140 billion reasons for writers to love this market...

And today’s free training with Nick Usborne! [The Writer’ s Life]( January 12, 2024 "Your actions reveal not what you want, but what you choose." – Shane Parrish Hi {NAME}, A lot of money can be made by writing easy-to-learn copy projects like emails, blog posts, e-newsletters, and landing pages. But that's just one reason to become a freelance writer … In today's issue, Nick Usborne will show you 140 billion more! And he's not even talking about the endless variety of project options (no matter what your writing preferences, there are numerous projects for you) … The "beginner-friendliness" of this market (you can get started with zero writing experience) … Or the big opportunity for retainer deals (predictable writing income you can rely on month after month) … Those are additional reasons why you should look into this writing path! Nick explains more below. And Nick's the one to learn from — he's been in copywriting and marketing for more than 40 years now and he's as enthusiastic as he was on day one. He was the pioneer who helped businesses realize writing for the Web is different … creating a huge opportunity for trained online copywriters. And check this out … He's agreed to take on a [small group of apprentices](! Working directly with an experienced mentor like Nick as his apprentice is the fastest way to get up and running as an online copywriter who commands the highest fees. And with his hands-on training, feedback on your work, and additional coaching to help you bring clients to you, your success is virtually guaranteed. [>> Go here now]( to see exactly how Nick will guide you from zero to being a writer capable of earning $10k per month. Oh, and one more thing! Today at noon, Nick is joining AWAI's Learning Chief, Pam Foster, for Inside AWAI to take you inside the variety of top-paying digital copywriting projects that will be in high demand in 2024 … And give you insights on how to land your first (or next) few assignments, so you can get moving. [>> Grab the access instructions here.]( It's going to be a GREAT year for writers … as you'll see during today's free training! I hope you have a wonderful weekend, Rebecca Matter President AWAI THIS DEAL ENDS AT MIDNIGHT — DON'T MISS OUT ON YOUR FREE GIFT! This is your last chance to get a full year's subscription to Barefoot Writer magazine for just $11 … AND get access to our comprehensive program, How to Choose Your Writing Niche (normally $297), FREE! This step-by-step blueprint walks you through choosing a profitable writing niche that's right for you … positioning yourself as an expert … all the way to finding great clients. And it's free with your $11 Barefoot Writer magazine subscription. [Grab it before midnight here!]( Turn $1 Into $2,500 as a Writer Using This Blueprint This blueprint will show you how you can start making $2,500 per month as a writer — even if you're just starting out. And if you decide to give it a shot, you'll gain access to every resource you'll need to execute that blueprint for just a dollar. All the roadmaps … All the articles … All the how-to videos … All the training webinars … The member forum, the job board, the tutorials, the tools … PLUS, three more valuable resources … It's all there — everything you need to get started making money as a writer. [Check it out for yourself for free right now.]( Here Are 140 BILLION Reasons to Build Your Skills as a Freelance Online Copywriter … Right Now By Nick Usborne [happy writer typing on a laptop] According to research company eMarketer, digital ad spend worldwide will hit an astounding $695 BILLION this year. And that number is projected to grow to over $835 BILLION by 2026. That's an EXTRA $140 BILLION over the next two years. It's within those extra billions that YOUR opportunity lies! If you want to build a future as a copywriter, you should always go where the growth is. And right now, that growth is definitely online. Less than two years ago, digital marketing spending officially surpassed traditional, offline spending for the very first time. And the historic amount being spent on digital marketing continues to escalate over every part of the Web, including email, websites, social media, mobile marketing, and chatbots. This is a dynamic space, with new opportunities evolving all the time. When I first started out as a copywriter — more than 40 years ago now — everything was a lot simpler and quieter. There was no internet. No Web. Just traditional media like print, radio, and TV. And nothing really changed. Honestly, as a copywriter, I could have disappeared for 10 years without missing a beat. I could have sat on a desert island, totally disconnected from the world. Then, when I got back to my desk, I could have "caught up" over a coffee and donut. Maybe two donuts. Seriously. Everything was static. The process of writing a print ad hadn't really changed in 100 years. Same with direct mail. And a 10-year absence wouldn't have stopped me from sitting down to write a TV commercial. As a medium for advertising, TV hasn't changed in decades. Try doing that with the Web … with digital media … with digital marketing. Ha! If you disappeared for even SIX MONTHS, you'd have a huge amount of catching up to do when you got back! First, we had the Web. Then the first blogging platform. A huge innovation. Then, with increasing bandwidth, video hit the Web. Massive! Then along came social media. A whole new definition of what it meant to communicate online. Then the arrival of smartphones. They changed everything! Then along came AI. It opened up a new world of possibilities when it comes to writing. The history of the Web, and digital marketing, is defined by rapid-fire change. And what does this have to do with you? Massive growth and a fast rate of change bring opportunity! Every big change online creates a new demand for marketing materials and content. And that demand translates into a need for new online copywriters and web content writers. Writers like you! The digital space is at the center of every company's marketing plan. Marketers today know the future of their marketing efforts is going online. That's the new battleground. That's where they have to win, and they know it. Sure, they might still spend on some traditional media, like TV, print, and radio. But they know their future will be defined by how well they do online. Online marketing is now the hub, or center around which everything revolves. The trouble is, many companies just don't have the resources to feed that hub with the level of expertise it demands. And that's why this is a golden opportunity for freelance online copywriters. For as long as the Web remains a platform defined by growth and change, the need for freelance copywriters will continue to grow. In addition to being a medium of growth and change — the Web also has a relentless, voracious appetite for new copy and content. Back when I did copywriting work for Chrysler, I wrote a few of their brochures. You know the kind of thing … beautifully produced brochures that sit on tables in car dealerships. The thing is, once I had written a brochure for a particular model of car, I was done for the year. They wouldn't produce another brochure until the next year's model was announced. It was a one-year cycle. How things have changed! Today's cycle, online, is now measured in days, if not hours. Companies need to feed their online marketing machine with new copy and content every day. If they're active on social media, they need to stay fresh and updated on an hourly basis. Now, just pause for a moment … and do some imaginary math on this. First, consider the demand for copywriters back when the production cycle was once a year … like those brochures I wrote. Second, consider the demand for copywriters now that the production cycle is measured in days and hours. HUGE difference, right? And that's not even accounting for the growth in the NUMBER of companies doing business online today. There are not only millions of established companies that have migrated to the Web. There are also millions of NEW companies that are Web-only. They are native to the Web. ALL of these companies need to feed their digital marketing machine with a nonstop flow of copy and content. This is a golden age for freelance copywriters. When I started out, way back in 1979, I was stepping into a static market. It was flat. No big changes. No big growth. No fresh opportunities. And yet, I still managed to build a freelance business for myself. Today … utterly different. So much growth. So much change. So much demand. It truly is a golden age for copywriters. If you like to write … and want to step into a place of historic opportunity … now is the time to stand up and step forward. Go for it! Editorial Note: You have the chance to train directly with Nick as an apprentice, and gain the tools and knowledge you need to be a well-paid digital copywriter capable of making $10,000 a month. He'll mentor you on today's most popular copy projects, and even coach you on getting quality clients to come to you when your training is complete. [Check out the details here.]( What's Hot at AWAI … 👀 [Free training today at noon: Make Great Money with Digital Copywriting.]( 👉 [Now accepting writers for groundbreaking apprenticeship.]( 🤩 [Magician turns to copywriting, making the life of endless business travel disappear.]( SEO success … [Social media post comment about getting SEO result success on their first attempt] Great job, Andrea! Getting SEO result success in your first attempt is a HUGE win! Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook group](, so we can celebrate your win too! Free Training: Make Great Money Faster This Year [AWAI webinar Make Money with Digital Copywriting presented by Pam Foster and Nick Usborne] TODAY at 12 p.m. ET 👇 [Access Instructions Here]( Featured Jobs You can find these jobs and thousands more on [WritersWanted.com](: --------------------------------------------------------------- Digital Content Writer – RFgen Software Full-time, El Dorado Hills, CA Proven experience in planning and executing B2B content strategies, including blog articles, white papers, case studies, etc. Produce high-quality content that effectively connects with target audiences, boosts engagement, and reinforces brand identity. --------------------------------------------------------------- Content Writer – Mazzella Companies Full-time, Cleveland, OH The Content Writer will support the development of corporate communications (both internal and external), written collateral (data sheets, e-books, brochures, white papers, case studies), video, social media, and website content. --------------------------------------------------------------- Marketing Copywriter – Payactiv Full-time, Milpitas, CA Write compelling content for landing pages, email drip campaigns, white papers, case studies, and other platforms. Craft compelling and engaging content that drives user engagement. Help drive content strategy across all platforms. Manage content creation, editing, and publishing across multiple platforms. --------------------------------------------------------------- Trouble viewing this email? [View in your browser, here](. For questions or requests: [contact us online](. --------------------------------------------------------------- ©2024 American Writers & Artists Institute Do you know of someone who would benefit from reading The Writer's Life? Simply direct them [here](. --------------------------------------------------------------- --------------------------------------------------------------- American Writers & Artists Institute 220 George Bush Blvd, Suite D Delray Beach, FL 33444 Ensure your subscription delivery. AWAI Whitelisting info available [here](. --------------------------------------------------------------- You are subscribed to this newsletter as {EMAIL}. 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