Our new book is released today!

Be one of the first to read our brand new book: It Doesn't Have to Be Crazy at Work. Out today in bookstores everywhere! Our brand new book is out today! It Doesn't Have to Be Crazy at Work. The cover says it all. “It Doesn't Have to be Crazy at Work”, our follow-up to NYT Bestselling “REWORK”, is in bookstores now! Order today and be one of the first to read it. [Buy it on Amazon]( [Buy it on Barnes & Noble]( [Buy it on iBooks]( Available in hardcover, e-book, and audiobook formats. “It’s crazy at work.” How often have you heard that? Or said it yourself? Probably too often. For many, “it’s crazy at work” has become their normal. But why's that? At the root is an onslaught of physical and virtual real-time distractions slicing work days into a series of fleeting work moments. Tie that together with a trend of over-collaboration, plus an unhealthy obsession with growth at any cost, and you’ve got the building blocks for an anxious, crazy mess. Chaos should not be the natural state at work. Anxiety isn’t a prerequisite for progress. Sitting in meetings all day isn’t required for success. These are all perversions of work — side effects of broken models and follow-the-lemming-off-the-cliff worst practices. Step aside and let the suckers jump. Calm is profitability. Calm is protecting people’s time and attention. Calm is reasonable expectations. Calm is about 40 hours of work a week. Calm is ample time off. Calm is smaller. Calm is a visible horizon. Calm is meetings as a last resort. Calm is contextual communication. Calm is asynchronous first, real-time second. Calm is more independence, less interdependence. Calm is about sustainable practices that can run for the long-term. By the end of the book you’ll understand it all. [Order your copy of “It Doesn’t Have to Be Crazy at Work” today](. [Share]( [Tweet]( [Forward]( You got this because you’re a customer, or you wanted to get Basecamp updates. [Unsubscribe from this list](. Our mailing address is: Basecamp 30 N Racine Suite 200Chicago, IL 60607 [Add us to your address book](//basecamp.us2.list-manage.com/vcard?u=2a145c60b16248b65e46a799a&id=6e1216393c)