Legendary UCLA basketball coach agrees with elBenbo

Once upon a mid day cheery I wrote an email with the subject line: “don’t let the numbers ‘eff with your head” And it talked about how it’s much better to focus on what you can control (your work) than what you can’t control (the results of said work). Most never do the former, and just sit around asking about others’ results, looking for some kind of mythical “benchmark” and never do anything. Anyway, reader Kelan Ern responded with this gleaming gem: === Great reminder. I was just reading Coach Wooden's (legendary basketball coach for UCLA) book, Wooden on Leadership where he shared something similar: "The scoreboard? Championship? A sales quota? The bottom line? As goals, predictions, hopes, or dreams to be sealed up and filed away, fine. But as a day-to-day preoccupation they're a waste of time, stealing attention and effort from the present and squandering it on the future. You control the former, not the latter." Thanks again for your reminder of these important lessons. === It’s a timeless principle. Yet most people today still obsess over that which they have zero control. Especially in email freaking out about opens, clicks, sales, whatever it is. I daresay they could use a lil’ Jim Camp in their lives. The guy did something like $100+ billion in negotiation deals. And one of the things he insisted his clients do is not set quotas, not obsess over achieving a set number of sales, etc because that simply causes neediness, dumb mistakes, almost guaranteed defeat, and giving up ground when you don’t need to. i.e., like being "anti-persuasive." Anyway, Camp knew a little something about influence & persuasion. But you don’t have to take my word for it. My pal Michael Senoff had a chance before Jim’s death to record an intense 4-hour, 174 question Q&A with Jim about some of his best methods and ideas, and packaged it into a a $597 product that is — in my opinion, at least — some of the most powerful info you’ll ever hear on the subject of not only negotiation, but sales, the psychology of influence & persuasion (even if he didn’t particularly care for the term “persuasion”), and marketing. Plus: Until tomorrow Sunday, 6/9 at midnight EDT you can have this $597 product for just $20. This is a deal so generous it borders on ridiculous. And, I cannot imagine it not significantly making any marketer, any copywriter, any freelancer, any coach/consultant, and anyone in business who carefully listens to it, intensely studies it (i.e., goes through it multiple times, not just one-and-done like amateurs do), and eagerly applies it make a ho bunch more sales, nab higher fees, and experience far greater success, while having more fun and peace of mind all around. Certainly has for me. And I believe it can for you too. Anyway, time is short on this offer. If you want it, hightail it immediately to my affiliate link below: [( Ben Settle This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2024 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA