Comparison is the thief of joy

but it doesn’t have to be ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ • [PRODUCTS]( • [BLOG]( The thief of joy One of the biggest things we see guys struggling with when growing their beards out is comparing their beards to others—especially those picture-perfect beards plastered all over Instagram and Pinterest. It's something that causes many men to give up on their beards prematurely. Well, as Teddy Roosevelt said, “comparison is the thief of joy.” The trouble is, it’s not exactly easy to stop comparing yourself to others. In fact, making comparisons is practically human nature, and new research indicates that comparative thought accounts for [more than 10%]( of our daily thoughts. So instead of trying to stop comparing yourself to others, reframing how you compare yourself to others can be incredibly helpful. For instance, comparing your beard to Greg Berzinsky's or Carlos Costa's may leave you feeling discouraged. But comparing your grooming routine to their grooming routines can help you improve how you care for and maintain your beard. This is much more productive than shaving your beard because you feel like it will never look like Greg’s. That’s why we created [The Beardbrand Alliance YouTube Channel]( one-stop shop with hundreds of videos designed to help you Keep on Growing. But we also went beyond that and made the [Beardbrand Alliance Private Forum]( supportive online community of over 4,000 growth-minded men committed to sharing their knowledge and helping each other improve. So the next time you are feeling low about your beard—or anything else—pop over to the Alliance and learn a new strategy to help you get to where you want to be. PS: This strategy goes beyond the beard and can apply to all areas of your life. [Keep on Growing]( [Keep on growing!]( [Facebook]( [Twitter]( [Instagram]( [YouTube]( Change your [email preferences]( or [unsubscribe here]( - no hard feelings! You can also review our privacy policy [here](. Beardbrand PO Box 4777 Austin, TX 78765 © 2022 Beardbrand ® With [love] from Texas and Washington ‌