Sneaky little tricks for building an eCommerce empire

I don’t give enough lovin’ to eCommerce businesses. Thus, below is a lesson directly from Troy Broussard’s Automation Magic video course I reckon any eCommerce business — big or small — can use to potentially ramp up sales, even in this obviously screwed up economy that’s got a lot of business people hiding under the bed like a high-strung dog during a thunderstorm. Not only is this info immediately applicable, but is a nice “sneak preview” of what’s in this course he is giving to my Horde at a fat $100.00 discount until Sunday (4/7) at midnight EDT via my affiliate link below. Here goes: === I've worked with a lot of E-commerce companies, and many of them, I've got to tell you, don't even have an email list that they're using, and it just scares me. I can't believe how much money they're leaving on the table. One of my clients in my mastermind a few years ago came to me, and he was doing over seven figures a year in his E-commerce store and he had never sent out a single email. The only emails he had ever sent were receipts that people were given after they made a purchase. And that was it. No emails, none. And it was just amazing to me. And we went through and we set up discount triggers for people that had an abandoned cart, and we set up all of these different things that just in an automation standpoint made just incredible difference in his business. It tripled his business inside of like seven months, and what we did, just to give you some of the few things that we did, is first of all we optimized his site around getting more leads onto his list. We began sending out a weekly tips newsletter, as well as some other content. He was emailing about three to four times a week, and that was really powerful. We set up category based tagging on his website so that when somebody visited a particular page of his site, it was within some type of a category, and we would apply a tag for that category, and that way we knew what those people were interested on. We also set up cart abandonment, so that as they went to check out but didn't, then we would trigger off a three email series of cart abandonment emails designed to get people to complete their purchases that they hadn't done. We then took and uploaded all of his customer data and put it into Facebook and created a custom audience, and we also created a lead custom audience. But for him, most of it was all customers because he had never done anything on the lead generation side. Well, then we took that customer audience, because he had so many thousands of customers, he had great customer data, we took that and we told Facebook to go create a look alike audience using that data and find new people that had a lot of the same shared interests as his buyers, so that we could create a campaign for that. Ran leads and ads to bring people into it, offered them first time buyer coupons, all of that stuff that just dramatically ramped up his business, and it was all done through marketing automation. So I went through a whole bunch of different things that you can do there with marketing automation that is super, super powerful for E-commerce. Understanding that it's been more than 90 days since somebody's ordered, and having that automatically calculated and automatically applying a tag so that you can then kick off a marketing sequence to try to get them to come back into your store, and maybe you give them a discount coupon to bring them back or something to that nature, or run a two for one special, or anything that you can think of. But understanding RFM and using automation to automatically apply it and enforce it is just a surefire way to explode your E-commerce business. If you're not using marketing automation and email just in a massive way with your business and you're an E-commerce niche, then I've got to tell you, you're sitting on a gold mine. === Very powerful stuff indeed. And, it’s but a mere taste of the 50+ videos (I lost count of how many there are, he keeps adding to it…) inside his Automation Magic product. Including tips on how to outsource it all if you don’t want to mess with setting it all up yourself. There is simply no excuse to not be getting hordes of new business. Especially now, with all your competition standing around with their John Thomas’s in their hands wondering what to do, and knee-jerkedly cutting back on their advertising and their marketing education, when they should be ramping up both to seize marketshare. To get this course for $100.00 less than the reg retail price use my affiliate link here: [http∶//www.EmailPlayers.com/automate]( Deadline to get it is Sunday (4/7) at midnight EDT. Ben Settle P.S. Troy’s also including 2 LIVE Q&A calls for those partaking of my affiliate link by the deadline... along with a detailed automation walk through that DEMONSTRATES all of the cool automation he has been using in a series of challenges he’s been promoting to his list recently so you can do the same if you so desire. The deadline is Sunday 4/7 at midnight EDT. Simply use my affiliate link by then and it’s all yours. Here’s the link: [https∶//www.EmailPlayers.com/automate]( This email was sent by Ben Settle as owner of Settle, LLC. Copyright © 2024 Settle, LLC. All Rights Reserved. No part of this email may be reproduced or transmitted in any form or by any means without written permission from Settle, LLC. Click here to [unsubscribe]( Settle, LLC PO Box 1056 Gold Beach Oregon 97444 USA