Royalties (PLUS, at Noon ET: Show me the money event!)

The money is pretty darn good… [The Writer’ s Life]( June 2, 2023 "Earn with your mind, not your time." – Naval Ravikant Hi {NAME}, "Show Me the Money!" Did you picture Tom Cruise yelling that in his role as Jerry Maguire? Me too! 😊 But today, I'LL be the one showing you the money! At noon ET today, we're going to pull back the curtain on EVERYTHING MONEY and shamelessly talk about it … - The best ways you can make it … - How to make it faster when you're new … - How to "10X" it quickly once you get started … - How to land the clients who pay the MOST … - How to get them to pay you over and over again … - How "royalties" work and the clients that pay them … - And much, much more. Join me at noon ET and leave with everything you need … including your very own roadmap and plan for monetizing your own writer's life dream. [Click here to register for free.]( And then let's start talking about money now, shall we? Specifically, one of my favorite ways where the money really adds up. With so many ways to get paid to write these days, there are a lot of paychecks to be earned. But the sales letter has the biggest earning potential hands-down, thanks to one thing … Royalties. Today, I'd like to walk you through how royalties work … because I want you to have a solid understanding of the money you could be banking as a [sales letter writer](. And if you decide the earning potential is for you, today's a great day to get started … Because our bestselling flagship program, [The Accelerated Program for Seven-Figure Copywriting](, is massively discounted until midnight tonight! Hope you have a great weekend, Rebecca Matter President AWAI TODAY: You Get It All for Just $249 $49!!! The biggest hurdle to becoming a professional, paid writer is simply getting started. This is the answer: [Writer's Starter Kit Spread] It's a vast arsenal of our very best writing and business-building resources … to help you set up your writing business FAST … Like over-the-course-of-a-weekend fast! It includes all the tools, templates, resource lists, guides, and fee schedules you'll need to launch and run a successful writing business. [Grab The Writer's Starter Kit now!]( How Copywriting Royalties Work By Rebecca Matter [man with many hundred dollar bills and laptop on his desk, recording copywriting royalty fees in a journal] Writers often think you have to be James Patterson, Danielle Steele, or Rick Riordan to make a crazy amount of money as a writer … But it's simply untrue. Direct-response copywriters have just as much earning potential … possibly more … thanks to the royalties they receive year after year from letters they once wrote. (And as I'll explain in a moment, that's on top of the big fee they were paid to write the letter in the first place.) It's how "A-list" copywriters like Carline Anglade-Cole, Jedd Canty, and Mike Palmer make millions each year. To illustrate how royalties work, I'm going to use the financial market because it's fun to look at the numbers … and happens to be the niche that has created the most million-dollar copywriters. You're about to see why … In the financial niche, a client might ask you to write a letter that promotes a specialized financial advisory service that costs $1,000 a year for a subscription. Now, you might be thinking, "$1,000 a year — for a newsletter subscription?!" Yes! Avid investors routinely pay anywhere from $100 to $5,000 a year for specialized financial insights. So no worries there. People will pay it. You agree to write the letter and negotiate an up-front writing fee. How much you get depends on your experience. (AWAI Co-Founder Paul Hollingshead writes in this niche and charges $10,000, but some of his colleagues charge a lot more … $25,000 and up.) Now that's just to write the letter … But it gets better. I'll explain … After three or four weeks of writing, editing, and polishing, your letter is finished. You send it off to your client by email and they do another round of final editing … get it to a design crew, who readies it for printing or posting on the Internet … Then your letter is sent to a list of people who have signed up to see new financial letters like the one you've just written. (Important: Your letter is never sent as unwanted spam. These are people who have "opted-in" and have agreed to see what you're writing.) A few days later, your client tells you that 1% of the people who saw your letter loved the idea you wrote about … and paid the $1,000 to subscribe to the newsletter you were promoting. Again, I can almost hear what you're thinking: Only 1% — that's 1 out of 100. Boy, that must have been a pretty bad letter! Okay, maybe it wasn't the best letter ever written … But here is what's great about it: It's still enough to make you a lot of money. That's because 1% of 100,000 means 1,000 people were persuaded enough by your letter to subscribe. And at $1,000 each — that's a cool $1,000,000 in sales. Boy, is your client happy! Your letter just made a million bucks walk through the door! And here's that "better" part I mentioned: Copywriters typically get paid a royalty on every sale — anywhere from 2% to 4%. And remember — that's on top of your up-front writing fee. It's like a commission … or a bonus. So now let's tally up what this one letter that got a 1% response ended up paying you. You got your $10,000 writing fee, up-front … Your letter helped sell $1,000,000 worth of subscriptions. At a 3% royalty — that's an extra $30,000 you'll be paid. Altogether, that's $40,000 … Do just six of those a year and you're looking at a $240,000 income … Now, let's say you wrote a really great letter … and the response was 2% instead of 1%. So instead of $1,000,000 in subscriptions, your letter sells $2,000,000. Now your royalty is $60,000 — for a total payment of $70,000! Imagine you do six of these letters a year — one every two months. $70,000 x 6 = $420,000! And here's the best part. If you write six letters a year — and it takes you a month to write each letter — that means you have six months of "off" time … time you could be travelling … golfing … anything at all! Or you could decide to use that time to write three or four additional letters a year — make even more money … and still have two or three months a year to spend as you please. Are you starting to see the big picture here? And if you really hit a home run with a letter you write — the money can be almost obscene. Recently, for instance, a colleague we know and work with here at AWAI wrote a letter that sold $10 million worth of financial subscriptions. His potential share? $400,000 … From just one letter! Another gentleman we know wrote a letter that was used over and over again for over four years … and earned him in excess of a million dollars for about two months of work all-totaled. Imagine what it would feel like having a $30,000 or $40,000 deposit show up in your bank account — for a letter you wrote years ago … And having it happen time after time after time! Now I realize that's not the norm, but even if you scale the numbers way down … Let's say you charge only $5,000 to write a letter for a supplement company … The letter sells $100,000 worth of product when it mails, and you have a 3% royalty arrangement. That's $3,000 that shows up for not doing any more work. And any time they mail it … you get another check … for as long as they continue to mail it! And that's only ONE letter … Most trained copywriters who've completed [The Accelerated Program for Seven-Figure Copywriting]( can bang out a long-form sales letter every month or so. And even if only a few letters become winners (otherwise known as controls), you can see how quickly the royalty checks would add up. Imagine only two of your letters every year turning into controls … By year five of your career, you would have 10 letters paying a royalty every quarter. You'd more than likely be well on your way to making a six-figure income. And that's money you are earning from something you wrote years ago! If you want to earn royalties, the starting point is learning how to write persuasively. AWAI's Accelerated Program for Seven-Figure Copywriting gives you what you need … from learning the skills to getting great clients … and everything in between. Join the thousands of writers who have already launched their careers with [The Accelerated Program]( when you get started today. But hurry, the special offer ends tonight. What's Hot at AWAI … 🤯 [LAST CHANCE: Grab the program that has started THOUSANDS of freelance writing careers here!]( 🤔 [17 proven emotional trigger words that drive curiosity.]( 😎 [7 advantages that make copywriting a fantastic job now (and for the future).]( 🙌 [Here's why, if you know how to write direct-response copy, your future is golden …]( 🤩 [College professor turns lifelong love for writing into a full-time income — from an RV.]( More new contracts … [Social media post about starting a new contract as a retention specialist] Yes! EG — way to put that shiny new Certification to use! Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook group](, so we can celebrate your win too! TODAY: "Show Me the Money!" Live Event When it comes to living the writer's life, you need to know how money works … Which is why TODAY at noon ET, Rebecca Matter, president of AWAI, is going LIVE to show you everything you need to know about making money in this industry. From how to make it quickly … to how to make more of it … to how to secure royalties and retainer deals … no stone will be left unturned! [Click here to register now.]( Attend the Copywriting Event of the Year! Your Bootcamp registration includes THREE FULL DAYS of learning what's working today from the most in-demand experts in the industry … Getting firsthand insights that will give you clarity and direction on how to build your business … Making connections with people who can help you grow and succeed … And having a ton of fun!! PLUS, you'll get FREE admission to our post-Bootcamp event: FastTrack to Copywriting Clients! [Get the details here.]( Featured Jobs You can find these jobs and thousands more on [WritersWanted.com](: --------------------------------------------------------------- Junior Copywriter — Creative Circle Contractor, Memphis, TN You'll closely work with copywriters and supervisors to ensure accurate information is input into the copy tool along with corresponding images. --------------------------------------------------------------- Copywriter — Monster Energy Full-time, Corona, CA The Copywriter will be able to generate highly imaginative and inspiring Big Ideas as well as headlines, manifestos, and taglines. --------------------------------------------------------------- Freelance Marketing Copywriter — BetterWork Media Group Contractor, Remote Create copy for marketing materials such as emails, social media posts, blog articles, website content, and advertisements. --------------------------------------------------------------- Trouble viewing this email? 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