Use this checklist to set yourself up for “double paychecks” (ideal for beginners!)

Fun “gateway” writing project = $2,000 fee [The Writer’ s Life]( April 4, 2023 "The checklist is one of the most high-powered productivity tools ever discovered." — Brian Tracy Hi {NAME}, I love checklists. I love how they help you manage tasks and expedite shopping. And how they ensure you don't overlook something when you're preparing for a trip. (Just think, if Kate McCallister had a better checklist, Kevin might not have been left "Home Alone!" 😄) Of course, I also love anything that helps you make forward progress in your writer's life … And today's opportunity combines both. I'd call it a writing opportunity, but there's actually very little writing involved. Instead, it involves checklists and a really simple process. If you can: - Follow a checklist … - Take some notes on what you find … - And then deliver your recommendations to the client … … you have what it takes to make $2,000 on average, every single time with this. You can use this tactic to get your foot in the door by diagnosing what's wrong with your client's website content, and then — if you want — getting paid to then implement the solutions … Setting yourself up for "double paychecks" as a writer. For instance, web expert and AWAI's Learning Chief, Pam Foster, charges $2,000 to complete her Site Audit checklist, and then $500 per page to fix what she finds wrong. She once made over $24,000 for the repair projects on one site! Today, Pam shares more about this tactic, along with five reasons why this method can be very lucrative for you, too. This might be the easiest money you'll EVER make as a writer — it's like getting paid $2,000 to present a copywriting proposal. Of course, Pam is the one to learn from — she devised this unique strategy and created the 21-Point Usability Checklist you can use to impress your prospective clients. In just four short weeks of being [personally mentored by Pam](, you can learn everything you need to know about this "door opener" that often leaves her clients speechless … And all she has to do is follow a simple checklist. To your success, Rebecca Matter President AWAI LAST CHANCE: You Get It All for Just $249 $49!!! Until midnight, you can get our popular Writer's Starter Kit … [Writer's Starter Kit Spread] Including all the tools, templates, resource lists, guides, and fee schedules you'll need to launch and run a successful writing business … And save $200! You'll even get a FULL YEAR to put it to use, completely risk-free. [Grab The Writer's Starter Kit now!]( Get Paid $2,000 … And Open the Door to Endless Moneymaking Opportunities with Clients By Pam Foster [Young woman reviewing laptop and making notes on checklist] Writing proposals can be frustrating for freelance writers … You spend your time speculating about exactly what you need to do for the client and estimating how much it's going to cost. And after all your effort, you have absolutely no guarantee you're going to land the project. You may have nothing to show for your time. Well, I created a way to get paid to write proposals — it's actually a really cool checklist system — and line up paid work from my clients at the same time. It all started a while back … I received a very nice referral for a new client. The client's website was in trouble and needed some serious help … fast. At first glance, I could tell that the website was practically invisible in search engines and its competition was showing up instead. Plus, the site itself wasn't designed or written to generate a steady stream of leads for its services. It would take a multifaceted approach to fix this website, so I decided to offer this client a strategic Site Audit to uncover all the site's problems and opportunities. I charged over $2,000 for this Site Content Audit, but it has become worth so much more to my business, as I'll explain in a moment. First, What Is a Site Content Audit? It's a step-by-step evaluation of a client's current web content and how it works (or doesn't) to attract visitors and turn them into customers. I follow a checklist I created that focuses on areas to review to be sure they're meeting a best practices standard. This review also includes recommendations on how to help your client fix the problems that hamper online success. How is this different from the process of starting any new web project? After all, most web projects begin with an assessment of the current website and how the content can be improved. A Site Content Audit is different from a simple web-copywriting proposal — and much more lucrative — for a number of reasons … 1. You can earn $2,000 or even more for a thorough Site Audit, and you're suddenly positioned as a professional advisor, not just a copywriter. That's a nice fee for offering strategic guidance to your client. With a detailed report of this kind, you're demonstrating expertise beyond just writing single pages of copy. This sets the stage for a trusted, collaborative, and lasting relationship with your client. And keep in mind, this fee is ON TOP OF any web-copywriting projects you get as a result of this audit. Read on to see what I mean … 2. During your Site Audit, you uncover a number of content corrections or improvements needed throughout the website … which all lead to web-copywriting project opportunities. Your discoveries are usually much more extensive than if you were asked by the client to simply write or revise a couple of pages of their website. For example, in completing the checklist, you may find that a product's particular sales page sequence isn't working as well as it could. You may end up writing several pages that connect together in an effort to drive product orders into a shopping cart. Or, you may end up revising every single page of the site. 3. Since the client paid you to provide your expert recommendations, you can assume they will also hire you to take care of them. Why would the client go find another copywriter when you now understand their business, target audience, challenges, and strengths? Plus, you've demonstrated that you know how to improve the site's performance. It's only natural that you'll be the one to write the recommended fixes, such as adding SEO keywords, writing compelling headlines, adding benefit-rich bullets, and so on. This is your expertise! 4. Not only will you have a chance to correct the content issues that require immediate attention, it's very likely that your client will need you for ongoing advice and copywriting work. Your audit will undoubtedly show the need for more content for the website itself and also for online and offline marketing approaches, such as videos, emails, direct mail, and much more. In fact, I recently came up with a list of over [80 different copywriting opportunities]( you could offer your client! Here are just a few writing opportunities for any client who needs to compete today: - New web pages - Online articles - Blog posts - E-newsletters - Autoresponders (emails in a series) - Specific product or promotion landing pages - Banner ads - Sales letters - Case studies - Trade show materials - Training manuals - Video scripts - And dozens more 5. Since the client has paid you handsomely for the Site Audit, you can command higher fees for your ongoing work. As a consultant, you set yourself apart from other copywriters. You're a professional marketing advisor with excellent copywriting skills, someone who sees the big picture and connects the client's needs across an entire website and other marketing channels. This is entirely different from copywriters who do "piecemeal" project work, right? So, now the client understands the value to their business and is willing to pay you what you're worth. In essence, a Site Content Audit establishes your value as a strategic partner with your client, helping to ensure ongoing online success. It's a proposal on steroids. It's like getting paid $2,000 to present a web-copywriting proposal. Plus, it identifies all kinds of follow-up opportunities to make money. For me, that initial Site Audit I described earlier turned into a site-wide content revising project that included 33 pages of copywriting. And since then, I've worked on the client's marketing campaigns, social media guide, and operations manuals. Just imagine the opportunities a single Site Audit can generate for you. If you'd like to become a well-paid consultant who helps clients overcome these problems and get paid twice … consider becoming a Certified Site Content Audit Specialist. You'll quickly learn how to review any site against 21 standards using my proprietary checklist, create a report with your findings and recommendations, and collect $2,000 or more for your efforts. [Learn more about how you can be personally mentored by me, and be up and running in just four short weeks.]( What's Hot at AWAI … 👉 [Check out our Site Audit Certification here!]( 🤩 [5 steps this AWAI member took to land clients and start earning handsome fees.]( ✔️ [A handy Site Audit Checklist for SEO and content writing that works — and leads to more projects.]( 😎 [Are you following us on TikTok? If not, then you should be! Catch us posting writing tips and tricks here!]( 👀 Boost your income! Discover four freelance writing projects that elevate you to valued consultant in this [Inside AWAI webinar](. New client alert … [Social media post about list of recent writing projects and getting a new client] Curtis, you have been on a roll! Congratulations on your continuing success. You can read more about Curtis' journey to the writer's life and how he swapped a three-hour commute for a 30-second walk to his office [here](. Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook]( group, so we can celebrate your win too! Full Access for Just $1!!! This free blueprint shows you how to make $2,500 to $8,000 a month as a writer. And for just a buck, you'll gain access to every resource you'll need to execute that blueprint. 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