote. Then edit it. Then when you got it out of your system and wasted all that time - delete it. That’s my free advice to trolls. And yes, I realize not a single one will take it. Let’s get to the business. The May Email Players issue won’t help trolls. The reason why is, it is all about writing sales copy, and trolls don’t actually produce anything. If they did, they would take all that time and energy trolling and write copy. That’s been my observation at least. For the grownups, here is where to subscribe: [https∶//www.EmailPlayers.com]( Ben Settle This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2021 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA

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