This writing skill changes lives

It might even change yours! [The Writer’ s Life]( June 17, 2022 "It is never too late to be what you might have been." – George Eliot Hi {NAME}, It's incredibly rare to find a profession where you can make a positive difference in people's lives … help companies thrive … enjoy what you do … and make great money at it — all at the same time. As a writer, you get to do all of the above. From anywhere you want … And on your own schedule, too! Katie Yeakle, here — filling in for my partner Rebecca while she's out. 25 years ago, my partners and I launched AWAI with one program, and one BIG dream … To bring an unprecedented amount of freedom and prosperity to people's lives by teaching them the principles of writing a sales letter. No one else was doing it at the time. Society still believed that the life I described above — where you get to help people AND have freedom AND make an excellent living — didn't exist … Especially not for writers. But here we are, 25 years later, and not only has that dream come true for so many AWAI members … But the sales letter remains the number one way to earn a high income while you're at it. If you've been looking for a way out of your current career, into something more fulfilling … Or you simply want to step up your income in a big way … Read on to see how AWAI staff writer Tim Matassa went from a high school teacher, desperate to find a way out of his chosen career … To a highly-paid, fulfilled writer — all from learning how to write a simple sales letter. And, if you'd like to find your own freedom, fulfillment, and prosperity through writing — we'll walk you through each step of writing highly-paid, highly sought-after sales letters [right here](. Katie Yeakle Executive Director, AWAI The Life-changing Power of Writing Sales Letters By Tim Matassa When I left my teaching career behind in 2014, I thought I was also giving up my ability to change lives through my work. Turns out nothing could be further from the truth! There's life-changing ability in copywriting — especially in writing sales letters. But here's where it gets even more exciting … Writing sales letters is a "trifecta" … Because you can change YOUR READERS' lives … You can change YOUR CLIENTS' lives … And in the process, YOUR life will be changed too. Let me show you what I mean … It's Not All About the Money … but the Money Sure Is Nice I have a lot of wonderful memories as a teacher … But in 11 years, the most money I ever made was just north of $50,000. That's why it still blows my mind that I've been able to cross the six-figure mark as a copywriter. And I owe most of that to writing sales letters. Sales letters offer one of the ultimate benefits you can ever get as a writer: Do the work once, then get paid again and again! On top of getting a flat fee for writing the sales letter (potentially $2,000 to $5,000 if you're just starting out … and more like $10,000 or more when you have a track record of success) … Many sales letter writers earn royalties — often between 2% and 5% of sales. When their sales letter is successful, their client won't just use it once. They'll keep using it as long as it continues to work — so the writer gets to keep raking in those royalties. Now I'm not one of those writers you might hear about who earn a million dollars a year and bring in six-figure royalty checks … But I'm very happy with my six-figures and want to give you some perspective on how the money adds up. - My most successful sales letter for one campaign earned me a $6,363 royalty payment. Even in my best year as a teacher, that would've equaled almost 13% of my income. - My top-earning sales letter overall is one I wrote in 2019. In less than three years, it's earned me more than $20,000 in royalties. - And the first sales letter I ever wrote, back in 2017, is still being used and has earned me more than $10,000 in royalties. These are modest numbers compared to what's possible as a sales letter writer. But they represent more money than I ever thought I'd make. And while I haven't made any lavish purchases or traveled the world (yet) … I can't put a price on the peace of mind I have knowing I'll always be able to pay my bills — and still save money. You know where I notice my financial freedom the most, though? It's the little things. Like when I use Uber Eats to order dinner. Sometimes a burger, fries, and a shake — plus all the fees they charge and a tip for the driver — comes out to $40. My parents would be appalled! But I know I'm not going to miss that money. I don't have to justify every dollar I spend. That's what being able to write sales letters has given me. But that's not all … I want to share another number with you that's meaningful to me … Growing Businesses for Clients You LOVE After working on staff here at AWAI for a few years, I could see that my copy had generated over a million dollars in revenue … something I take as a source of pride. After all, AWAI trained me to be a copywriter, going back to when I first discovered copywriting … They were my first client when I started freelancing … And since hiring me full-time in 2017, I credit the people here with helping me change my life for the better. So knowing that my words have contributed more than a million dollars to growing this company means the world to me. And that's one of the beautiful things about writing sales letters that you can look forward to … Sure, some of your client relationships might be strictly business. That's totally fine. But some are likely to be people you connect with … who have a business you grow to love … who are doing something you believe in … Think about the type of clients you'd like to work with … Are they trying to help people get healthier? Are they doing good things for animals? Maybe you'll write sales letters for your favorite non-profit … or your church. Whatever it is, one of the true joys you'll have as a copywriter is writing a sales letter, knowing that the more persuasive it is, the more sales it will bring in — and the more it will help a client who's doing good in the world. But there's one thing that's even better than helping clients you love … The Ultimate Fulfillment of Writing Sales Letters Helping PEOPLE … Helping individual people … That's what it's all about. Like I said at the start, I thought I was sacrificing my ability to help people when I left teaching … But the truth is, as much as I miss that aspect of my old career — I actually get to help even more people by writing sales letters. I help people find solutions to their problems. In fact, writing for AWAI, I get to help them solve the same problems I had … Feeling stuck … Wanting more freedom over their life … And wanting to make more money. When I write a sales letter, I don't think of it as selling a copywriting program … I think of it as helping someone find a way to take back control over their life … And to get "unstuck" from whatever job or situation they're trying to get out of. The same will happen for you when you write sales letters … - You won't be selling a supplement … you'll be helping someone get relief from their pain … - You won't be selling a workout program … you'll be helping someone gain confidence in their appearance … - You won't be selling an investment newsletter … you'll be helping someone secure their retirement … - You won't be selling a golf tutorial … you'll be helping someone get more enjoyment out of their favorite activity with their friends … And you can apply this to anything you write sales letters about, as long as you write about products and services you believe in. Now, of course, there are many fun, lucrative projects you can write as a copywriter … But if you want to write a project that can change YOUR life … change your clients' lives … and change the lives of your readers … You can't do better than writing sales letters. If you have any questions or comments, I'd love to hear them! And if you do want to learn to write sales letters, the best way is to get your hands on AWAI's newly relaunched and upgraded [Accelerated Program for Seven-Figure Copywriting](! LAST CHANCE: Copywriting Crash Course for Just $129 $49! Earn more as a writer than you ever thought possible by picking up the essential skills you need to charge professional fees! You don't need to be a master to make great money as a writer … You just need the basic skills! Join Katie and Rebecca and in just three hours, they'll give you: - The essential writing skills you need to charge higher fees from the start … - An instant confidence boost knowing you can give your writing clients exactly what they need … - The most powerful secrets of persuasion that the highest-paid writers use to make six and even seven-figures … - Our secret, four-part structure of copy that works — Impress your next client with this … - The look of a GENIUS with our favorite editing tricks … And soooo much more — for just $49!! Hurry — enrollment closes at midnight tonight. [Get In Right Now Here]( What's Hot at AWAI … 🤑 More on how [copywriting royalties work here](. 🙌 Here are [10 ways to make it to six-figures as a writer](, from Bob Bly! 🤯 [Check out the MASSIVE revamp of the program that has started THOUSANDS of freelance writing careers here!]( 😧 Feeling burnt out? [Watch this MMJ for some tips on how to deal with burnout and ways to help prevent it.]( She Cracked 6 Figures! [Social media post about writer hitting six-figures] We love nothing more than seeing members go all the way from learning what copywriting is … to making a full, thriving career out of it. Go EG!! We are all rooting for you! Have your own story to share? Email us at mysuccess@awai.com, or [post it over in the Facebook group](, so we can celebrate your win too! TODAY! Get all this for $1 … [PWA Product Spread] The Professional Writers' Alliance (PWA) takes the stress out of running your writing business. With ready-to-use business forms, templates, and checklists … VIP job board access … networking opportunities … and a mountain of tips, tactics, and "been there, done that" advice from working freelance writers … You'll minimize the "unbillable" hours you spend working on your business and maximize your time writing — and getting paid. [Claim Your $1 Access Here]( Featured Writing Jobs Content Writer – Broadcast Music, Inc. Part-time, New York, NY Generates a variety of digital content and editorial communications for multiple audiences. Produces clear, compelling copy, and demonstrates strong attention to detail. Works closely with the AVP of Content & Editorial Communications and collaborates with colleagues across departments. Develops content for company websites, drafts business communications, writes remarks and speeches, and contributes to year-end reports, among other projects. --------------------------------------------------------------- Copywriter – Anheuser-Busch Full-time, New York, NY Anheuser-Busch is looking for a copywriter to join draftLine, the company's in-house creative agency. After only a few years, draftLine is ranked as a top 5 in-house agency by OneShow and is making headlines with amazing work, from Super Bowl spots to viral sensations. This person will work on the one and only Budweiser. The ideal candidate has a conceptual mind, strong writing ability, and an obsession with internet culture. --------------------------------------------------------------- Copywriter – Software Resources Full-time, Remote Orlando FL This role will strategize, write, edit and manage marketing and user experience copy efforts for a number of websites, mobile apps and onsite digital products—while applying aspects of both our design and copywriting style guides. --------------------------------------------------------------- You can find all of these jobs and thousands more on [WritersWanted.com](. Access is currently available with [The AWAI Method™]( and will be opened up to additional AWAI members in the near future. Stay tuned! --------------------------------------------------------------- Trouble viewing this email? [View in your browser, here](. 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