Once upon a time in Writingwood

Couple years ago, before his movie "Once Upon A Time In Hollywood" was released, Quentin Tarantino said something very intriguing I believe all business people should take to heart in an interview he did with Deadline. The context: The plot of the movie is about a Hollywood actor and his stuntman in the late 60’s. And to make sure the movie is as authentic as possible, Quentin literally wrote 5 episode scripts of the fictional TV show the actors star in in the movie (the audience who sees this movie will never see), as well as wrote out the main character’s entire fictional back story and filmography, film by film, as well as every single director he worked with, and all the little stories, quirks, and anecdotes on the sets he worked on, how he got his roles, who the casting directors were, which movies worked, which bombed, etc etc etc. Why did he do all this extra work? And, why did he do it even though the audiences won’t see it? Because, as he put it in the interview: “[The audience] need to know that I take this mythology this history seriously, and that there are answers to these questions. I don’t have to vomit it out but if you ask I could tell you. The writer needs to know that mythology backwards and forwards. You need to be able to throw it off with the expertise of an expert.” Lots of meat in that tidy paragraph. It's like a crash course in writing school in some ways - especially for marketers, copywriters, and anyone in business wanting to dominate and control a niche. On that note: My “Email Players” methods are certainly “slacker friendly.” But, like any skill, you still have to work hard at learning and mastering it first. Thus, it’s completely incompatible for the goo-roo fanboy who wastes all day nattering on about nonsense in free Flakebook groups. Or the new product junkie who buys everything but uses nothing. Or the marketing prole who lacks the character to commit to anything that ejects him from his warm, "hobbit hole"-like comfort zone. i.e., 95+% of so-called internet marketers. This is especially true for the next issue (the double-sized 10-year anniversary issue). The issue is the most valuable I’ve ever written by far. Nothing else has even come close. And is literally 10-years in the making. More info on how to subscribe here: Ben Settle Copyright © 2021 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. PO Box 1056 Gold Beach Oregon 97444 USA To unsubscribe or change subscriber options, visit: