Newsletter Subject

YouTube Marketing

From

backlinko.com

Email Address

bdean@backlinko.com

Sent On

Thu, Jul 5, 2018 03:37 PM

Email Preheader Text

Hey, I was shocked. Surprised. Flabbergasted. Here’s the full story: I send out a “welcome

Hey, I was shocked. Surprised. Flabbergasted. Here’s the full story: I send out a “welcome survey” to everyone that enrolls in one of my courses. And one day a while back, I grabbed a cup of Starbucks, sat down, and read through the survey results. But this time, I noticed something weird… ...something I’d never seen in any welcome survey before. You see, one of the questions in my welcome survey is: What made you decide to sign up? And I noticed a handful of people saying things like this: “I watched your videos and they convinced me you know what you’re talking about” “I’m a big fan of your YouTube channel” “I read your articles and watched your YouTube videos, and they were interesting” This made my jaw drop. Sure, my YouTube channel had a few videos on it. But those videos didn’t get many views. So I thought: “YouTube isn’t for me.” But as it turns out, I was wrong. People WERE finding me from YouTube. And not just people...customers! All I needed to do was get more views on my videos and I was SET. The only problem was: I had no idea how to get more views. So I did what anyone would do in this situation: I Googled things like “how to get more YouTube views” and “YouTube SEO”. And I read blog post after blog post that outlined video SEO “best practices.” So I added my target keyword to my video title, description and video tags...just like the “experts” said. The result of implementing these “best practices”? Zero. It felt like YouTube’s search engine was punching me square in the mouth. And to make matters worse, my Twitter feed was overflowing with statistics about YouTube’s growth... You may have seen some of these statistics before: -YouTube is the 2nd most visited website online (even more than Facebook) -55% of Google search results contain a video result -YouTube is the 2nd largest search engine -YouTube has over a billion users (which equals one-third of total internet users) Man was I frustrated. Here was this massive source of untapped traffic staring me in the face. But I had no clue how to take advantage of it. Fortunately, this story has a happy ending. (No, not that kind :-) ) Flash forward to today and my channel generates over 170k views per month (and growing). And these views are a direct result of me ranking #1 in YouTube for competitive terms (like “ecommerce SEO”, “on page SEO” and more). In short, YouTube has gone from a source of frustration to a significant pipeline of targeted traffic to my site. In fact, that’s why I’m emailing you today. Over the last few months I've been quietly working on a brand new project... ...a project that I KNOW you'll get a ton of value from. What's the new project? It's an all-new training series that will show you how to get targeted traffic from YouTube. So: what will you learn in this training series? Starting this coming Monday (July 9th), I'll show you how to create (and optimize) YouTube videos that rank on the first page. But there's a catch... I'm only going to send this series to people interested in YouTube marketing. So if you want to get access to this new training series, let me know by clicking this link: [Click here to get access to the new YouTube SEO training series.]( (I'll only send this training to people that click the link) And here’s a sneak peek of what you’ll learn in this new series: -The secret behind videos that rank on the first page of YouTube (and Google) for popular keywords -The “7 Deadly YouTube SEO Myths” (#3 is something many so-called “experts” consider a "video SEO best practice") -A new case study of how I created a video that's racked up 409,526 views and currently ranks #1 in YouTube for a very competitive keyword -Lots more And then, in mid-July, I'll open enrollment for my new premium training course, First Page Videos. First Page Videos is the only training program that shows you how to grow your online business using YouTube SEO, step-by-step. In short, you're going to get lots of helpful content from me over the next week or so. And, like I said, I'm only going to send this series to people that let me know they're interested. So if you're in, let me know by clicking this link: [Click here to get access to my new training series on YouTube SEO.]( And, if you're in for the new series, I’ll send you part 1 on Monday. See you then. Talk soon, Brian Backlinko LLC 1603 Capitol Ave. Suite 310 A266 Cheyenne WY 82001 USA [Unsubscribe]( | [Change Subscriber Options](

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