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NEW: 2023 pricing guide (FREE download)

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Plus 7 in-demand projects you can start with… March 1, 2023 "Know your worth. Know the differen

Plus 7 in-demand projects you can start with… [The Writer’ s Life]( March 1, 2023 "Know your worth. Know the difference between what you're getting and what you deserve." – Unknown Hi {NAME}, After 26 years training writers, we know one question many writers fear getting asked … "How much do you charge for … ?" Although fear should be the wrong word, because that question means you've got a real opportunity to get paid. Nothing to fear there! 😉 But even experienced pros can freeze up, especially when it's a project they've never done before. So, we created the most useful guide EVER … to help you answer that question with confidence every time. Remember, as a writer, you are a professional service provider … similar to a lawyer, CPA, or dentist … And you deserve to be paid professional fees. There are over 33.2 million companies in the U.S. according to the Small Business Administration, so if one company doesn't have the budget to pay you the fees you deserve, I encourage you to find another one that will. Okay, now about this amazing resource … Every year, AWAI publishes its popular [State of the Industry Pricing Guide]( … so copywriters know what to charge — and companies know what they should expect to pay copywriters. We've published it for years, and every year we expand it to cover the latest projects marketers need written (this year's edition contains 80 projects!!!). This comprehensive directory details each and every project … - WHAT it is … - HOW it's used by companies … - WHY it's popular with clients … - WHAT the project involves … - HOW MUCH it pays … - AND includes a sample of each and every project! AND did I mention it's completely free of charge? [Check out the 2023 edition for yourself here.]( With this free resource, you'll always be able to answer the "How much do you charge?" question with confidence and authority … knowing what the going rates are in the industry. In today's issue, I want to highlight seven of the in-demand projects covered in the Pricing Guide … these are a great place to start your writing career, or expand the services you offer your existing clients. Don't know how to do a project in the Pricing Guide? We've got you covered there too … AWAI has a training program that will teach you how to do it with ease. And our [Infinity program]( gives you unlimited access to all of our self-paced skill building and valuable business-building resources. An entire library, just one click away, so you're prepared for any writing projects that come your way. This lifetime access includes both everything we offer now — and anything we create in the future — for LIFE. With this membership, you can say yes to any project in the Pricing Guide, knowing you'll have the training you need at your fingertips. [Check it out today]( … because Infinity access has never been more affordable than it is now. And now, let's dive into those seven in-demand writing projects … [Rebecca Matter’ s signature] Rebecca TODAY: You Get It All for Just $249 $49!!! The biggest hurdle to becoming a professional, paid writer is simply getting started. This is the answer: [Writer's Starter Kit Spread] It's a vast arsenal of our very best writing and business-building resources … to help you set up your writing business FAST … Like over-the-course-of-a-weekend fast! It includes all the tools, templates, resource lists, guides, and fee schedules you'll need to launch and run a successful writing business. [Grab The Writer's Starter Kit now!]( Enjoy the Benefits of The Writer's Life with These 7 In-Demand Writing Projects By Rebecca Matter [woman writer working on laptop at desk] Money, freedom, control … Those are the big three when it comes to benefits of the writer's life. But there's a hidden benefit we rarely acknowledge … yet one of the best reasons why NOW is the best time to be a writer. I'm talking about variety … Not only in the thousands of topics you can write about, but the dozens and dozens of types of projects you can write as well. We just published the 2023 Copywriting Pricing Guide ([you can grab a free copy here]() and this year it covers 80 unique projects. 80 different ways for you to get paid! Back when AWAI opened its doors 26 years ago, there were four core ways to make money writing: sales letters, space ads, catalogs, and radio spots. But the birth of the internet — and then social media — brought LOADS of new opportunities … Along with massive shifts in human behavior like defaulting to search engines for answers to questions … and the ease of researching and making buying decisions online. With the volume of copy and content needed these days by every single company, a writer could easily run out of "free time" with a single client. Seriously, one client is really all you need to make great money as a writer these days. And here are some of my favorite projects that will get you in the door this year … In-Demand Project #1: Blog Posts $250-$800 Simply put, a blog is useful content on a very specific topic. Companies use these conversational pieces to attract people researching solutions, build a relationship, and ultimately prepare them to make a purchase in the future. In-Demand Project #2: Newsletters $500-$1,500 A newsletter has a similar intention of a blog, only it implies a relationship exists … since the recipient has given up their email address and expects to receive the conversation in their inbox. Newsletters strengthen relationships with readers and keep them engaged with the long-term goal of converting them to customers … and then keeping those customers happy. In-Demand Project #3: Emails $250-$2,000 Year after year, email delivers the biggest ROI for companies. And they're the most effective marketing channel for motivating someone to take a specific action. These short projects are easy to crank out with a little practice, once you have the [fundamentals of good copywriting]( under your belt. And your clients can send them DAILY. I usually don't like phrases like "write your own ticket," but when it fits, it fits! 😉 In-Demand Project #4: Sales Funnel Copy $100-$1,000 (per email in the funnel!) This opportunity builds on the email writing skill, by adding in strategy to the role. Your job is to move a reader who has just taken a specific action (like downloading a free report) to the next action you want them to take (like making a purchase). This ability to plan and then write the series of emails is HOT. And can be combined with numerous other projects like … In-Demand Project #5: Video Scripts $500-$1,500+ It turns out people retain 95% of a message when they watch it in a video, versus 10% when reading it in text. So, it's no surprise video is BOOMING right now … With 8 out of 10 businesses spending a big chunk of their marketing dollars on 3-5 minute videos to demonstrate how a product works, showcase user testimonials, and offer useful tips and information. In-Demand Project #6: Search Engine Optimization (SEO) Remember those "shifts" I mentioned earlier like going to Google every time you need to know how to do something? SEO ensures YOUR client's content shows up in the result. The pricing on this one varies by scope of project … $250 to optimize a product page, and upwards of $5,000 to write an SEO magnet. ([You can learn more about this one with our free SEO training guide here.]() In-Demand Project #7: Social Media Posts $1,000-$2,000/month For writers who already spend a lot of time on social media, this one is a no-brainer. Your job is simply to engage an audience and drive them to valuable content produced by your client (and possibly also written by you!). Want to keep going? Check out our [Pricing Guide]( where you'll find 73 MORE projects! Not sure which one to tackle first? Want to tackle them all? I highly recommend you check out our [Infinity membership]( too … It gives you full access to our entire catalog of training programs —including for all of the projects I listed above and a whole lot more — for pennies on the dollar. You'll have every training available at your fingertips, any time you want it. Giving you the confidence to say "Yes!" to any writing project that comes your way. [>> Check it out here.]( And remember … You do not need to learn all of these projects to start making money. You just need ONE to get your foot in the door with any client … Which allows you to make money while learning from that point on. From there, you can choose the assignments you enjoy writing most … to build the writer's life of your choosing … complete with money, freedom, control, and variety. What's Hot at AWAI … 🥳 Everything you will ever need for a successful writing career — [at 90% off here](! 💰 Can you make $10K a month as a copywriter? ➡️ [She did it in her first year!]( 👉 [What to charge for 80 different copy and content projects.]( 😍 Having pricing challenges? [8 things to try](. 🤩 [Magician turns to copywriting, makes life of endless business travel disappear](. "This is now my reality …" Sometimes, it doesn't take long to recognize an action you need to take that will impact your future in a big way. Joining our [Infinity program](, for example. It's quick and easy to see the benefits of having total access to a vast library of resources … What a difference it can make to your career — and your life — to have all the skill and business-building resources at your fingertips. That's what happened for AWAI Member Tom P. He wrote in to tell us, "I would purchase the Infinity program again without any hesitation. The superb value contained in the program significantly exceeded the price I paid for it without question. "I purchased the program when I was working full time. I knew at the time that I was purchasing the Infinity program to help me in my later years when I would lose my physical strength to build nuclear power plants around the world. "I pictured myself looking out my window viewing the woods and lake, while I was sitting at my desk writing. That is now my reality." He grabbed a resource he knew would change his future — and it worked. Congratulations, Tom! Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook group](, so we can celebrate your win too! Featured Jobs You can find these jobs and thousands more on [WritersWanted.com](: --------------------------------------------------------------- Senior Copywriter — Media.Monks Full-time, Remote This key role will be working directly in a client facing team, building out strategic thought and creative ideas that will have a global reach. You will be part of building and defining a new breed of creative agency with some of the most innovative digital, social, technology, and production expertise at your disposal. --------------------------------------------------------------- Copywriter — Right Hook Digital Full-time, Remote We're looking for a Copywriter to help our team write conversion-driven copy, brainstorm out-of-the-box ideas, and produce winning creative strategies. --------------------------------------------------------------- Senior Writer — Labcorp Full-time, Burlington, NC Labcorp is looking to hire a writer with a strong understanding of healthcare and the challenges healthcare executives are facing in this ever-changing landscape. --------------------------------------------------------------- Trouble viewing this email? [View in your browser, here](. For questions or requests: [contact us online](. --------------------------------------------------------------- ©2023 American Writers & Artists Institute Do you know of someone who would benefit from reading The Writer's Life? Simply direct them [here](. --------------------------------------------------------------- --------------------------------------------------------------- American Writers & Artists Institute 220 George Bush Blvd, Suite D Delray Beach, FL 33444 (561) 278-5557 or (866) 879-2924 Ensure your subscription delivery. AWAI Whitelisting info available [here](. --------------------------------------------------------------- You are subscribed to this newsletter as {EMAIL}. To unsubscribe from any future issues of The Writer's Life, please click here: [Unsubscribe from The Writer's Life](. To unsubscribe from all AWAI broadcasts click here. [I want to permanently unsubscribe from all AWAI emails](.

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