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The old direct mail “formula” that can potentially turn $50 buyers into $5000 buyers online

From

bensettle.com

Email Address

ben@bensettle.com

Sent On

Sat, Apr 6, 2024 11:46 AM

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Behold the old school direct mail list broker formula: “Recency, Frequency, Unit of Sale”

Behold the old school direct mail list broker formula: “Recency, Frequency, Unit of Sale” The young’uns online don’t describe it the exact same way. I believe they call it Recency, Frequency, Monetary Value Tomato - Toe-MAH-toe. Whatever you call it, it is not only an extremely important direct mail principle list brokers have known and used for decades… but back in late 2018 while hearing Perry Marshall talk at an event we both spoke at (one of Email Players subscriber Brian Kurtz's Master Classes), I did not realize just how embedded this principle is within ALL marketing — online and offline. It's the key to the whole game. Reason why is, if you get your offers in front of leads who: 1. Recently bought something similar to what you offer 2. Frequently buy similar offers to what you offer 3. Paid good money for those offers… …Your chances of success are radically & almost immediately ratcheted up. It’s also something Troy Broussard — former Navy Nuclear Engineer-turned #1 marketing automation guy on the planet — teaches in his Automation Magic product, and in a way nearly anyone can use & understand… and that you can get at a cool $100.00 discount off the regular retail price from my righteous affiliate link down yonder. Specifically, a way he’s used for clients to turn $50 buyers into as much as $5,000 buyers. All via combining some simple automation with the concept of RFM. The deadline to get it is tomorrow, Sunday 4/7 at midnight EDT. Here is the link: [https∶//www.EmailPlayers.com/automate]( Ben Settle P.S. Troy’s also including 2 LIVE Q&A calls for those partaking of my affiliate link by the deadline... along with a detailed automation walk through that DEMONSTRATES all of the cool automation he has been using in a series of challenges he’s been promoting to his list recently so you can do the same if you so desire. The deadline is tomorrow Sunday 4/7 at midnight EDT. Simply use my affiliate link by then and it’s all yours. Here’s the link: [https∶//www.EmailPlayers.com/automate]( This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2024 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA

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