Newsletter Subject

The “Daun” of the multiverse of mutant marketing madness

From

bensettle.com

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ben@bensettle.com

Sent On

Wed, Dec 1, 2021 05:45 AM

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Longtime customer Garrett Daun chimes in: === …I’ve somehow crammed shitloads of the BenSe

Longtime customer Garrett Daun chimes in: === …I’ve somehow crammed shitloads of the BenSettle multiverse into my supercomputer and it’s activating without me needing the details. Example at hand: it suddenly Dauns on me that there’s a concise way to build my publishing and training multiverse, and I’ve gleaned that just from reading your books and emails on the subject. Action now Trumps information gathering and I can thank you for at least a decent portion of this speed-learning evolution. I’m poised to use the app, plus an online training portal, plus create a publishing imprint, plus host as many in person Mutant Training workshops as I want, plus publish the books I’ve been working on, plus the land I wanted just fell into my lap. In addition, my chain of failed relationships has yielded to me being surrounded by beautiful, creative men and women, and yet I’m unhindered by the demon of lust—and with simple prayers to the man JC, I’ve witnessed chronically sick friends get healthy and uplifted in moments. The demon of heaviness lifts as quickly as asking in Christ’s name for it to happen: Just as Promised in the book of James, and everything in Matthew Chapters 6-8. And I’m as conservative and Christian as I’ve ever been, to the point that it seems like I’m waiting for sex until marriage, and ready to rear a horde of little Garrett’s, if the Lord is willing. A Mutant SuperHero is obviously a SuperVillain in the eyes of envious humans. Since the true Mutant Man stands alone like Dr Doom, there’s no judgment from others that doesn’t roll right off his back as he proceeds with his insane-seeming mission of global domination. I can’t pinpoint a specific book or teaching of yours that helped me put this all together. What I can say is that your presence, kindness, and influence in my life at all of my darkest moments over the last few years has left an indelible mark on the greatness that’s now flowing freely from me to those who need or want my assistance. I’m excited for our next podcast for these reasons and more. As the external world gets more constrained and retarded, my internal world and sphere of influence gets stronger, more fun, and more free. Thanks for your influence. You can use this however you want, if you want. === I suspect half my readers got what he was saying, and the other half didn’t. Either way: Now is the deadline to subscribe to Email Players — the newsletter’s milestone 125th issue — about how to create high-ticket content for your business you can sell for 100s or potentially even 1000’s of smackeroos. But that ain’t even the half of it. Because I am also including this valuable gift with the December issue: “Email Players Annual #1: Age of Swipeocalypse” This bonus Annual issue I am including with the December issue exists outside the normal continuity of the newsletter. And I mostly wrote it to commemorate the newsletter’s 10-year anniversary this year (it launched in 2011), and say some things I’ve been wanting to say about swiping ever since, but never found the right “slot” to teach it in. Here are just a few of the secrets inside: * Word-for-word examples showing exactly how to swipe without breaking any copyright laws, being an unethical loser, or outright stealing. * A secret technique that can help even slow writers (literally) write high converting emails in as little as 4 minutes. * A cunning way invented 60+ years ago by a brilliant and cranky “Mad Man” era copywriter (not 1 in 1,000 copywriters have probably ever heard of) to sometimes help create near-perfect sales letter headlines. * A one sentence power lesson in how the late, great A-list copywriter Jim Rutz used his swipe file to knock out industry-changing winning controls time and time and time again. * A secret place where all the best email swipe files I've ever seen are contained. * A real-life case study showing why blindly following “what’s working now!” can get you a pittance of the response you could be getting at best… or viciously killing your response at worst. (If I could go back 20 years and learn just ONE tip about copywriting, and nothing else, this would be it. It’s that powerful, that profound, and that profitable.) * Why swiping one of the single greatest copywriters today (ironically a guy all the fanboys love stealing from) could destroy your response in a heartbeat! * What two of the highest paid & most successful A-list copywriters on the planet both admitted to me about swiping that would probably put all the copywriting template sellers out of business overnight. (Hint: one of these great men of copywriting said when he got into the game in the early nineties, and found out who Gary Bencivenga was, he would study Gary’s ads and actually try to copy the exact number of paragraphs between sales arguments and that sort of thing… only to realize that wasn’t the way to do it. There’s a much better way instead, that’s revealed inside.) * 6 attributes of an email subject line people have almost no choice but to notice and open. * How to “coax” your clients into writing the sales copy they are paying you to write… and being perfectly happy doing so. * The big difference between how all the A-list copywriters I’ve known & talked to approach swiping vs how the normie copywriters in all those Facebook groups you haunt all day approach swiping. * An old school “retro” website I go to whenever I am stuck for subject line ideas and phrases. (Just click on this site and you’ll probably have all the email subject line ideas, inspiration, and discoveries you can ask for.) * A swipe file of email subject lines you can plunder from one of the greatest copywriting minds who ever lived. * A quickie "crash course" on how to use a swipe file straight from one of the single best A-list direct mail copywriters in the game. * And so on, and so forth. This bonus makes this 125th issue a good “jumping on” point for those new to my list. But, not if you are a lazy bum copywriter. If that is you, then you are simply too short for this ride and will be grossly disappointed by what is inside. My way of swiping is 100% opposite of all the ways you are hearing it taught, is not at-all “cool”, and requires quite a bit of work to pull off. Neither the December issue about creating high-ticket content or the bonus Swipeocalypse Annual issue will do a single blessed thing to help the carpet drooling newbie who buys everything and does nothing, and has no sense of commitment or long term thinking. All right enough. Assuming it’s not already too late: To subscribe in time to get in on all this, high-tail it over to the URL below: [https∶//www.EmailPlayers.com]( This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2021 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA

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