Newsletter Subject

Raising the bar on “utility”

From

beardbrand.com

Email Address

hello@beardbrand.com

Sent On

Thu, Jan 20, 2022 11:08 PM

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Why maximizing value matters ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ?

Why maximizing value matters ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ • [PRODUCTS]( • [BLOG]( Raising the bar on “utility” There’s been a long-standing grooming debate about whether or not multi-purpose products can perform as well as single-purpose products. For example, can a five-in-one product like the [Beardbrand Utility Bar]( work as well to clean your beard and head hair compared to Beardbrand Beard Wash and Beardbrand Shampoo? And does it even need to? Let’s get philosophical… In terms of pure performance, we’ll be the first to tell you that a single-purpose product will generally win out against a multi-purpose product. Think of a single-purpose product as a specialist—extremely skilled at one thing, but only one thing. In this sense, Beardbrand Shampoo is going to outperform the Beardbrand Utility Bar when it comes to washing your hair—as well as it should. After all, shampoo has literally one job. But what you’ll find when you use the [Utility Bar]( is that it performs pretty darn well as a shampoo and beard wash while also excelling as a body wash, face wash, and shave soap. On the other hand, Beardbrand Shampoo doesn’t give you anything in the way of a body wash, face wash, or shave soap. And therein lies the beauty and utilitarianism of high-quality multi-purpose products such as the Beardbrand Utility Bar. It allows you to maximize the total value you receive from a product, especially when considering the equation below. Total Value = Performance + Price + Functionality So, if you’re looking to maximize your value, give the Utility Bar a shot. It just might become your new favorite grooming product. [Shop Now]( [Keep on growing!]( [Facebook]( [Twitter]( [Instagram]( [YouTube]( Change your [email preferences]( or [unsubscribe here]( - no hard feelings! You can also review our privacy policy [here](. Beardbrand PO Box 13124 Austin, TX 78711-3124 © 2022 Beardbrand ® With [love] from Texas and Washington ‌

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